Veracruz tourism final presentation

Melissa Arabitg Krystle Cala Dalia Fishman Laura Flores Asaf Kathein

WHY VERACRUZ? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

http://www. youtube .com/watch? v=lCjvvo1sST0

Promote Mexican tourism in the South Florida market through social media.

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Miami Veracruz Objectives 1. Create awareness. 2. Increase the number of tourists from South Florida aged 20-39 who book trips to Veracruz

Strategies ,[object Object],[object Object]

Veracruz. Vive tu historia Supporting Messages Siente la musica. Vive el carnaval. Descubre Veracruz Veracruz. Somos tu gente!

Social Media Tactics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Tactic #1 ,[object Object],[object Object],[object Object],[object Object],[object Object]

Tactic #5 ,[object Object],[object Object]

Tactic #6 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Promotional Events ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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