1. BRAZILIAN LEADERSHIP
The influence on the cultural aspect of institutions and people
Daniel Caldas

2. How do leaders affect
our lives?

3. LEADER
Define Culture/Context

4. Why is this an issue in Brazil?

5. Public Institution Private Institution
Global Entrepeneurship Model (GEM) / 2001 - 2012
Transparence International – CPI 2012

6. INSTABILITY
Lack of representation
Reactive attitudes
No leaders.
No focus.

8. Culture Reform
Solution

10. The leaders are responsible for defining the cultural
context of who they’re leading. But, they’re no less
than a representative part of then.
- Me