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The 3 Pillars
ofVoice…
Dec. 2017
CoryTreffiletti
Chief Marketing Officer
Voicera (www.voicera.com)
1
The future is not in what you
see, but what you say…
andthatVoice isgettinglouder.
2
Consumers
are very
interested.
3
And we’vereacheda tippingpoint…
Humans can stop having to
learn how to understand
machines and machines can
finally understand humans.
Thiscreatesanewopportunityfortechnology.
4
Voice is
considered
the entry
point forAI
solutions
5
There is a clearly delineated landscape of
voice-drivenAI starting to emerge…
6
There are 3 pillars of voice
Information-centric
Action-centric
Conversation-centric
7
Information-centric servicesare driving
fast adoption in the consumer landscape
source:eMarketer
8
eMarketerpredictsnearly33% ofUS internet
userswill usevoiceassistantsby 2019
source:eMarketer
9
Information-
centricVoice
 Focuses on the interaction between human and machine
 Commonly tied to a specific device (Google Home,Apps
on phones)
 Pioneered by Google and Apple (Siri)
 Intended to deliver answers to questions
 “Hey Google – what is the weather forecast for today”
 “Siri – what time is my dentist appointment”
 Started at home, but beginning to enter into the
workplace
10
Theinformation
beingrequested
is veryconsumer-
centricathome
11
Action-centric
Voice
 Primarily focused on the interaction between
human and machine
 Mostly tied to a specific device (Alexa on Echo,
Apps on phones)
 Pioneered by Alexa (Amazon) and Siri (Apple)
 Intended to drive questions
 “Alexa – start a one minute timer”
 “Alexa – playThunder by Imagine Dragons”
 Started at home, but beginning to enter into
the workplace
12
Usageofthesetoolsisverytiedtoaspecificdevice
13
Conversation-
centricVoice
 Focuses on human to human interaction with
machine augmentation
 Currently being pioneered byVoicera
 Connects previously untapped value to existing
collaboration tools (multi-modal)
 Voice Commands: “Okay Eva – make sure we organize a follow up
conversation for next week with the client”
 Follow up email: Eva says your meeting was 67% more positive than
your last meeting with the client
 CRM Update: “Organize a follow up conversation for next week with
the Acme” pushed into Salesforce
 Very focused on the workplace and connecting
to workflows
14
Highlights,
recording
delivered,
pushed into
systems like
Slack for post-
meeting
activation
15
Post-meeting
email provides
daily record of
highlights and
actions from
every meeting
in easy to use
format.
Access to recording & transcription
Basic sentiment & analytics
Recap of highlights and moments
Word cloud to recap key themes
16
Our bet, and what is starting to pan out, is that this
will move from the home to the work environment
 Amazon announced “Alexa for Business”:
https://techcrunch.com/2017/11/29/amazon-
is-putting-alexa-in-the-office/
 Voicera launches your in-meeting virtual
assistant to take notes and identify actions:
https://www.voicera.com/voicera-announces-
open-beta-for-an-ai-that-captures-what-
matters-in-your-meetings/
17
Benefits ofVoicera over other tools at work
 Device independent instead of tethered to an office.
 Imagine taking your Alexa device to a customer meeting, or in your phone call while in the car.
 Collaboration focused and workflow integrated.
 We integrate the outputs into tools like Salesforce. Has sharing and collaboration features.
 Multi-modal
 Eva takes commands but responds in an interface not verbally.
 Partnered with conference providers (not competitive to them.)
 We would embed in BlueJeans and other providers.
 In-meeting and post-meeting rather than the device you use to start a meeting.
 Produces a conversations inbox which provides conversation intelligence, transcripts and analytic
outputs that integrate into your workflow. A lot of the value is in the action post meeting.
18
Find out more
Visit
www.voicera.com
and sign up for Eva
19

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The 3 Pillars of Voice (AI)

  • 1. The 3 Pillars ofVoice… Dec. 2017 CoryTreffiletti Chief Marketing Officer Voicera (www.voicera.com) 1
  • 2. The future is not in what you see, but what you say… andthatVoice isgettinglouder. 2
  • 4. And we’vereacheda tippingpoint… Humans can stop having to learn how to understand machines and machines can finally understand humans. Thiscreatesanewopportunityfortechnology. 4
  • 6. There is a clearly delineated landscape of voice-drivenAI starting to emerge… 6
  • 7. There are 3 pillars of voice Information-centric Action-centric Conversation-centric 7
  • 8. Information-centric servicesare driving fast adoption in the consumer landscape source:eMarketer 8
  • 9. eMarketerpredictsnearly33% ofUS internet userswill usevoiceassistantsby 2019 source:eMarketer 9
  • 10. Information- centricVoice  Focuses on the interaction between human and machine  Commonly tied to a specific device (Google Home,Apps on phones)  Pioneered by Google and Apple (Siri)  Intended to deliver answers to questions  “Hey Google – what is the weather forecast for today”  “Siri – what time is my dentist appointment”  Started at home, but beginning to enter into the workplace 10
  • 12. Action-centric Voice  Primarily focused on the interaction between human and machine  Mostly tied to a specific device (Alexa on Echo, Apps on phones)  Pioneered by Alexa (Amazon) and Siri (Apple)  Intended to drive questions  “Alexa – start a one minute timer”  “Alexa – playThunder by Imagine Dragons”  Started at home, but beginning to enter into the workplace 12
  • 14. Conversation- centricVoice  Focuses on human to human interaction with machine augmentation  Currently being pioneered byVoicera  Connects previously untapped value to existing collaboration tools (multi-modal)  Voice Commands: “Okay Eva – make sure we organize a follow up conversation for next week with the client”  Follow up email: Eva says your meeting was 67% more positive than your last meeting with the client  CRM Update: “Organize a follow up conversation for next week with the Acme” pushed into Salesforce  Very focused on the workplace and connecting to workflows 14
  • 16. Post-meeting email provides daily record of highlights and actions from every meeting in easy to use format. Access to recording & transcription Basic sentiment & analytics Recap of highlights and moments Word cloud to recap key themes 16
  • 17. Our bet, and what is starting to pan out, is that this will move from the home to the work environment  Amazon announced “Alexa for Business”: https://techcrunch.com/2017/11/29/amazon- is-putting-alexa-in-the-office/  Voicera launches your in-meeting virtual assistant to take notes and identify actions: https://www.voicera.com/voicera-announces- open-beta-for-an-ai-that-captures-what- matters-in-your-meetings/ 17
  • 18. Benefits ofVoicera over other tools at work  Device independent instead of tethered to an office.  Imagine taking your Alexa device to a customer meeting, or in your phone call while in the car.  Collaboration focused and workflow integrated.  We integrate the outputs into tools like Salesforce. Has sharing and collaboration features.  Multi-modal  Eva takes commands but responds in an interface not verbally.  Partnered with conference providers (not competitive to them.)  We would embed in BlueJeans and other providers.  In-meeting and post-meeting rather than the device you use to start a meeting.  Produces a conversations inbox which provides conversation intelligence, transcripts and analytic outputs that integrate into your workflow. A lot of the value is in the action post meeting. 18