Personal Information
Unternehmen/Arbeitsplatz
Berlin Area, Germany Germany
Beruf
Founder & Managing Director at Rlevance Consulting
Branche
Advertising / Marketing / PR
Webseite
www.rlevance.com
Info
Commercial psychologist who helps companies to create sustainable bonds with their audience through branding and communication, services and customer experience, and physical spaces. An expert in Branded Customer Experience.
Three principles guide my work:
- Companies that create value for people are valued by these people in return.
- How companies make people feel is more important than what they say about themselves.
- Promise and fulfillment are two sides of the same coin, communication and experience need to be planned together.
Tags
branding
service design
brand experience
marketing strategy
branded customer experience
service branding
marketing
brand strategy
brand
brand psychology
brand positioning
brand building
experience design
brand management
experience branding
customer experience
easyjet
airline
lufthansa
communication
brand user experience
next conference
service experience camp
brand utility
strategic planning
brand ux
positioning
start up
Mehr anzeigen
Präsentationen
(7)
Alle anzeigen
Gefällt mir
(7)
Alle anzeigen
Aviophobe Flight Experience Improvement
Christof van der Merwe
•
Vor 8 Jahren
Royal Alberta Museum - Cynefin Framework and Polarity Management Workshop
Angie Tarasoff
•
Vor 9 Jahren
Design Thinking - Bootcamp
Jan Schmiedgen
•
Vor 9 Jahren
Folgst du noch oder formst du schon? Über Brands und UX Design
Rupert Platz
•
Vor 9 Jahren
SxSW 2013: Behavior Change as Value Proposition
Chris Risdon
•
Vor 10 Jahren
December 2012 cultural fuel trend report
Leo Burnett Frankfurt
•
Vor 10 Jahren
Präsentationen
(7)
Alle anzeigen
Gefällt mir
(7)
Alle anzeigen
Aviophobe Flight Experience Improvement
Christof van der Merwe
•
Vor 8 Jahren
Royal Alberta Museum - Cynefin Framework and Polarity Management Workshop
Angie Tarasoff
•
Vor 9 Jahren
Design Thinking - Bootcamp
Jan Schmiedgen
•
Vor 9 Jahren
Folgst du noch oder formst du schon? Über Brands und UX Design
Rupert Platz
•
Vor 9 Jahren
SxSW 2013: Behavior Change as Value Proposition
Chris Risdon
•
Vor 10 Jahren
December 2012 cultural fuel trend report
Leo Burnett Frankfurt
•
Vor 10 Jahren
Personal Information
Unternehmen/Arbeitsplatz
Berlin Area, Germany Germany
Beruf
Founder & Managing Director at Rlevance Consulting
Branche
Advertising / Marketing / PR
Webseite
www.rlevance.com
Info
Commercial psychologist who helps companies to create sustainable bonds with their audience through branding and communication, services and customer experience, and physical spaces. An expert in Branded Customer Experience.
Three principles guide my work:
- Companies that create value for people are valued by these people in return.
- How companies make people feel is more important than what they say about themselves.
- Promise and fulfillment are two sides of the same coin, communication and experience need to be planned together.
Tags
branding
service design
brand experience
marketing strategy
branded customer experience
service branding
marketing
brand strategy
brand
brand psychology
brand positioning
brand building
experience design
brand management
experience branding
customer experience
easyjet
airline
lufthansa
communication
brand user experience
next conference
service experience camp
brand utility
strategic planning
brand ux
positioning
start up
Mehr anzeigen