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Service Design Network Global Conference
Best slides, Stockholm, October 2014
Wim Rampen, Delta Lloyd Group
Customer Experience is becoming more
important in Marketing
Nathan Shedroff
Additional qualitative values drive total value
and are usually ignored by business KPIs
Veryday
Progressive Insurance found a „service way“ to
reduce costs and increase customer satisfaction
Denis Weil
New form of design: Businesses created from a
Service Design perspective, e.g. AirBnB
Mark Levy, AirBnB
Holistic tasks of AirBnB’s Chief Employee
Experience Officer
Richard Newland
Why new ideas often fail
Mauro Rego & Marion Fröhlich, SAP
Five values need to be taken into account to
implement new ideas
Byron Wilson, Kaiser Permanente
& Alisan Atvur
Decisions and habits are responsible for
bringing visions into reality
Veryday after Daniel Kahneman
Three different stages of self: anticipating,
experiencing, reflecting
Nathan Shedroff
Every experience affects the state of mind with
its 5 aspects
Joydeep Bhattacharya, Accenture
Designing the brand experience becomes more
and more important
13
making companies more relevant for people
Rlevance Consulting GmbH
Christian Vatter, Managing Director
cv@rlevance.com, +49 151 2520 5043
Berlin, Germany
www.rlevance.com
Get in contact:

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