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Promoters Club
Loyalty Card Program
© 2014 CWC Media Group, Inc. - All Rights Reserved - Use
granted by written permission ONLY 1
Got a Loyalty Card in Your
Wallet?
• Loyalty programs are a great way to
show customers they are valued.
• They encourage return business and
help you gather information about
your customer demographic.
• Loyalty programs can also boost
your marketing efforts.
2© 2014 CWC Media Group, Inc. - All Rights Reserved - Use
granted by written permission ONLY
Loyalty Cards Are PROVEN
• According to Experian Cheetah Mail,
email campaigns that target loyalty
program members are more
successful – generating higher open
rates, transaction levels and revenue.
• Even emails that invite prospects to
join loyalty programs outperform
regular email blasts.
3© 2014 CWC Media Group, Inc. - All Rights Reserved - Use
granted by written permission ONLY
CHOOSING THE RIGHT
PLAN IS CRITICAL
Promoters Club Loyalty Card Program
4
Technology is KEY!
• Industry experts believe the future of
loyalty programs lies in mobile
technology.
• The key is creating a program that is
accessible to all and easy to use.
• This is where we CAN help!
5© 2014 CWC Media Group, Inc. - All Rights Reserved - Use
granted by written permission ONLY
INTRODUCING:
LOYALTY EVOLVED
Promoters Club Loyalty Card Program
6
The Promoters Club
Loyalty Card (PCLC)
The Promoters Club Loyalty Card is a
affordable customer retention
program that's customized &
designed specifically for clubs, bars
and nightclubs.
7© 2014 CWC Media Group, Inc. - All Rights Reserved - Use
granted by written permission ONLY
With the Promoters
Club Card you can:
Increase traffic, spending, and word
of mouth with a rewards program
for your customers.
8© 2014 CWC Media Group, Inc. - All Rights Reserved - Use
granted by written permission ONLY
Show Me The Money
• A notable feature is the ability to start
tracking your customer activity to pin-
point your most loyal patrons, how
often they're visiting, and what drives
them.
9© 2014 CWC Media Group, Inc. - All Rights Reserved - Use
granted by written permission ONLY
The Most Important
Question You Should Ask:
How will I use Promoters Club to
benefit my establishment?
10© 2014 CWC Media Group, Inc. - All Rights Reserved - Use
granted by written permission ONLY
You’ve Got a Question,
We Have an Answer
 Encourage extra purchases like bottle service and coat
check
 Offer line-bypass at the door to loyalty card holders
 Reward patrons for purchasing food and drinks
 Send your patrons personalized emails to thank them for
visiting
 Encourage repeat visits through points and coupons
 Give members a special reloadable card that allows them
to pre pay or put money on a friends card as a gift.
 We also offer a Premium Version of the Promoters Club
Loyalty Card that can offer an additional source of
revenue for your club and allows members to be AGE
verified without a need for a drivers license.
11© 2014 CWC Media Group, Inc. - All Rights Reserved - Use
granted by written permission ONLY
Increase Customer spending
• Add incentives like extra points on
slow-moving nights or off-peak
days to encourage increased
traffic and spending.
• Loyalty rewards are an attractive
selling tool to new customers and
enticing feature to
current/previous customers.
12© 2014 CWC Media Group, Inc. - All Rights Reserved - Use
granted by written permission ONLY
Promoters Club is An
Effective Promotions Tool
• Your events will be announced on
Promoters Club Website. Submit your
high-quality web posts for greater
exposure.
13© 2014 CWC Media Group, Inc. - All Rights Reserved - Use
granted by written permission ONLY
Another Key Benefit
• Your Club’s name,
number and address will
be listed in our online
directory tool which will
also include a link for
customers to easily
obtain directions to your
establishment.
14© 2014 CWC Media Group, Inc. - All Rights Reserved - Use
granted by written permission ONLY
The Loyalty Card Program is
your full time “Promoter”
• Your events will be featured in our
monthly e-newsletter which will is e-
mailed to your loyalty members and
thousands of proven party goers.
15© 2014 CWC Media Group, Inc. - All Rights Reserved - Use
granted by written permission ONLY
Select Customers
Receive an added Benefit
• Sign up for the “feast Plan” and your
business will be included in a daily
“Party Break Announcement” aired
daily on our digital radio network.
16© 2014 CWC Media Group, Inc. - All Rights Reserved - Use
granted by written permission ONLY
Icing on the Cake
• Customers selecting
the “feast plan”are
also included in a
weekly Opt-In Text
service regarding
your special
function or event.
© 2014 CWC Media Group, Inc. -
All Rights Reserved - Use granted
17
Let’s Talk Money
• Promoters Club makes it affordable to
have your own loyalty program with a
reach beyond your doors.
• Our low monthly pricing comes
packed with lots of great features.
• Unlimited customers · Unlimited
transactions · No Transaction Fees.
18© 2014 CWC Media Group, Inc. - All Rights Reserved - Use
granted by written permission ONLY
Bite $148 Snack $168 Feast $228
Yearly w/3 months Free
$1330 – User Set Up $99
(Monthly Members – Add $148
User Set Up)
Premium ID Reseller
Yearly w/3 months Free
$1512 – User Set up
Waived
(Monthly Members – Add $168
User Set Up)
Premium ID Reseller
Yearly w/3 months Free
$2052 – User Set up
Waived
(Monthly Members – Add $228
User Set Up)
Premium ID Reseller
Mobile Merchant
Dashboard
Mobile Merchant
Dashboard
Mobile Merchant
Dashboard
Customer Balance Check Customer Balance Check Customer Balance Check
Online Enrollment Widget Online Enrollment Widget Online Enrollment Widget
Customer Satisfaction
Surveys
Customer Satisfaction
Surveys
Website Announcement Website
Announcements/Digital
Radio Announcements
Weekly Direct Text
Gift Card Program
19© 2014 CWC Media Group, Inc. - All Rights Reserved - Use
granted by written permission ONLY
Premium Card
• Major difference with this card is the
verified AGE and the addition of a
picture.
• This card should be offered with more
perks then the regular card. We offer
bigger rewards for points with the
premium card.
20© 2014 CWC Media Group, Inc. - All Rights Reserved - Use
granted by written permission ONLY

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Promoters Club Loyalty Card Program Presentation

  • 1. Promoters Club Loyalty Card Program © 2014 CWC Media Group, Inc. - All Rights Reserved - Use granted by written permission ONLY 1
  • 2. Got a Loyalty Card in Your Wallet? • Loyalty programs are a great way to show customers they are valued. • They encourage return business and help you gather information about your customer demographic. • Loyalty programs can also boost your marketing efforts. 2© 2014 CWC Media Group, Inc. - All Rights Reserved - Use granted by written permission ONLY
  • 3. Loyalty Cards Are PROVEN • According to Experian Cheetah Mail, email campaigns that target loyalty program members are more successful – generating higher open rates, transaction levels and revenue. • Even emails that invite prospects to join loyalty programs outperform regular email blasts. 3© 2014 CWC Media Group, Inc. - All Rights Reserved - Use granted by written permission ONLY
  • 4. CHOOSING THE RIGHT PLAN IS CRITICAL Promoters Club Loyalty Card Program 4
  • 5. Technology is KEY! • Industry experts believe the future of loyalty programs lies in mobile technology. • The key is creating a program that is accessible to all and easy to use. • This is where we CAN help! 5© 2014 CWC Media Group, Inc. - All Rights Reserved - Use granted by written permission ONLY
  • 7. The Promoters Club Loyalty Card (PCLC) The Promoters Club Loyalty Card is a affordable customer retention program that's customized & designed specifically for clubs, bars and nightclubs. 7© 2014 CWC Media Group, Inc. - All Rights Reserved - Use granted by written permission ONLY
  • 8. With the Promoters Club Card you can: Increase traffic, spending, and word of mouth with a rewards program for your customers. 8© 2014 CWC Media Group, Inc. - All Rights Reserved - Use granted by written permission ONLY
  • 9. Show Me The Money • A notable feature is the ability to start tracking your customer activity to pin- point your most loyal patrons, how often they're visiting, and what drives them. 9© 2014 CWC Media Group, Inc. - All Rights Reserved - Use granted by written permission ONLY
  • 10. The Most Important Question You Should Ask: How will I use Promoters Club to benefit my establishment? 10© 2014 CWC Media Group, Inc. - All Rights Reserved - Use granted by written permission ONLY
  • 11. You’ve Got a Question, We Have an Answer  Encourage extra purchases like bottle service and coat check  Offer line-bypass at the door to loyalty card holders  Reward patrons for purchasing food and drinks  Send your patrons personalized emails to thank them for visiting  Encourage repeat visits through points and coupons  Give members a special reloadable card that allows them to pre pay or put money on a friends card as a gift.  We also offer a Premium Version of the Promoters Club Loyalty Card that can offer an additional source of revenue for your club and allows members to be AGE verified without a need for a drivers license. 11© 2014 CWC Media Group, Inc. - All Rights Reserved - Use granted by written permission ONLY
  • 12. Increase Customer spending • Add incentives like extra points on slow-moving nights or off-peak days to encourage increased traffic and spending. • Loyalty rewards are an attractive selling tool to new customers and enticing feature to current/previous customers. 12© 2014 CWC Media Group, Inc. - All Rights Reserved - Use granted by written permission ONLY
  • 13. Promoters Club is An Effective Promotions Tool • Your events will be announced on Promoters Club Website. Submit your high-quality web posts for greater exposure. 13© 2014 CWC Media Group, Inc. - All Rights Reserved - Use granted by written permission ONLY
  • 14. Another Key Benefit • Your Club’s name, number and address will be listed in our online directory tool which will also include a link for customers to easily obtain directions to your establishment. 14© 2014 CWC Media Group, Inc. - All Rights Reserved - Use granted by written permission ONLY
  • 15. The Loyalty Card Program is your full time “Promoter” • Your events will be featured in our monthly e-newsletter which will is e- mailed to your loyalty members and thousands of proven party goers. 15© 2014 CWC Media Group, Inc. - All Rights Reserved - Use granted by written permission ONLY
  • 16. Select Customers Receive an added Benefit • Sign up for the “feast Plan” and your business will be included in a daily “Party Break Announcement” aired daily on our digital radio network. 16© 2014 CWC Media Group, Inc. - All Rights Reserved - Use granted by written permission ONLY
  • 17. Icing on the Cake • Customers selecting the “feast plan”are also included in a weekly Opt-In Text service regarding your special function or event. © 2014 CWC Media Group, Inc. - All Rights Reserved - Use granted 17
  • 18. Let’s Talk Money • Promoters Club makes it affordable to have your own loyalty program with a reach beyond your doors. • Our low monthly pricing comes packed with lots of great features. • Unlimited customers · Unlimited transactions · No Transaction Fees. 18© 2014 CWC Media Group, Inc. - All Rights Reserved - Use granted by written permission ONLY
  • 19. Bite $148 Snack $168 Feast $228 Yearly w/3 months Free $1330 – User Set Up $99 (Monthly Members – Add $148 User Set Up) Premium ID Reseller Yearly w/3 months Free $1512 – User Set up Waived (Monthly Members – Add $168 User Set Up) Premium ID Reseller Yearly w/3 months Free $2052 – User Set up Waived (Monthly Members – Add $228 User Set Up) Premium ID Reseller Mobile Merchant Dashboard Mobile Merchant Dashboard Mobile Merchant Dashboard Customer Balance Check Customer Balance Check Customer Balance Check Online Enrollment Widget Online Enrollment Widget Online Enrollment Widget Customer Satisfaction Surveys Customer Satisfaction Surveys Website Announcement Website Announcements/Digital Radio Announcements Weekly Direct Text Gift Card Program 19© 2014 CWC Media Group, Inc. - All Rights Reserved - Use granted by written permission ONLY
  • 20. Premium Card • Major difference with this card is the verified AGE and the addition of a picture. • This card should be offered with more perks then the regular card. We offer bigger rewards for points with the premium card. 20© 2014 CWC Media Group, Inc. - All Rights Reserved - Use granted by written permission ONLY