![Disclaimer:
Includes content stolen liberally (w. permission) from:
Sebastian Deterding
http://codingconduct.cc
@dingstweets
[Any errors, misinterpretations and/or bad puns are mine.]
2](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
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Play Matters - David Galiel CHIFOO January 2015
- 1. Play Matters David Galiel david.galiel@elbowfish.com Founder, CEO & Producer 1
- 2. Disclaimer: Includes content stolen liberally (w. permission) from: Sebastian Deterding http://codingconduct.cc @dingstweets [Any errors, misinterpretations and/or bad puns are mine.] 2
- 3. Setting Expectations Dislaimer #2 3 What I Am Not ‣ A visual designer ‣ An academic ‣ An engineer ‣ A pundit ‣ A suit ‣ George Clooney (sorry)!
- 4. Setting Expectations Dislaimer #2 4 What I Am Not What I Am ‣ A visual designer ‣ An academic ‣ An engineer ‣ A pundit ‣ A suit ‣ George Clooney (sorry!) ‣ Nervous ‣ Experienced ‣ Human (more or less) ‣ Still Not George Clooney (sorry!)
- 5. 5 Gamification - Just Say No Strong, the Dark Side is. Learn to Play, Play to Learn The art of playful design. The design of playful art. The play of artful design Some Principles ’n Stuff Thinking playfully. 1 2 3 A brief note on accessibility 3 Discussion/AMA
- 6. 6 Gamification The concept of applying game-design thinking to non-game applications to make them more fun and engaging. Badgeville (emphasis added)
- 7. 7 Gamification The use of gameplay mechanics for non-game applications. Mashable (emphasis added)
- 8. 8 Gamification Takes the data-driven techniques that game designers use to engage players, and applies them to non-game experiences to motivate actions that add value to your business. Bunchball (emphasis added)
- 9. 9 Gamification? Takes… techniques that… “engage” players, and applies them… to “motivate actions” that add value to your business. Bunchball
- 12. 12 Gamification as Service GaS + Flamethrower
- 13. 13 SHALL WE PLAY A GAME?
- 15. 15 Tell us how you really feel, Ian More specifically, gamification is marketing bullshit, invented by consultants as a means to capture the wild, coveted beast that is videogames and to domesticate it for use in the grey, hopeless wasteland of big business, where bullshit already reigns anyway. Ian Bogost
- 16. 16 Ian’s not alone. Gamification – that novelty “engagement layer” of points and badges smacked on top of completely unchanged content and materials – fundamentally misses the point of what games do, why people play them and the benefits we get from them… You cannot take traditional content, -ification it and voilá, engagement. Sarah Thorneycroft (emphasis added)
- 17. 17 Gamification is an inadvertent con. It tricks people into believing that there’s a simple way to imbue their thing with the psychological, emotional and social power of a great game. Margaret Robertson (emphasis added)
- 18. 18 The best minds of my generation… …are thinking about how to make people click ads. That sucks. Jeff Hammerbacher Founder & Chief Scientist, Cloudera
- 19. Drop 7 19
- 20. Gamified! 20
- 21. 21
- 22. Gamification 22
- 23. 23 Um… these are not the voids you’re looking for?
- 24. 24 Gamification
- 28. 28 Gamification - Just Say No Strong, the Dark Side is. Learn to Play, Play to Learn The art of playful design. The design of playful art. The play of artful design JUX: Say Yes Making the unfun FUN. 1 2 3 A brief note on accessibility 3 Discussion/AMA
- 29. 29 “Fun is just another word for learning.” Raph Koster
- 30. 30 Agon vs Paidia Competitive/aggressive vs exploratory/curious.
- 32. 32 Agon - Competition/Completion Testosterone, Dopamine, Norepinephrine, Cortisol Amygdala, Nucleus Accumbens
- 33. 33 Paidia - Experimentation/Creation Dopamine, Seratonin Limbic Reward System
- 34. 34 There is no higher purpose than play. Like making music, creating images, or telling stories, engaging in play is what it means to be human. Eric Zimmerman, Forward to The Well-Played Game by Bernie De Koven
- 35. 35 ©Keith Goldman - used w permission
- 36. 36
- 37. 37
- 38. 38 Theme Park Design: Freedom within Constraints
- 39. “Because it’s there.” Intrinsic Motivation 39
- 40. Principles Of Playful Design 40 Voluntary Empowering Satisfying Autonomous play is fun. (Gamified work is still work). Well-designed play provides milestones, competence- feedback, mastery. Not all games are fun. But well-designed play satisfies, provides a sense of journeying, emotional experience, lasting impressions.
- 41. 41 “First and foremost, all play is a voluntary activity.” Johan Huizinga
- 43. Principles Of Playful Design 43 Voluntary Empowering Satisfying Autonomy is fun. Gamified work is still work. Well-designed play provides milestones, competence- feedback, mastery. Not all games are fun. But well-designed play satisfies, provides a sense of journeying, emotional experience, lasting impressions.
- 45. Principles Of Playful Design 45 Voluntary Empowering Satisfying Autonomy is fun. Gamified work is still work. Well-designed play provides milestones, competence- feedback, mastery. Not all games are fun. But well-designed play satisfies, provides a sense of journeying, emotional experience, lasting impressions.
- 46. Brenda Brathwaite - Train 46
- 47. 47 Paideia as Paidia - Learning as Play Well designed play empowers players, provides intrinsic rewards, and incorporates learning as a systemic quality.
- 49. 49 Gamification - Just Say No Strong, the Dark Side is. Learn to Play, Play to Learn The art of playful design. The design of playful art. The play of artful design Some Principles ’n Stuff Thinking playfully. 1 2 3 A brief note on accessibility 3 Discussion/AMA
- 51. The Only Design Joke I Know Career Counselor: "So, what do you want to do with your life?” Student: "I want to lead a cult." Career Counselor: "There are openings in Design. (h/t Prathyush Pramod) 51
- 52. 52 The Assassination of Lord British
- 53. 53
- 54. 54 ‣ Lorem ipsum dolor sit amet, consectetur adipisicing elit • sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco
- 55. Gamification vs Playful Design 55 Gamification Playful Design ‣ Points ‣ Badges ‣ Leaderboards ‣ Bribes
- 56. Gamification vs Playful Design 56 Gamification Playful Design ‣ Points ‣ Badges ‣ Leaderboards ‣ Bribes ‣ Joy ‣ Competency ‣ Mastery ‣ Satisfaction
- 57. Gamification vs Playful Design 57 Gamification Playful Design ‣ Points ‣ Badges ‣ Leaderboards ‣ Bribes ‣ Controlling ‣ Demeaning ‣ Exhausting ‣ Annoying ‣ Joy ‣ Competency ‣ Mastery ‣ Satisfaction
- 58. Gamification vs Playful Design 58 Gamification Playful Design ‣ Points ‣ Badges ‣ Leaderboards ‣ Bribes ‣ Controlling ‣ Demeaning ‣ Exhausting ‣ Annoying ‣ Joy ‣ Competency ‣ Mastery ‣ Satisfaction ‣ Freeing ‣ Empowering ‣ Engaging ‣ Appealing
- 59. Gamification vs Playful Design 59 Gamification Playful Design ‣ Points ‣ Badges ‣ Leaderboards ‣ Bribes ‣ Controlling ‣ Demeaning ‣ Exhausting ‣ Annoying ‣ Joy ‣ Competency ‣ Mastery ‣ Satisfaction ‣ Freeing ‣ Empowering ‣ Engaging ‣ Appealing (Boo!) (Yay!) Just Say NO.
- 60. 60 75%Of statistics are made up. Including this one. Random Slide of the Day
- 61. 61 “It is through a community of people who care more about fun than winning that the Well-Played game happens.” Bernie De Koven
- 62. A Storytelling Game for Creative Thinkers JUX 62
- 63. Critical Thinking 63 ‣ Critical thinking is the ability to think about one’s thinking in such a way as: • to recognize its strengths and weaknesses and, as a result, • to recast the thinking in improved form. Dr. Richard Paul
- 64. 64
- 65. 65
- 67. 67 The WORST way to… Commit the perfect crime
- 69. 69
- 70. JUX Storytelling Game for Creative Thinkers 70 ‣ Point-Scoring Tokens • Playtesters kept forgetting to keep score ‣ Appreciation Tokens • Shower players w appreciation
- 71. 71
- 72. 72
- 73. 73 OPTIONS:
- 74. 74
- 75. 75
- 76. 76
- 77. 77 Realms of Portal Land With Associated Heraldry
- 78. 78 A Word About Accessibility
- 82. 82
- 83. 83
- 84. 84
- 85. 85
- 87. “Injecting humanistic values into popular culture without activating its immune system.” Brenda Laurel 87
- 88. “If it doesn’t make a difference, what’s the point?” Me 88
- 89. “I invented the digital equivalent of Cocaine.” Choices 89 What would you like your epitaph to say?
- 90. “I invented the digital equivalent of Hamlet.” Choices 90 What would you like your epitaph to say?
- 91. “I used my powers for good.” Choices 91 What would you like your epitaph to say?
- 92. 92 Share
- 93. 93 PLAY!
- 94. 94 CEO & Producer Elbowfish David Galiel david.galiel@elbowfish.com
- 95. More resources available soon online Very Partial List of Resources ‣ Books (remember them?) ‣ A Theory of Fun for Game Design (10th Anniversary Edition) Raph Koster ‣ The Well-Played Game: A Players Philosophy Bernard De Koven ‣ Finite and Infinite Games James Carse ‣ Flow: The Psychology of Optimal Experience Mihaly Csikszentmihalyi ‣ How to Do Things with Rules (Law in Context) William Twining 95 Sebastian Deterding: ‣ codingconduct.cc All his presentations are here ‣ @dingstweets ‣ Eudaimonic Design, or: Six Invitations to Rethink Gamification [PDF] David Galiel: ‣ @davidgaliel (Warning!) ‣ @elbowfishPDX ‣ david.galiel@elbowfish.com