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CFO and Financial Advisory Services For Early
  Stage and Rapidly Changing Companies




                                                W W W . V E N T U R E - A D V I S O R S . C O M
Venture Advisors




                              We build, run and support finance organizations for
                               leading start-up, early stage and rapidly changing
           What We Do
                                                  companies…



      Some of Our Clients




  Some of the Investors Who
           Value Us




VENTURE
ADVISORS
Overview




           •   Founded in 2002

           •   We have provided CFO and financial advisory services to 180+ companies

           •   Unique expertise in rapidly changing industries

               •    Software and Services                •       Biotech/Pharma
               •    Internet                             •       Medical Devices
               •    Mobile / Wireless                    •       Medical Diagnostics
               •    Semiconductor                        •       Retail / Consumer
               •    Data Center Technologies             •       Clean Tech


           •   Strong reputation for quality and integrity within investor and technology
               community

           •   High quality and seasoned team of professionals
               •    Extensive public and private company experience
               •    Highly skilled in critical transactions (capital formation, mergers and acquisitions, IPOs)
               •    Integrated team of full-time VA professionals at CFO, VP Finance and Controller levels




VENTURE
ADVISORS
Our Role


     We serve as a turnkey finance solution for early stage and rapidly changing companies, allowing companies to better focus their efforts and
     resources on product development, service delivery and sales/marketing activities…




                Research & Development,                                                                                                       Junior
                Operations, Manufacturing                                                                                                   Accountant
                                                                                                                             Controller


                                                                                                                 VP
                                                                                                              Finance
                                                      CEO                                        CFO



                    Sales, Marketing,
                        Business
                      Development




                                                                                                               Capital Advisory /
                                                                                                                     M&A



                                                                                                                                          Audit Support
                                                                                                                                            Specialist




VENTURE
ADVISORS
Models for Building the Finance Function


     In building and optimizing a Company’s finance team, companies can best scale their financial operations over time with Venture Advisors on a cost-
     effective basis versus other alternatives…




                                                                 SOLE                          FULL TIME                              VENTURE
                                                        PRACTICIONERS                        EQUIVALENTS                             ADVISORS
           Breadth of                                           Limited                            Limited                          Extensive
           Experience

           Cost                                                Variable                               Fixed                           Variable



           Scalability                                              Low                                 Low                               High



           Network                                      Low/Medium                          Low/Medium                              Extensive



           Purchasing Power                                         Low                                 Low                               High




VENTURE
ADVISORS
How to Engage Us



                         Part Time Team               Interim Team              Tactical Support               Tactical Support
                                                                                  (Company Side)                  (Investor Side)



 Function & Roles   •   Part Time CFO          •   Full Time CFO          Augment existing finance          Provide additional CFO
 Assumed            •   Part Time VP Finance   •   Full Time VP Finance   team to provide                   level support for financial
                    •   Part Time Controller   •   Full Time Controller   additional bandwidth              due diligence on
                    •   Part Time Junior       •   Full Time Junior       and/or specialized                prospective investments
                        Accountant                 Accountant             expertise

                                                                            •    audit support
                                                                            •    capital formation
                                                                            •    IPO preparation
                                                                            •    mergers and acquisitions
                                                                            •    valuation




 Pricing Model      • Variable                 • Variable                 • Variable                        • Variable
                        (cash /equity)         • Fixed                    • Fixed                           • Fixed
                                                   (cash /equity)         • Success Based Bonus




 Value to Client    Access to a broader        Access to high             Access to high quality            Deeper dive on financial
                    range of services /        quality finance            finance professionals             due diligence to
                    expertise with costs       professionals in           to support critical               uncover potential issues
                    better matched to          times of transition        events                            more quickly and
                    actual resource            / urgent need                                                develop appropriate
                    usage                                                                                   post investment
                                                                                                            strategies



VENTURE
ADVISORS
Our Responsibilities



                                                                                                               Execute Day-to-Day Accounting /
                                     Review/ Establish Policies                                                                                                               Report                               Plan
                                                                                                                    Finance Transactions


   • Cash management                                  • Customer order fulfillment                              • Billings                                           • Monthly financials /            • Pipeline analysis and
                                                                                                                                                                       reporting package                 review of
            • Banking & investment policies                  • Pricing model & contract reviews                 • Cash collections
                                                                                                                                                                                                         financials/plans
                                                                                                                                                                     • Board reporting
            • Cash disbursement policy and                   • Sales force training                             • Accounts payable
                                                                                                                                                                                                       • Budgeting process
              approvals                                                                                                                                              • Management dashboards /
                                                             • Credit policies                                  • Payroll
                                                                                                                                                                       specialized metrics             • Analysis of capital
            • Investment policies
                                                      • Accounting                                              • Benefits                                                                               requirements
                                                                                                                                                                     • Annual reporting
   • Expense and operational control
                                                             • Reporting / system requirements                  • Accounting close                                                                     • Infrastructure planning
            • Purchase order system and
                                                             • Revenue recognition                              • Audit preparation and                                                                • Headcount forecasting
              approvals
                                                                                                                  support
                                                             • Fixed asset policy                                                                                                                      • Forecasting and
            • T&E policy
                                                                                                                                                                                                         budget templates
                                                             • IP, intangibles and software
   • Supplier / partner relationships
                                                               capitalization                                                                                                                          • Cash burn analysis
            • Vendor agreements
                                                             • Capitalization tables
            • Licensing agreements
                                                      • Option & stock grants
                                                             • Compensation structuring
                                                             • 409A & 123R compliance




                                                                                                       Manage Service Providers



           • Audit /        • Benefits        • Commercial           • Insurance              • Investment          • Legal               • Lending            • Payroll                  • Real Estate          • VCs /
             Taxes                              Banking                                         Banking                                                                                                            Investors




                                                                                 Prepare for and Execute Critical Strategic Financial Transactions



       • Equity capital raise                       • Debt capital raise /                    • Sell-side M&A activity                     • Buy-side M&A activity                         • Diligence and valuation support
                                                      Working capital facilities




VENTURE
ADVISORS
VA SmartStart – The Early Stage Solution

           VA SmartStart addresses the very specific needs of new startups and seed stage companies in order to provide basic financial
           infrastructure in the most cost-effective manner possible…




                1       Launch                                2          Operate                                          3      Grow


            •       Conduct business and financial due         •   Client is provided with pre-paid                         •   Monthly CFO review to assess
                    diligence to understand client’s               mailers in which all bills, invoices and                     risk and long-term path
                    needs and objectives                           statements are sent to VA
                                                                                                                            •   Access to specialized skill sets
            •       Establish reporting calendar and                 • VA scans documents into a digital archive                for more complex and/or
                                                                     • Transactions are processed in QuickBooks
                    timeframes                                         Enterprise
                                                                                                                                strategic activities

            •       Define working relationships               •   VA provides all accounting, processing
                                                                                                                                  • Equity financings
                                                                                                                                  • Credit facilities
                                                                   and reporting services                                         • Mergers and acquisitions
            •       Begin onboarding / setup process                                                                              • Budgeting / forecasting
                                                                     •    Invoices                                                • Compensation planning
                                                                     •    A/R                                                     • Strategic relationships
                                                                     •    Payments                                                • Identifying and implementing
                                                                     •    Financial reporting                                       emerging accounting standards
                                                                     •    Budgeting                                               • Negotiating with service providers
                                                                                                                                  • Real estate planning




                                                                                                                           Best Positions Company to Raise
                          Effective Financial                        Timely, Accurate and
                                                                                                                           Capital and Capitalize on Growth
                             Compliance                            Cost-Effective Accounting
                                                                                                                                     Opportunities



VENTURE
ADVISORS
Benefits of a Part Time Finance Team

   Early stage companies can preserve significant cash resources by matching the variable cost paid for finance infrastructure to their
   actual needs and required utilization…




VENTURE
ADVISORS
VA Audit Support and Preparation


     Through our technical expertise and resources, we allow early stage, middle market and public companies a means to increase
     the quality and speed of their audit support and preparation process on a cost-effective basis.




                                                            Audit Coordination

           •   Full coordination and execution of all audit communication, planning and interaction with external auditors

           •   Preparation of audit ready work papers, financial statements and notes to the consolidated financial statements

           •   Debt, equity and stock option roll forward and all related footnote disclosures


                                              Detailed Disclosure Calculations - Examples

           •   Stock compensation and other equity based payments
           •   Foreign currency accounting
           •   Warrant accounting
           •   Revenue recognition
           •   Purchase price allocation, accounting and disclosures
           •   Cumulative unpaid dividend calculations




VENTURE
ADVISORS
Advisory Services




                              Equity Capital Advisory                                             Credit Facilities and Venture Debt

           Our team has extensive experience in raising institutional venture             We have extensive experience in evaluating, structuring and negotiating a
           capital. Our access to venture investors is unparalleled since we              broad range of capital resources including lines of credit, lease lines, venture
           actively work with a wide range of venture capital firms who trust us to       debt and equipment financing.
           run their portfolio companies financial operations post-investment. In           • Identify and evaluate optimal financing structures & sources
           assisting our clients, we                                                        • Develop marketing and diligence infrastructure required to support the transaction
             • Provide CFO level support in capital raise transactions                                 •     Investor presentations
                                                                                                       •     Executive summary
             • Identify, contact and negotiate with new funding sources
                                                                                                       •     Financial model
             • Develop marketing and diligence infrastructure required to support the                  •     Data room
               transaction
                                                                                            • Negotiate and structure the transaction
                        •   Investor presentations
                        •   Executive summary
                        •   Financial model
                        •   Data room




                            M&A Advisory / Execution                                                  IPO Planning and Preparation
                                                                                          Our team has extensive experience in the company, underwriter and
           We provide a range of buy and sell side merger and acquisition advisory
                                                                                          accounting sides of the initial public offering process. We provide skills that
           services. Given the experience of our staff we have the ability to structure
                                                                                          can speed up the front end of the IPO process at a dramatically lower cost.
           our relationships with clients to be as comprehensive or as tactical as a
           particular transaction demands. Upon detailed investigation not every            • Financial model preparation
           transaction idea is a good one and we pride ourselves in helping clients         • Due diligence preparation
           understand the impact of bad deals and avoid them.
                                                                                            • Kick-off meeting presentations
             • Turnkey buy or sell side transaction execution
                                                                                            • S-1 drafting
             • Strategic and financial planning
                                                                                            • Roadshow drafting
             • Due diligence assistance and support
                                                                                            • Extra internal finance team support for audit process
             • Integration services




VENTURE
ADVISORS
Quality VC Relationships


   Our role as CFO in the vast majority of our client companies puts us in direct day-to-day contact with leading venture capital investors…




                                                  Equity Providers                                                               Debt Providers




VENTURE
ADVISORS
Client Base


 Since our inception in 2002, we have advised more than 180 companies at Venture Advisors. Representative clients include:




VENTURE
ADVISORS
Selected Transactions



                                                                                                                                                                                                                                                                                                                           $8,500,000
                   $25,000,000                                                                                      Undisclosed                                                                                     Undisclosed                                                                                              Venture Debt
                     Series D Funding                                                                             Financial Restructuring                                                                                     Sale




                                                                                                                                                                                                                      has been sold to




           The undersigned served as exclusive                                                              The undersigned served as financial                                                           The undersigned served as financial advisor to                                                           The undersigned served as financial
                                                                                                                                                                                                           Katzenbach Partners LLC in its sale to Booz &
           financial advisor to Airwide Solutions                                                                  advisor to Datatrac                                                                                                                                                                                advisor to Lilliputian Systems
                                                                                                                                                                                                                           Company




                                                                  Undisclosed                                                                                   Undisclosed                                                                                               $6,500,000
                                                                      Exclusive Sale                                                                                Exclusive Sale                                                                                           Exclusive Sale




                                                                                                                                                                                                                                                                        has been acquired by
                                                                    has been sold to                                                                              has been sold to




                                                    The undersigned served as exclusive financial advisor                                         The undersigned served as exclusive financial advisor                                                    The undersigned served as exclusive financial advisor
                                                     to NTRU Cryptosystems, Inc. in its sale to Security                                              to Optram Incorporated in its sale to Bentley                                                                         to Softsight LLC
                                                                        Innovation.                                                                                  Systems, Inc.




VENTURE
ADVISORS
Experience



           Jim Antes                                                   Bob Dudley                                                     Doc Honan
           Partner - CFO                                               Partner - CFO                                                  Partner - CFO
           jantes@venture-advisors.com                                 bdudley@venture-advisors.com                                   dochonan@venture-advisors.com
           781.273.6076                                                781.273.6072                                                   781.273.6070


                                                                        Public Company / IPO Experience                         YES    Public Company / IPO Experience                         YES
            Public Company / IPO Experience                      YES

                                                                        VC Backed CFO Experience                                YES    VC Backed CFO Experience                                YES
            VC Backed CFO Experience                             YES

                                                                        Fundraising Experience                                  YES    Fundraising Experience                                  YES
            Fundraising Experience                               YES

                                                                        M&A Experience                                          YES    M&A Experience                                          YES
            M&A Experience                                       YES

                                                                        Financial Credentials                              MBA         Financial Credentials                            CPA / MBA
            Financial Credentials                          CPA / MBA




                                                                        Bob joined Venture Advisors in January 2004 and                Doc offers his clients more than 30 years of experience as
            Jim brings over twenty years of financial
                                                                        brings more than 25 years experience including 14 as           a CFO and COO, mainly with start-ups and emerging
            management experience to his clients. He has
                                                                        CFO in both publicly traded and venture-backed                 growth companies. He has led nine rounds of venture and
            extensive hands-on experience in both private and
                                                                        emerging-growth companies in the technology and                strategic funding totaling $65 million and also led a
            public companies having raised over $100 million in
                                                                        medical device industries. He has been instrumental            successful IPO with an initial capitalization of $150 million,
            venture financing. Most recently, he has served as
                                                                        in securing venture financings, restructurings and             which grew to $280 million within several months. Doc
            interim CFO at several development stage companies
                                                                        driving scalable best-in-class business practices and          has managed all aspects of finance, accounting and
            guiding them through bridge, venture equity and
                                                                        standards for a broad range of venture backed                  administration, and is well versed in building sound
            debt financings. Previously, Jim was Vice President of
                                                                        companies.. Prior to Venture Advisors, Bob has                 infrastructure to enable companies to scale through the
            Finance at Emulex (a leader in Fibre Channel
                                                                        served as CFO of Synamics Corp., a multi-national              various stages from start-up to mature, sustainable
            Networking) with responsibilities for operations and
                                                                        communications company and BaseSix, an interactive             business. Doc has been CFO of both public companies,
            investor relations. During his time at Emulex, he
                                                                        IT services company. Prior to these entrepreneurial            including Ludlow Corporation and Proteon, Inc., and
            participated in several acquisitions and two
                                                                        ventures, Bob was Vice President, CFO and Treasurer            private companies, including ManagedComp, Into
            convertible debt offerings raising more than $650
                                                                        of Inso Corporation, a $70 million publicly traded             Networks and Chinook Communications, and was the vice
            million. Prior to Emulex, Jim was CFO at Giganet
                                                                        enterprise software company. He also had a                     president of M&A at Tyco International. He has extensive
            where he led the company through three rounds of
                                                                        successful 14-year career at Data General, where he            experience negotiating a wide range of strategic
            financing and sold the business in 2001 to Emulex for
                                                                        was CFO of a $625 million multi-national operating             agreements, intellectual property licenses, distribution
            $650M . He has also been CFO or held senior
                                                                        division. Bob began his career at Johnson & Johnson            and joint venture agreements and has executed
            financial positions in several software companies
                                                                        as an M&A Analyst and Marketing Accounting                     acquisition/divestiture transactions in excess of $350
            including Passkey Systems, DALim, Software
                                                                        Manager. He holds an MBA from Suffolk University               million. Doc was previously a principal with Arthur Young
            Emancipation Technology, FASTech Integration and
                                                                        and is a graduate of the University of Massachusetts,          & Company, and he has also acquired significant
            Bachman Information Systems. He holds an MBA
                                                                        Lowell.                                                        experience in international operations. A magna cum
            from Boston University and a BS in Accounting from
                                                                                                                                       laude graduate of Providence College, Doc received his
            the University of Denver and he is a Certified Public
                                                                        REPRESENTATIVE VA CLIENTS: DataTrac                            MBA from Harvard Business School. He is a CPA and
            Accountant.
                                                                        Corporation, Dimdim, Spectrum Transportation, Ze-              earned the Silver Medal for the CPA exam in
                                                                        gen                                                            Massachusetts.
            REPRESENTATIVE VA CLIENTS: Bug Labs, Equallogic,
            Going.com, Knewton, Noble Peak Vision, Perkstreet
                                                                                                                                       REPRESENTATIVE VA CLIENTS: DynamicOps, Innoveer
                                                                                                                                       Solutions, Lilliputian Systems, Neocleus, Ntru
                                                                                                                                       Cryptosystems, SiCortex




VENTURE
ADVISORS
Experience



     David Rauktys                                                     Mark Shooman
     Partner – Advisory Services                                       CFO
     drauktys@venture-advisors.com                                     mshooman@venture-advisors.com
     781.273.6073                                                      617.512.3002


           Public Company / IPO Experience                       YES    Public Company / IPO Experience                       YES

           VC Backed CFO Experience                               NO    VC Backed CFO Experience                              YES

           Fundraising Experience                                YES    Fundraising Experience                                YES

           M&A Experience                                        YES    M&A Experience                                        YES

           Financial Credentials                                 MBA    Financial Credentials                           CPA / MBA




                                                                        Mark joined Venture Advisors in June 2009 and brings his
           David provides a range of advisory services to our
                                                                        experience in senior management and consulting to its
           clients focused on capital raise transactions and
                                                                        clients. He has worked in life science and technology
           merger and acquisitions. David served as an
                                                                        based companies from venture startups to mid-cap public
           investment banker at First Albany Corporation
                                                                        companies. For over 20 years, he has served as CFO of a
           from 1991 to 2003. He was a Managing Director in
                                                                        number of companies including BG Medicine, Inc., ONI
           the Corporate Finance Group, where he was
                                                                        Medical Systems, Clinical Data, Inc. and ADE Corporation.
           responsible for leading the Boston group's efforts
                                                                        In that capacity, he has raised over $200 million in venture
           in IT services, software and enterprise hardware
                                                                        capital and private equity. He has also arranged debt
           markets. His responsibilities included the
                                                                        transactions including working capital lines of credit,
           origination and primary execution of public
                                                                        venture debt, asset-backed loans and mezzanine
           offerings, strategic mergers and acquisitions and
                                                                        financings. Mark has participated in numerous mergers
           private equity transactions. He has completed
                                                                        and acquisitions, involved in strategic analysis,
           more than 60 investment banking transactions and
                                                                        negotiations, due diligence, closing and integration. He
           advisory assignments, raising over $2.4 billion for
                                                                        also has extensive experience in international business,
           such companies as Airwide Solutions, Forrester
                                                                        establishing branch offices and subsidiaries throughout
           Research, NaviSite, NIC, USWeb, iXL, Ericsson,
                                                                        the world. His life science experience includes
           Critical Path and VeriSign. David holds a B.S. from
                                                                        biotechnology, pharmaceuticals, medical device and
           Babson College with majors in Finance,
                                                                        diagnostics. In the technology sector, he has worked in
           Investments and Economics, graduating in two
                                                                        the software, wireless communications, capital
           years with highest distinction. He also earned an
                                                                        equipment and semiconductor industries. His experience
           MBA from the Wharton School at the University of
                                                                        in public companies includes SEC reporting, preparation
           Pennsylvania.
                                                                        for Sarbanes Oxley and IPOs. Earlier in his career Mark
                                                                        spent 15 years in public accounting with Deloitte &
           REPRESENTATIVE VA CLIENTS: Airwide Solutions,
                                                                        Touche and Wolf & Company, where he led the
           eDialog, Katzenbach Partners, Ntru
                                                                        management consulting practice. He holds an MBA from
           Cryptosystems, Optram, Threadsmith
                                                                        The Ohio State University and a BS in Electrical
                                                                        Engineering from Rensselaer Polytechnic Institute and is a
                                                                        Certified Public Accountant.




VENTURE
ADVISORS
Experience



     Pete Basius                                                          Leighanne Henkenmeier                                       Bob Mulcahy
     VP Finance                                                           VP Finance                                                  VP Finance
     pbasius@venture-advisors.com                                         lhenkenmeier@venture-advisors.com                           bmulcahy@venture-advisors.com
     781.856.1111                                                         781.603.6203                                                978.835.9988


           Public Company / IPO Experience                          NO     Public Company / IPO Experience                      YES    Public Company / IPO Experience                         YES

           VC Backed CFO Experience                                 YES    VC Backed CFO Experience                             YES    VC Backed CFO Experience                                YES

           Fundraising Experience                                   YES    Fundraising Experience                               YES    Fundraising Experience                                  YES

           M&A Experience                                           YES    M&A Experience                                       YES    M&A Experience                                          NO

           Financial Credentials                                MBA        Financial Credentials                                CPA    Financial Credentials                               MBA




           Peter Basius joined Venture Advisors in February                                                                            Bob brings over 20 years of financial management
                                                                           Leighanne Henkenmeier joined Venture Advisors in            experience to his clients with experience in both
           2007 and brings nineteen years of experience in                 March 2010 and brings nineteen years of experience
           technology companies. He most recently served as                                                                            public and private companies. Most recently he
                                                                           in technology, retail and financial services                served as the Corporate Controller/Treasurer at
           the Vice President of Finance for                               companies. She most recently served as the Vice
           ChoiceStream. Before joining ChoiceStream, Peter                                                                            Amperion. In that role, he has successfully led the
                                                                           President of Finance for Mercatus and its newly             company through $40m of equity and bridge
           managed his own consulting business providing                   acquired subsidiary, Financial Research
           accounting and finance services to early stage                                                                              financing events. He has several years of broad based
                                                                           Corporation. Prior to this role, Leighanne started and      experience and specific expertise within the
           technology companies such as Incipient, DataPower,              managed two separate companies, a high-end retail
           Affinnova, VoiceObjects and ChoiceStream.                                                                                   technology/manufacturing space with extensive
                                                                           business and her own CFO consulting business. Her           knowledge overseeing financial operations and
                                                                           consulting business focused on assisting early stage        financial reporting.
           Previously Peter worked for CyberCFO providing                  technology companies in raising venture financing
           accounting services to their clients and held the               and building finance systems and teams to manage
           controller position at REON Broadband, NetCentric,                                                                          Prior to joining Amperion, Bob served as a Senior
                                                                           rapid growth. Her clients included Maven Networks,          Financial Consultant for Parson Consulting, a high end
           4-Sight and Dragon Systems. Peter also had financial            Habama and Epesi Technologies.
           roles of increasing responsibility at Parexel, Sequoia                                                                      financial consulting firm headquartered in Chicago,
           Systems and Davox. He received his B.S. in Business                                                                         where he specialized in revenue recognition
                                                                           Previously, Leighanne held Director of Finance and          initiatives, SEC reporting, ERP implementations and
           Administration from the University of New                       Controller positions at Resonate and Mainspring,
           Hampshire and his M.B.A. from Rivier College.                                                                               process re-engineering efforts. He has held senior
                                                                           both venture-backed technology companies                    financial positions at several technology companies
                                                                           preparing for IPOs. Leighanne was also an Audit             including Mercury Computer Systems, IDE Associates
           REPRESENTATIVE VA CLIENTS: Bit9, Incipient,                     Manager in the technology practice of Price
           Optiant, Sellmytimesharenow.com                                                                                             and Compugraphic.
                                                                           Waterhouse where she managed both private and
                                                                           publicly-traded clients. She received her B.S. in           Bob holds an undergraduate degree from Bentley
                                                                           Business Administration from the University of              University and an MBA from Suffolk University.
                                                                           Massachusetts and is also a Certified Public
                                                                           Accountant.                                                 REPRESENTATIVE VA CLIENTS: Amperion, Exit41




VENTURE
ADVISORS

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VA Overview Summer 2010

  • 1. CFO and Financial Advisory Services For Early Stage and Rapidly Changing Companies W W W . V E N T U R E - A D V I S O R S . C O M
  • 2. Venture Advisors We build, run and support finance organizations for leading start-up, early stage and rapidly changing What We Do companies… Some of Our Clients Some of the Investors Who Value Us VENTURE ADVISORS
  • 3. Overview • Founded in 2002 • We have provided CFO and financial advisory services to 180+ companies • Unique expertise in rapidly changing industries • Software and Services • Biotech/Pharma • Internet • Medical Devices • Mobile / Wireless • Medical Diagnostics • Semiconductor • Retail / Consumer • Data Center Technologies • Clean Tech • Strong reputation for quality and integrity within investor and technology community • High quality and seasoned team of professionals • Extensive public and private company experience • Highly skilled in critical transactions (capital formation, mergers and acquisitions, IPOs) • Integrated team of full-time VA professionals at CFO, VP Finance and Controller levels VENTURE ADVISORS
  • 4. Our Role We serve as a turnkey finance solution for early stage and rapidly changing companies, allowing companies to better focus their efforts and resources on product development, service delivery and sales/marketing activities… Research & Development, Junior Operations, Manufacturing Accountant Controller VP Finance CEO CFO Sales, Marketing, Business Development Capital Advisory / M&A Audit Support Specialist VENTURE ADVISORS
  • 5. Models for Building the Finance Function In building and optimizing a Company’s finance team, companies can best scale their financial operations over time with Venture Advisors on a cost- effective basis versus other alternatives… SOLE FULL TIME VENTURE PRACTICIONERS EQUIVALENTS ADVISORS Breadth of Limited Limited Extensive Experience Cost Variable Fixed Variable Scalability Low Low High Network Low/Medium Low/Medium Extensive Purchasing Power Low Low High VENTURE ADVISORS
  • 6. How to Engage Us Part Time Team Interim Team Tactical Support Tactical Support (Company Side) (Investor Side) Function & Roles • Part Time CFO • Full Time CFO Augment existing finance Provide additional CFO Assumed • Part Time VP Finance • Full Time VP Finance team to provide level support for financial • Part Time Controller • Full Time Controller additional bandwidth due diligence on • Part Time Junior • Full Time Junior and/or specialized prospective investments Accountant Accountant expertise • audit support • capital formation • IPO preparation • mergers and acquisitions • valuation Pricing Model • Variable • Variable • Variable • Variable (cash /equity) • Fixed • Fixed • Fixed (cash /equity) • Success Based Bonus Value to Client Access to a broader Access to high Access to high quality Deeper dive on financial range of services / quality finance finance professionals due diligence to expertise with costs professionals in to support critical uncover potential issues better matched to times of transition events more quickly and actual resource / urgent need develop appropriate usage post investment strategies VENTURE ADVISORS
  • 7. Our Responsibilities Execute Day-to-Day Accounting / Review/ Establish Policies Report Plan Finance Transactions • Cash management • Customer order fulfillment • Billings • Monthly financials / • Pipeline analysis and reporting package review of • Banking & investment policies • Pricing model & contract reviews • Cash collections financials/plans • Board reporting • Cash disbursement policy and • Sales force training • Accounts payable • Budgeting process approvals • Management dashboards / • Credit policies • Payroll specialized metrics • Analysis of capital • Investment policies • Accounting • Benefits requirements • Annual reporting • Expense and operational control • Reporting / system requirements • Accounting close • Infrastructure planning • Purchase order system and • Revenue recognition • Audit preparation and • Headcount forecasting approvals support • Fixed asset policy • Forecasting and • T&E policy budget templates • IP, intangibles and software • Supplier / partner relationships capitalization • Cash burn analysis • Vendor agreements • Capitalization tables • Licensing agreements • Option & stock grants • Compensation structuring • 409A & 123R compliance Manage Service Providers • Audit / • Benefits • Commercial • Insurance • Investment • Legal • Lending • Payroll • Real Estate • VCs / Taxes Banking Banking Investors Prepare for and Execute Critical Strategic Financial Transactions • Equity capital raise • Debt capital raise / • Sell-side M&A activity • Buy-side M&A activity • Diligence and valuation support Working capital facilities VENTURE ADVISORS
  • 8. VA SmartStart – The Early Stage Solution VA SmartStart addresses the very specific needs of new startups and seed stage companies in order to provide basic financial infrastructure in the most cost-effective manner possible… 1 Launch 2 Operate 3 Grow • Conduct business and financial due • Client is provided with pre-paid • Monthly CFO review to assess diligence to understand client’s mailers in which all bills, invoices and risk and long-term path needs and objectives statements are sent to VA • Access to specialized skill sets • Establish reporting calendar and • VA scans documents into a digital archive for more complex and/or • Transactions are processed in QuickBooks timeframes Enterprise strategic activities • Define working relationships • VA provides all accounting, processing • Equity financings • Credit facilities and reporting services • Mergers and acquisitions • Begin onboarding / setup process • Budgeting / forecasting • Invoices • Compensation planning • A/R • Strategic relationships • Payments • Identifying and implementing • Financial reporting emerging accounting standards • Budgeting • Negotiating with service providers • Real estate planning Best Positions Company to Raise Effective Financial Timely, Accurate and Capital and Capitalize on Growth Compliance Cost-Effective Accounting Opportunities VENTURE ADVISORS
  • 9. Benefits of a Part Time Finance Team Early stage companies can preserve significant cash resources by matching the variable cost paid for finance infrastructure to their actual needs and required utilization… VENTURE ADVISORS
  • 10. VA Audit Support and Preparation Through our technical expertise and resources, we allow early stage, middle market and public companies a means to increase the quality and speed of their audit support and preparation process on a cost-effective basis. Audit Coordination • Full coordination and execution of all audit communication, planning and interaction with external auditors • Preparation of audit ready work papers, financial statements and notes to the consolidated financial statements • Debt, equity and stock option roll forward and all related footnote disclosures Detailed Disclosure Calculations - Examples • Stock compensation and other equity based payments • Foreign currency accounting • Warrant accounting • Revenue recognition • Purchase price allocation, accounting and disclosures • Cumulative unpaid dividend calculations VENTURE ADVISORS
  • 11. Advisory Services Equity Capital Advisory Credit Facilities and Venture Debt Our team has extensive experience in raising institutional venture We have extensive experience in evaluating, structuring and negotiating a capital. Our access to venture investors is unparalleled since we broad range of capital resources including lines of credit, lease lines, venture actively work with a wide range of venture capital firms who trust us to debt and equipment financing. run their portfolio companies financial operations post-investment. In • Identify and evaluate optimal financing structures & sources assisting our clients, we • Develop marketing and diligence infrastructure required to support the transaction • Provide CFO level support in capital raise transactions • Investor presentations • Executive summary • Identify, contact and negotiate with new funding sources • Financial model • Develop marketing and diligence infrastructure required to support the • Data room transaction • Negotiate and structure the transaction • Investor presentations • Executive summary • Financial model • Data room M&A Advisory / Execution IPO Planning and Preparation Our team has extensive experience in the company, underwriter and We provide a range of buy and sell side merger and acquisition advisory accounting sides of the initial public offering process. We provide skills that services. Given the experience of our staff we have the ability to structure can speed up the front end of the IPO process at a dramatically lower cost. our relationships with clients to be as comprehensive or as tactical as a particular transaction demands. Upon detailed investigation not every • Financial model preparation transaction idea is a good one and we pride ourselves in helping clients • Due diligence preparation understand the impact of bad deals and avoid them. • Kick-off meeting presentations • Turnkey buy or sell side transaction execution • S-1 drafting • Strategic and financial planning • Roadshow drafting • Due diligence assistance and support • Extra internal finance team support for audit process • Integration services VENTURE ADVISORS
  • 12. Quality VC Relationships Our role as CFO in the vast majority of our client companies puts us in direct day-to-day contact with leading venture capital investors… Equity Providers Debt Providers VENTURE ADVISORS
  • 13. Client Base Since our inception in 2002, we have advised more than 180 companies at Venture Advisors. Representative clients include: VENTURE ADVISORS
  • 14. Selected Transactions $8,500,000 $25,000,000 Undisclosed Undisclosed Venture Debt Series D Funding Financial Restructuring Sale has been sold to The undersigned served as exclusive The undersigned served as financial The undersigned served as financial advisor to The undersigned served as financial Katzenbach Partners LLC in its sale to Booz & financial advisor to Airwide Solutions advisor to Datatrac advisor to Lilliputian Systems Company Undisclosed Undisclosed $6,500,000 Exclusive Sale Exclusive Sale Exclusive Sale has been acquired by has been sold to has been sold to The undersigned served as exclusive financial advisor The undersigned served as exclusive financial advisor The undersigned served as exclusive financial advisor to NTRU Cryptosystems, Inc. in its sale to Security to Optram Incorporated in its sale to Bentley to Softsight LLC Innovation. Systems, Inc. VENTURE ADVISORS
  • 15. Experience Jim Antes Bob Dudley Doc Honan Partner - CFO Partner - CFO Partner - CFO jantes@venture-advisors.com bdudley@venture-advisors.com dochonan@venture-advisors.com 781.273.6076 781.273.6072 781.273.6070 Public Company / IPO Experience YES Public Company / IPO Experience YES Public Company / IPO Experience YES VC Backed CFO Experience YES VC Backed CFO Experience YES VC Backed CFO Experience YES Fundraising Experience YES Fundraising Experience YES Fundraising Experience YES M&A Experience YES M&A Experience YES M&A Experience YES Financial Credentials MBA Financial Credentials CPA / MBA Financial Credentials CPA / MBA Bob joined Venture Advisors in January 2004 and Doc offers his clients more than 30 years of experience as Jim brings over twenty years of financial brings more than 25 years experience including 14 as a CFO and COO, mainly with start-ups and emerging management experience to his clients. He has CFO in both publicly traded and venture-backed growth companies. He has led nine rounds of venture and extensive hands-on experience in both private and emerging-growth companies in the technology and strategic funding totaling $65 million and also led a public companies having raised over $100 million in medical device industries. He has been instrumental successful IPO with an initial capitalization of $150 million, venture financing. Most recently, he has served as in securing venture financings, restructurings and which grew to $280 million within several months. Doc interim CFO at several development stage companies driving scalable best-in-class business practices and has managed all aspects of finance, accounting and guiding them through bridge, venture equity and standards for a broad range of venture backed administration, and is well versed in building sound debt financings. Previously, Jim was Vice President of companies.. Prior to Venture Advisors, Bob has infrastructure to enable companies to scale through the Finance at Emulex (a leader in Fibre Channel served as CFO of Synamics Corp., a multi-national various stages from start-up to mature, sustainable Networking) with responsibilities for operations and communications company and BaseSix, an interactive business. Doc has been CFO of both public companies, investor relations. During his time at Emulex, he IT services company. Prior to these entrepreneurial including Ludlow Corporation and Proteon, Inc., and participated in several acquisitions and two ventures, Bob was Vice President, CFO and Treasurer private companies, including ManagedComp, Into convertible debt offerings raising more than $650 of Inso Corporation, a $70 million publicly traded Networks and Chinook Communications, and was the vice million. Prior to Emulex, Jim was CFO at Giganet enterprise software company. He also had a president of M&A at Tyco International. He has extensive where he led the company through three rounds of successful 14-year career at Data General, where he experience negotiating a wide range of strategic financing and sold the business in 2001 to Emulex for was CFO of a $625 million multi-national operating agreements, intellectual property licenses, distribution $650M . He has also been CFO or held senior division. Bob began his career at Johnson & Johnson and joint venture agreements and has executed financial positions in several software companies as an M&A Analyst and Marketing Accounting acquisition/divestiture transactions in excess of $350 including Passkey Systems, DALim, Software Manager. He holds an MBA from Suffolk University million. Doc was previously a principal with Arthur Young Emancipation Technology, FASTech Integration and and is a graduate of the University of Massachusetts, & Company, and he has also acquired significant Bachman Information Systems. He holds an MBA Lowell. experience in international operations. A magna cum from Boston University and a BS in Accounting from laude graduate of Providence College, Doc received his the University of Denver and he is a Certified Public REPRESENTATIVE VA CLIENTS: DataTrac MBA from Harvard Business School. He is a CPA and Accountant. Corporation, Dimdim, Spectrum Transportation, Ze- earned the Silver Medal for the CPA exam in gen Massachusetts. REPRESENTATIVE VA CLIENTS: Bug Labs, Equallogic, Going.com, Knewton, Noble Peak Vision, Perkstreet REPRESENTATIVE VA CLIENTS: DynamicOps, Innoveer Solutions, Lilliputian Systems, Neocleus, Ntru Cryptosystems, SiCortex VENTURE ADVISORS
  • 16. Experience David Rauktys Mark Shooman Partner – Advisory Services CFO drauktys@venture-advisors.com mshooman@venture-advisors.com 781.273.6073 617.512.3002 Public Company / IPO Experience YES Public Company / IPO Experience YES VC Backed CFO Experience NO VC Backed CFO Experience YES Fundraising Experience YES Fundraising Experience YES M&A Experience YES M&A Experience YES Financial Credentials MBA Financial Credentials CPA / MBA Mark joined Venture Advisors in June 2009 and brings his David provides a range of advisory services to our experience in senior management and consulting to its clients focused on capital raise transactions and clients. He has worked in life science and technology merger and acquisitions. David served as an based companies from venture startups to mid-cap public investment banker at First Albany Corporation companies. For over 20 years, he has served as CFO of a from 1991 to 2003. He was a Managing Director in number of companies including BG Medicine, Inc., ONI the Corporate Finance Group, where he was Medical Systems, Clinical Data, Inc. and ADE Corporation. responsible for leading the Boston group's efforts In that capacity, he has raised over $200 million in venture in IT services, software and enterprise hardware capital and private equity. He has also arranged debt markets. His responsibilities included the transactions including working capital lines of credit, origination and primary execution of public venture debt, asset-backed loans and mezzanine offerings, strategic mergers and acquisitions and financings. Mark has participated in numerous mergers private equity transactions. He has completed and acquisitions, involved in strategic analysis, more than 60 investment banking transactions and negotiations, due diligence, closing and integration. He advisory assignments, raising over $2.4 billion for also has extensive experience in international business, such companies as Airwide Solutions, Forrester establishing branch offices and subsidiaries throughout Research, NaviSite, NIC, USWeb, iXL, Ericsson, the world. His life science experience includes Critical Path and VeriSign. David holds a B.S. from biotechnology, pharmaceuticals, medical device and Babson College with majors in Finance, diagnostics. In the technology sector, he has worked in Investments and Economics, graduating in two the software, wireless communications, capital years with highest distinction. He also earned an equipment and semiconductor industries. His experience MBA from the Wharton School at the University of in public companies includes SEC reporting, preparation Pennsylvania. for Sarbanes Oxley and IPOs. Earlier in his career Mark spent 15 years in public accounting with Deloitte & REPRESENTATIVE VA CLIENTS: Airwide Solutions, Touche and Wolf & Company, where he led the eDialog, Katzenbach Partners, Ntru management consulting practice. He holds an MBA from Cryptosystems, Optram, Threadsmith The Ohio State University and a BS in Electrical Engineering from Rensselaer Polytechnic Institute and is a Certified Public Accountant. VENTURE ADVISORS
  • 17. Experience Pete Basius Leighanne Henkenmeier Bob Mulcahy VP Finance VP Finance VP Finance pbasius@venture-advisors.com lhenkenmeier@venture-advisors.com bmulcahy@venture-advisors.com 781.856.1111 781.603.6203 978.835.9988 Public Company / IPO Experience NO Public Company / IPO Experience YES Public Company / IPO Experience YES VC Backed CFO Experience YES VC Backed CFO Experience YES VC Backed CFO Experience YES Fundraising Experience YES Fundraising Experience YES Fundraising Experience YES M&A Experience YES M&A Experience YES M&A Experience NO Financial Credentials MBA Financial Credentials CPA Financial Credentials MBA Peter Basius joined Venture Advisors in February Bob brings over 20 years of financial management Leighanne Henkenmeier joined Venture Advisors in experience to his clients with experience in both 2007 and brings nineteen years of experience in March 2010 and brings nineteen years of experience technology companies. He most recently served as public and private companies. Most recently he in technology, retail and financial services served as the Corporate Controller/Treasurer at the Vice President of Finance for companies. She most recently served as the Vice ChoiceStream. Before joining ChoiceStream, Peter Amperion. In that role, he has successfully led the President of Finance for Mercatus and its newly company through $40m of equity and bridge managed his own consulting business providing acquired subsidiary, Financial Research accounting and finance services to early stage financing events. He has several years of broad based Corporation. Prior to this role, Leighanne started and experience and specific expertise within the technology companies such as Incipient, DataPower, managed two separate companies, a high-end retail Affinnova, VoiceObjects and ChoiceStream. technology/manufacturing space with extensive business and her own CFO consulting business. Her knowledge overseeing financial operations and consulting business focused on assisting early stage financial reporting. Previously Peter worked for CyberCFO providing technology companies in raising venture financing accounting services to their clients and held the and building finance systems and teams to manage controller position at REON Broadband, NetCentric, Prior to joining Amperion, Bob served as a Senior rapid growth. Her clients included Maven Networks, Financial Consultant for Parson Consulting, a high end 4-Sight and Dragon Systems. Peter also had financial Habama and Epesi Technologies. roles of increasing responsibility at Parexel, Sequoia financial consulting firm headquartered in Chicago, Systems and Davox. He received his B.S. in Business where he specialized in revenue recognition Previously, Leighanne held Director of Finance and initiatives, SEC reporting, ERP implementations and Administration from the University of New Controller positions at Resonate and Mainspring, Hampshire and his M.B.A. from Rivier College. process re-engineering efforts. He has held senior both venture-backed technology companies financial positions at several technology companies preparing for IPOs. Leighanne was also an Audit including Mercury Computer Systems, IDE Associates REPRESENTATIVE VA CLIENTS: Bit9, Incipient, Manager in the technology practice of Price Optiant, Sellmytimesharenow.com and Compugraphic. Waterhouse where she managed both private and publicly-traded clients. She received her B.S. in Bob holds an undergraduate degree from Bentley Business Administration from the University of University and an MBA from Suffolk University. Massachusetts and is also a Certified Public Accountant. REPRESENTATIVE VA CLIENTS: Amperion, Exit41 VENTURE ADVISORS