What is social media and How Social Media For Business can help you grow. A real analysis and a true SMO activities that Help Individuals and Business Firms.
2. SOCIAL MEDIA MARKETING Many People take this as Business Tool, some take this as for Branding, And some for FUN and Information…… Lets Explore further….
3. MEDIA IN 1980 or before? Today can we imagine what it was in 1980 or before? Today You Tube is the source of all Video, Product and music launch, TV Episodes, News Clips, and other Videos. Live broadcast on Internet. By www.cnetinfosystem.com - +91-9811209922
4. MEDIA IN 1980 or before? We use to make a collect call or Trunk Call to communicate!!! Today we have second to second update for everything, movie, media, politics, stocks, people, news…Just anything. By www.cnetinfosystem.com - +91-9811209922
5. MEDIA 1980 or before? We use to do party and conferences to discuss the plans and issues Today in virtual world we are simply a click away from people and can take instant decisions with the use of New technology and media. By www.cnetinfosystem.com - +91-9811209922
6. CHANGE IN MEDIA With the change in Technology we transform from Radio & Print to Digital and Electronic Media Today: RADIO: 25000+ ChannelsMagazine- More than 200,0001000’s of TV Channels High Internet ReachGadget and Mobiles In 1990: Fewer Radio StationFewer MagazineFewer TV Channels Low Internet Reach Today apart from Growth in OLD media we have new media also.All Magazine and Channels are Online and have greater reach. By www.cnetinfosystem.com - +91-9811209922
7. So what is Social Media Today? Social media was there in 1990 and before also. Today the Only difference is, it is technology based, fast and with better reach. More mediums to use with greater impact. Today Social media Marketing Termed as “Web Based Network and publishing for information sharing” BUT By www.cnetinfosystem.com - +91-9811209922
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9. 300 Million of website in 2010 and increasing with more then 3 Million site every month.
17. To be connected with Audience and customers.Ethically its for Personal purpose.Business firm use it for Long term gain in terms of Branding and Marketing mainly. I said MARKETING “NOT SALES” By www.cnetinfosystem.com - +91-9811209922
18. So Why we Socialize? “It is just like addiction of doing some thing that have no clue where you are heading. “KAPIL GARG : ANALYST By www.cnetinfosystem.com - +91-9811209922
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20. More then 500 Million user only on facebook. 100 Million Login every day.
35. 1000s of Profiles every day on Slideshare.By www.cnetinfosystem.com - +91-9811209922
36. So what is there that we must know? What is In side Social Media? FACTS TO CONSIDER: Why I m on Social Media? It’s a Public pool, so is it safe? Does this really help me in any thing? Does this really Help In Business? Is this really authentic and trust worthy? BUT By www.cnetinfosystem.com - +91-9811209922
45. Travel deals are mostly sold online and that also with if one has online branding.By www.cnetinfosystem.com - +91-9811209922
46. So is social media right for me? THINGS TO CONSIDER: What your Objective? Branding? Marketing? Sales? What is My Target Segment? Am I a global firm? Or to get help in Real SEO? By www.cnetinfosystem.com - +91-9811209922
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48. Creating a Great pool of quality links, relevant to your business, help in Google rank.
56. Even if Google change policy to remove SM sites or some of blogging websites, you still there in GOOGLE.Its actually must thing for EXPERT SEO By www.cnetinfosystem.com - +91-9811209922
57. So how it help in Business? How we can decide the best solution for us? Is Social media for us? DEFINE YOUR BUSINESS OBJECTIVE
58. CASE STUDY : COKE Coca-Cola - "The most important number in social media is 360.” Through the brilliant video below, Coke's Director of Digital Communications Ashley Brown told the story of a big ambitious PR idea which turned into the largest social media campaign the brand had ever done. The mission was to send three lucky travellers on a journey to all 206 countries around the world where Coke was sold. By Anne Carelli-Digital Communications Manager for Coke. She said: "Several years ago, Coke realized that Coke.com is not their home page - it is Google.com, digg.com and YouTube. Take the time to keep abreast of what is showing up for your brand in these new social sites and search engines.” By Hotspot.com Check on http://www.slideshare.net/iStrategy/coca-colas-social-media-strategy Can you see their Business Objective here? By www.cnetinfosystem.com - +91-9811209922
59. CASE STUDY : More.. Cisco Video Campaign: Campaign: Cisco launched an impressive Livestream video campaign to clearly demonstrate the benefit of their product, the ASR 900 Series. This was an interactive campaign that gave viewers the chance to disconnect the robotic arm to remove a switch processor card from a network router. While viewers who really know their stuff would expect this to disturb the video streaming temporarily, Cisco showed that this wasn’t the case with Cisco Systems. Samsung - "Negative experiences are our biggest opportunity.“ Samsung is a brand that has made lots of strides recently in integrating social media into their customer service, and has been very active in joining conversations about their brand online. One of the leaders of this, Jessica Kalbarczyk (@samsungjessica) shared her insights about how her small team of four colleagues manages to engage people online about Samsung, and help solve their problems. Can you see their Business Objective here? By www.cnetinfosystem.com - +91-9811209922
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61. So what it takes.. Basics of Social Media Process Audience :Identify the audience or community you want to engage. Resources: Identify the resources currently available within your organization. Success: Identify what success will look like. Technology: Identify what technologies are most appropriate. Evaluation: Identify what measures of success can be used. By www.cnetinfosystem.com - +91-9811209922
64. Everybody can not do it. Its tough and need experts coz Its about your company reputation also.
65. Is this authentic and true always? NOBy www.cnetinfosystem.com - +91-9811209922
66. Who will do It? Social media Market is also growing every month for billion of $ And every advertising and marketing firm running for it. Social Media done is normally can not be removed. This is about your company name and brand. So how to choose a vendor? By www.cnetinfosystem.com - +91-9811209922
70. A company that has Online Marketing and Advertising exposure.
71. A company that knows effect of SM for future technology and trends and your reputation.
72. A company that know how to do the customer profiling and where to get them.By www.cnetinfosystem.com - +91-9811209922
73. We can help you OUR SERVICESWe help in Blogging Do Market research and Content research We do Ghost writing, Editing We do Blog commenting Facebook, Linkedin, Twitter Management We do Bookmarking Video marketing Online PR RSS feed and Email Subscription Promoting Blogs and other SM platforms. We help people to sustain their branding in positive manner along with business objectives. By www.cnetinfosystem.com - +91-9811209922