Captivating Presentation Content

www.davidrbeasley.com • david@websitesdb.com
Photography
Presentations
VISUALMARKETING
Blending pictures,
Video, content with
Social media
websites, internet and presentations
Video
My Services
Slide Design • Imaging • Speaking Engagements
Photography
Video Presentations
Multimedia Specialist
773 726 1086
David R Beasley
Wednesday, September 18, 13

Visual Marketing
(c) david beasley
is all about HOW you present yourself
Multimedia Services

(c) david beasley
Photography
We have all heard
“pictures are worth 1000 words”
and they are...
Pictures are expressive, eye-catching,
drives the emotions and first to
capture our attention.
Stop Talking, Start Communicating
Photographs
Visual Marketing

Photography
Rejects:
25 shots yield 1
good photo
(c) david beasley
Custom photos
are the choice
for business
marketing. Only
those can
project that
special must-
have message
should be used.
Visual Marketing
Custom Photographs

Photography
Many shots get
taken. After
review, editing,
selections are
made from
which you
choose those
that fit you
best.
Color retouching, toning, cropping, contrast enhancements are done for all photos
(c) david beasley
Your
Collection
CUSTOM PHOTOSVisual Marketing
Themes and Albums

Photography
BASIC
PHOTOGRAPHY
About Professional
Photography
Photography is an ART OF OBSERVATION.
It’s about finding something interesting
in an ordinary place.
Compact camera
Point-and-shoot
Plenty of scene modes
Auto focus
Manuel controls (most
cases awkward to use)
iPhones limited (lack
pixel sharpness)

Photography
BASIC
PHOTOGRAPHY
About Professional
Photography
Photography is an ART OF OBSERVATION.
It’s about finding something interesting
in an ordinary place.
ADVANCED
PHOTOGRAPHY
Compact camera
Point-and-shoot
Plenty of scene modes
Auto focus
Manuel controls (most
cases awkward to use)
iPhones limited (lack
pixel sharpness)
High-end DSLR camera
- Multiple lenses
- Telephoto to wide angle
- Quick adjustable controls
Composition rules apply
Photo editing software
expertise
White Balance knowledge
Understanding Exposure
Triangle

(c) david beasley
Photography
While pictures are worth 1000 words,
“Videos are worth a 1000 pictures”,
taking you to the next level.
Video
The Power
of Video
Product Demonstrations Show your expertise InformationalEducation & Training
Web Videos immediately engage visitors in a way other media cannot do
1 minute of video is worth 1.8 million words.
Visual Marketing

(c) david beasley
PhotographyVideo
Viewers willing to view a QUALITY video for up to 2 minutes in length
Web Videos get a 53% better website positioning in google rankings
Google 1st page
Video
Visitors retain 70% of
the information they have
viewed on videos
The Power
of Video
Visual Marketing

(c) david beasley
PhotographyVideo
Influential types of video
Expertise & Informational
When looking at Web Video ads,
surveys show 52% took an action
to purchase or view a website
The Power
of Video
Visual Marketing

(c) david beasley
PhotographyVideo
Expertise & Informational Company Elevator Pitch
The Power
of Video
Visual Marketing

(c) david beasley
PhotographyVideo
Product Demonstration
The Power
of Video
Visual Marketing

(c) david beasley
PhotographyVideo
Product Demonstration Education & Training
The Power
of Video
Visual Marketing

(c) david beasley
PhotographyVideo
1. Storyline
WRITE THE STORY - What
happens first, next and then
after that.
Digital video has reduced production costs.
No longer necessary to hire an Ad Agency
The Power
of Video
Visual Marketing
We help you
with the
complete
production

(c) david beasley
PhotographyVideo
1. Storyline 2. Pre Production
after that.
PLAN- Divide story into
scenes by location,
determine casting, camera,
audio, equipment needs.
The Power
of Video
Visual Marketing
We help you
with the
complete
production

(c) david beasley
PhotographyVideo
after that.
scenes by location,
3. Production - Shooting
LOCATION - shoot the video,
studio or on site. Shooting a
video is an art, not
everybody's cup of tea.
The Power
of Video
Visual Marketing
We help you
with the
complete
production

(c) david beasley
PhotographyVideo
after that.
scenes by location,
3. Production - Shooting 4. Post Production - Editing
LOCATION - shoot the video,
studio or on site. Shooting a
video is an art, not
everybody's cup of tea.
EDIT FOOTAGE -Best shots
are chosen. Video edited with
high-end latest software
editor.
We help you
with the
complete
production
The Power
of Video
Visual Marketing

Presentation Services
Keynote
Keynote Speakers want to put their best foot forward
when making a presentation. However, getting
supporting materials together may be a different story
Visual Marketing
Powerpoint

Keynote
Keynote Speakers want to put their best foot forward
when making a presentation. However, getting
supporting materials together may be a different story
Too often, old “bullet point” slide decks get modified
turning a good presentation into into a bad one
We can help to eliminate this problem by using our skills
to create a modern, effective PowerPoint slide deck for
your presentation
Visual Marketing
Powerpoint

Public speaking skills are important in
business, sales and selling, training,
teaching, lecturing and generally
entertaining an audience.
Presentations
• Inform
• Persuade
• Build goodwill
Define the Audience
Know about your audience's
value systems, beliefs,
experiences, and needs.
Use the best Visuals
Humans absorb more than
80 percent of through the
sense of sight. Use of well
placed visuals increase
retained information as much
as 55%.
Effective communications
Speaking Engagements

Storyboard
Creating a good storyboard is a
collaborative process, and the more
you share the better your outcome.
The first thing a storyboard does is
quickly get everyone on the same page
since there is less ambiguity than with
written words.
Includes outline, presentation,
delivery, appearance, visual aids.
Presentations
• Inform
• Persuade
• Build goodwill

Upgrade
OLD stale
PowerPoint
decks
to Modern
Presentations
Slide Design
Old bulletpoint
slide decks need
to be retired.
Using them these
days is almost
always COUNTER
PRODUCTIVE.
StoryboardPresentations
• Inform
• Persuade
• Build goodwill

Imaging
• Photography• Video • Photo books • SlideShare • Social Networking
STOP TALKING, START COMMUNICATING.
This is done with images.
It’s a blend of video,
pictures, content,
graphics, and social
media.
Storyboard Slide Design
Old bulletpoint slide
decks retired. Using
them is COUNTER
PRODUCTIVE.
Presentations
• Inform
• Persuade
• Build goodwill

Visual Marketing Summary
Photography
“pictures are worth
1000 words”
Expressive,
eye-catching,
drives the
emotions and
ﬁrst to capture
our attention.
P
s

Photography Video
1000 words”
“videos are worth
1000 pictures”
Expressive,
eye-catching,
drives the
emotions and
ﬁrst to capture
our attention.
Videos
immediately
engage visitors in
a way other media
cannot do
P
s

Photography Video Presentations
1000 words”
“videos are worth
1000 pictures”
Public speaking
skills important
Expressive,
eye-catching,
drives the
emotions and
ﬁrst to capture
our attention.
For business,
sales, training,
lecturing and
generally
entertaining an
audience.
Videos
immediately
engage visitors in
a way other media
cannot do
P
s

Photography Video Presentations
1000 words”
“videos are worth
1000 pictures”
Public speaking
skills important
Social Networking
Expressive,
eye-catching,
drives the
emotions and
ﬁrst to capture
our attention.
For business,
sales, training,
lecturing and
generally
entertaining an
audience.
Videos
immediately
engage visitors in
a way other media
cannot do
Update social
media with a
blend of video,
pictures,
content,
graphics to
communicate
your message
Blogs, Facebook,
LinkedIn, others
P
s

Upgrading
stale
PowerPoints
Slide
Designs
• Meetings
• Products
• Training
• Workshops• Seminars
• Photography• Video
• Photobooks• SlideShare
Speaking
Imaging
www.davidrbeasley.com
to Modern
Presentations
Photography
Presentations
• Graphics
• Keynote
• PowerPoint
Blending pictures,
Video, content
with Social media
David R Beasley
Multimedia Specialist Video
773 726 1086 Photography
Web • Photography • Video • Social
Networking • PowerPoint • Keynote

Captivating Presentation Content

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