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Viral marketing

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Viral marketing

  1. 1. A marketing strategy that focuses on spreading information and opinions about a product or service from person to person, especially by using unconventional means such as the internet or e-mail.
  2. 2. • Traffic is one of the biggest • Time consuming benefits (the more you bring the • You must pay attention to all the sites more you sell) you are posting too • You must always be responsive to • Good builder for equity questions or comments • Can be used to differentiate from • Ex: If the comments are negative, it may competitors lead you to a bad reputation • You create hype and you draw • Hard to quantify results traffic in to your site. The traffic you drive in through your site already know your product and this means that if they click your URL they are likely to buy from you.

Hinweis der Redaktion

  • A marketing strategy that focuses on spreading information and opinions about a product or service from person to person, especially by using unconventional means such as the internet or e-mail.

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