The document discusses various social media tools that can be used for communication, including Skype, Google+, and LinkedIn. It provides details on how each tool can be used, such as using Skype for messaging, online meetings, and video conferences. Google+ is described as a social network with features like circles and hangouts. LinkedIn is presented as the largest professional network with the ability to create business pages and engage in industry groups. The document provides guidance on using these tools to communicate for businesses.

1. Modulo 9 – Altri strumenti
social media
http:www.learning2gether.eu
Classificazione dei
social media
This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the
author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

2. Social media
http:www.learning2gether.eu
Social media, in italiano media sociali, è un
termine generico che indica tecnologie e
pratiche online che le persone adottano per
condividere contenuti testuali, immagini, video
e audio.
(http://it.wikipedia.org/wiki/Social_media)
This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the
author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

3. Una panoramica
http:www.learning2gether.eu
This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the
author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

4. Classificazione dei social
media/funzionalità
http:www.learning2gether.eu
Connetersi, scambiare
e comunicare
Pubblicazione
Collaborazione
Riflessione
This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the
author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

5. Modulo 9 – Altri strumenti
social media
http:www.learning2gether.eu
Strumenti social media
per le PMI
per comunicare
This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the
author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

6. Strumenti social media
per comunicare
http:www.learning2gether.eu
This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the
author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

7. Comunicare con Skype
http:www.learning2gether.eu
Facile da usare per:
•Messaggi istantanei/chat online
con 1 o più persone.
•Conversazioni in diretta online con 1 o più
persone
•Video conferenze a due
•Scambiare file
•http://www.skype.com/en/
This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the
author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

8. Come funziona Skype
http:www.learning2gether.eu
This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the
author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

9. Come usare Skype nelle
attività aziendali quotidiane
http:www.learning2gether.eu
• Funzione chat per comunicare con i colleghi e
scambiare brevi informazioni
• Funzione chat da usare come funzione
“appunti/verbale“ durante le riunioni online
• Organizzare riunioni online se i tuoi colleghi
lavorano altrove
This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the
author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

10. Come usare Skype nelle
attività aziendali quotidiane
http:www.learning2gether.eu
• Strumento di supporto, e.s. per offrire un
servizio di supporto al cliente attraverso Skype
• Costruire il tuo network online di colleghi,
partner e clienti importanti per rimanere
facilmente in contatto
This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the
author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

11. Comunicare con Google+
http:www.learning2gether.eu
• Social network di Google
• Più di 500 milioni di utenti
Principali funzionalità di Google+
• “Cerchie”: i seguaci (followers) e gli amici possono essere facilmente
organizzati in “cerchie”
• “Ritrovi”: strumento di video comunicazione in diretta online; i video
possono essere trasmessi in streaming su YouTube
• “Comunità“ per condividere informazioni, notizie ecc. su specifici
argomenti
• “Pagina Aziendale Google+”: un’organizzazione o istituzione può
creare una Pagina Aziendale Goole+
This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the
author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

12. Cos‘è Google+?
http:www.learning2gether.eu
This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the
author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

13. Google+ per le aziende
http:www.learning2gether.eu
This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the
author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

14. LinkedIn
http:www.learning2gether.eu
• La rete professionale più grande
al mondo
• Possibilità di creare una pagina aziendale con
aggiornamenti di stato
-> 3 milioni di pagine aziendali
• Partecipa a gruppi tematici per contribuire alle
discussioni e delineare le competenze della
tua azienda in specifici settori
• http://it.linkedin.com/
This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the
author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

15. LinkedIn
http:www.learning2gether.eu
• Pubblica contenuti interessanti per i tuoi
follower, non “magnificare” la grandezza della
tua azienda
• Ascolta i tuoi interlocutori, leggi i commenti
• Aggiungi un‘immagine per dare il benvenuto
ai visitatori e presentare il tuo brand
• Elenca i prodotti e i servizi della tua azienda
per illustare ai tuoi visitatori cos’hai da offrire
This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the
author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

16. Come creare una pagina
aziendale LinkedIn
http:www.learning2gether.eu
This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the
author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

17. Altri strumenti di
comunicazione
http:www.learning2gether.eu
• Facebook – vedi modulo 5
• Twitter – vedi modulo 7
This project has been funded with support from the European Commission. This publication [communication] reflects the views only of the
author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.