An Ocean of Story Maps
Presented as a 2015 Ecosystem Based Management Tools Webinar and also as a paper at the 2015 Coastal GeoTools Conference, North Charleston, SC. The story map is a relatively new medium for sharing not only data, photos, videos, sounds, and maps, but for telling a specific and compelling story by way of that content. Story map apps provide the user with sophisticated cartographic functionality that does not require advanced training in cartography or GIS. Story maps are essentially web map applications built from web maps, which in turn are built from web-accessible data (including OGC WMS, WFS). Depending on the chosen complexity of a story map, it can be built in anywhere from a few minutes to a few days. With the beauty and utility of underlays such as the Esri Ocean Basemap, as well as a small tsunami of ocean content percolating up through a host of open data sites, there are powerful stories being told about coastal zone management, conservation, exploration and other forms of scientific field work. These stories are informing, educating, entertaining, and inspiring decision-makers on a wide variety of coastal issues. This presentation will take the audience on a small tour of a growing catalog of coastal and ocean story maps, many of which are accessible via MarineCadastre.gov and NOAA’s Digital Coast. It will also highlight the various resources available for building and deploying story maps, and discuss the utility of this medium for presenting, not just photos and videos, but more analytical results. Learn more about Story Maps at http://storymaps.esri.com. This webinar was presented by Dawn Wright, Chief Scientist at Esri, along with Jenny Lentz, Education Specialist at the Aquarium of the Pacific. Slides here are Dawn Wright portion only.
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An Ocean of Story Maps
- 1. An Ocean of Story Maps Dawn Wright, Ph.D. Esri Chief Scientist Coastal GeoTools, April 1, 2015
- 3. Once upon a time…
- 4. Background Supporting Details Result COMPASS, 2011 Policy Makers A Result A Public Good So What? Supporting Info. Scientists / Resource Managers
- 7. spreadsheet
- 8. ArcGIS Online “My Content”
- 9. ArcGIS Online “Home Page”
- 11. Story Maps: A New Medium esriurl.com/ocnstories
- 12. Live Demos Hurricane Sandy Resilience/Recovery Story Map http://www.fws.gov/hurricane/sandy/storymap/ Public Lands Management http://esriurl.com/plm Volcanoes http://esriurl.com/analyticalstories
- 13. esriurl.com/plm
- 15. Live Scrolling of An Ocean of Story Maps blog post – http://esriurl.com/ocnstories Participants are welcome to email Dawn later to have their story map added to this catalog!
- 16. Story map made into a conference poster with interactive version on table for discussion &questions, e.g., esriurl.com/agustories
- 18. Resources: storymaps.arcgis.com, esriurl.com/ocnstories Dawn Wright dwright@esri.com @deepseadawn Consider implications for education, training, tool building Consider potential of stories for integration, synthesis of data, messaging of analyses Consider implications for EBM contribution to society
Hinweis der Redaktion
- “People are moved by emotion. The best way to emotionally connect other people to our agenda begins with “Once upon a time…” Science backs up the long-held belief that story is the most powerful means of communicating a message. Over the last several decades psychology has begun a serious study of how story affects the human mind. Results repeatedly show that our attitudes, fears, hopes, and values are strongly influenced by story. In fact, fiction seems to be more effective at changing beliefs than writing that is specifically designed to persuade through argument and evidence.” http://www.fastcocreate.com/1680581/why-storytelling-is-the-ultimate-weapon Scientists are often encouraged not to publish their work until it constitutes a complete story. Why not combine BOTH, especially to take advantage of the power of maps and geography to educate, inform, and inspire people to action as well? The story map is about using maps in new and innovative ways to get people excited and involved in the world. Thanks to continuing changes in the Internet, cloud computing, mobile and tablet platforms, and to constant improvements in the software itself, we can now put the power of GIS into the hands of managers, CEOs, reporters, school kids—even policy makers.
- Scientists (and some resource managers) need to invert their mode and progression of communication (left triangle shows what we would communicate in a scientific paper, which is not what a policy maker (or journalist for that matter) will receive well or understand. Scientists want to explain how the world works but policy-makers needs us to inform their decision, and we can inform their decision by telling them a good story. Journalists want us to tell them a good story too.