2. 3
乾杯. 건배. かんぱい
It is a Branding project which I proceed during
exchange student program to Musashino Art
University. The exhibition of the tile was 'ZEMITEN'
and I participated as a student of Siraishi zemi.
Siraisi zemi mainly looked into aplying cognitive
Psycology to the design field.
As an exchange student from Korea and east asian
country, I wanted to make a work disccusing and
embracing Korea, Japan, China. I thought a thing
that can embrace their Life style, Human relation,
Langauage and value and also have different point
was drinking culture.
I did a reaserach for 3 asian countries` traditional
alcohol, packaging, color, typeface to find their
common features and different points.
The goal of this project was to make a brand
shows a common features and to design a product
demonstrates their cultural individualtiy. Therefore
I named this brand name as 'Geonbae, Kanpai,
Gamebei' that is common word of 3 asian countries`
meaning 'cheers'
Musashino Art University
3rd Grade, Siraishi zemi
Branding
7. 13
Today, I want to rest
Today, I want to rest is an imaginary design studio
which was made by yoonjung cho, hyunjung lee,
hyoju yeo. It was a school project named practice
design studio.
The slogan of Today, I want to rest is ‘Every time,
Do whatever you really want Happily and
Comfortably’ Most of design studios do their work
in order to clients request, but Today, I want to
rest has a difference. We decide the keyword every
month, and accept contact from client which is
related to our monthly keyword.
We set our working time to do work more happily
and comfortably. I am a type of person who like
to work at noon, Hyoju wants to work at morning
and hyeonjung wants to work at night. So our
meeting progresses when our working times meet.
Practice design studio
Branding
12. 23
「Love letter」 scenario book design
‘Love letter’ is my favorite movie and I like
recommending it to my friends. So I designed the
scenario book of the Love letter.
The Love letter has a special narrative structure,
the story goes on by the letter exchanged by the
characters. I wanted to express it to typography
because I`ve been touched by the scene showing two
women sharing the memory of 'the man’ by a letter.
Typography
14. 27
Rebranding Project of QuickQuick
It is a Branding project which I proceed during
exchange student program to Musashino Art
University. The name of the class was Business
tool Design.
Business tool Design is consisted of two steps,
Contacting to a company that student want to
design then get the business tool item from them
and considerate the problem of present design of
it then redesigning based on reflection.
QuickQuick is a Start-up Document Delivery
Service ordered by Online system. The present
design of QuickQuick doesn`t look fast because
of the color and logotype and a duck which is the
character of quickquick doen`t match their Value.
Therefore I redesigned their Identity to express
their fastness and reliabiltiy.
Musashino Art University
3rd Grade, Siraishi zemi
Branding
15. 29
Introduction
회사소개
Stella Ahn
안영이
CEO
대표
Lead the right way of the courier service market with
transparency and justice
Hello. I am Stella Ahn, CEO of QuickQuick. After establishing QuickQuick for a
year ago, We have a lot of challenges and projects. But the most unforgettable
memory among those experiences is a moment when a first user requested
for our service. We are going to keep our challenge to renovate the courier
service market in Korea which scale runs to 4 trillion won.
Based on the keywords: Speed, Freedom, Transparency, Justice, Challenge.
We'll try our best effort to realize more convenient order, reasonable price and
fast service with most transparent and efficient structure.
공정성과 투명함으로 퀵서비스 시장을 더욱 올바른 방향으로
안녕하세요. 퀵퀵의 대표 안영이입니다. 퀵퀵의 창립 이후 1년이라는 짧은 세월동안 많은
도전과 프로젝트가 있었지만 가장 기억에 남는 일은 처음 사용자에게서 의뢰를 받았던
순간이 떠오릅니다.
퀵퀵은 국내 4조원에 달하는 퀵서비스 시장을 개혁하려는 도전을 계속하려 합니다.
스피드, 자유, 투명, 공정, 도전을 키워드로 한 퀵퀵은 가장 투명하고 효율적인
구조로 기사와 고객을 연결하여 편리한 주문 합리적인 가격 그리고 신속한 퀵서비스
배송을 구현하도록 노력하겠습니다.
Speed
Freedom
Challenge
Justice
Transparency
Former Identity of QuickQuick Redesigned QuickQuick
"Neque porro quisquam est qui dolorem ipsum quia dolor sit amet, consectetur, adipisci velit..."
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Maecenas tempor quam justo, nec
semper eros sollicitudin sit amet. Integer arcu massa, porttitor quis interdum eu, varius sit amet
neque. Vivamus pulvinar congue risus et ultrices. Aenean ac mattis nunc, a commodo arcu.
Vivamus sit amet porta justo, a luctus massa. Ut vehicula dui in mi rutrum cursus. Proin vitae
massa id ex ultricies volutpat in vel dolor. Donec ut iaculis nunc. Suspendisse non
eros placerat, condimentum erat sit amet, tempor risus. Aenean aliquet lectus nec justo
ullamcorper, et congue augue cursus.
Mauris vitae elementum nibh. Nullam lacus libero, ultrices sit amet purus ut, aliquet tincidunt ex.
Cras facilisis cursus nibh in porta. Etiam sem felis, iaculis eget felis vitae, pharetra pellentesque
sem. Donec eget commodo elit, vulputate luctus mauris. Pellentesque at dui egestas,
eleifend justo scelerisque, imperdiet turpis. Fusce venenatis venenatis ipsum, a tempus purus
sollicitudin in. Sed ac ullamcorper sem, id vulputate velit. Proin pellentesque purus ac lorem
viverra volutpat.
Cras eget lectus feugiat, egestas sem nec, aliquam sapien. Nullam eget pharetra sapien. Nunc
sed felis non libero porta pellentesque ac ac ipsum. Morbi id risus a ex volutpat faucibus in eu
nulla. Etiam eget quam quis est congue suscipit. Integer a maximus urna. In ut urna
scelerisque, tempus justo id, finibus lectus. Nullam dapibus id est a commodo. Maecenas
ullamcorper efficitur sapien in tincidunt. Maecenas varius ut enim vitae accumsan.
Praesent a nulla hendrerit, condimentum justo id, vestibulum dolor. Vestibulum quis posuere
mauris. Maecenas consequat dui eros, at viverra libero hendrerit ut. Cras tincidunt dolor
quis metus rhoncus ullamcorper. Maecenas et pretium justo, sit amet malesuada nunc. Integer
condimentum, sapien eget tristique aliquam, ex magna porta erat, nec cursus arcu
nunc non lacus.
Lorem ipsum
Introduction
회사소개
Stella Ahn
안영이
CEO
대표
Lead the right way of the courier service market with
transparency and justice
Hello. I am Stella Ahn, CEO of QuickQuick. After establishing QuickQuick for a
year ago, We have a lot of challenges and projects. But the most unforgettable
memory among those experiences is a moment when a first user requested
for our service. We are going to keep our challenge to renovate the courier service
market in Korea which scale runs to 4 trillion won.
Based on the keywords: Speed, Freedom, Transparency, Justice, Challenge. We'll
try our best effort to realize more convenient order, reasonable price and fast
service with most transparent and efficient structure.
공정성과 투명함으로 퀵서비스 시장을 더욱 올바른 방향으로
안녕하세요. 퀵퀵의 대표 안영이입니다. 퀵퀵의 창립 이후 1년이라는 짧은 세월동안 많은
도전과 프로젝트가 있었지만 가장 기억에 남는 일은 처음 사용자에게서 의뢰를 받았던
순간이 떠오릅니다.
퀵퀵은 국내 4조원에 달하는 퀵서비스 시장을 개혁하려는 도전을 계속하려 합니다.
스피드, 자유, 투명, 공정, 도전을 키워드로 한 퀵퀵은 가장 투명하고 효율적인
구조로 기사와 고객을 연결하여 편리한 주문 합리적인 가격 그리고 신속한 퀵서비스
배송을 구현하도록 노력하겠습니다.
Speed
Freedom
Challenge
Justice
Transparency
Service Explanation
서비스 소개
Convenient Instructions
간편한 사용방법
QuickQuick mainly offers online service so you don`t have to call delivery man
and explain your address and article.
퀵퀵은 O2O서비스 플랫폼이며 언제 어디서든 전화가 아닌 온라인으로 손쉽게 사용할
수 있습니다.
The service offered by QuickQuick can be paid immediately.
Moreover, you don`t have to be issued your tax invoice.
퀵퀵은 카드등록으로 온라인 즉시결재가 가능하며 카드 결재시 별도로
세금계산서를 발급받을 필요가 없습니다.
When you use the service after signed up you can track and print all of your
history, including hours of use, an order and price.
퀵퀵은 회원가입 후 이용 시 사용시간, 주문자, 가격을 포함한 모든 배송내용이
온라인에 기록되며 언제든 조회, 인쇄가 가능합니다.
Organized Price
비용절감
We offer organized price system, hence a delivery man cannot change
the price of his own will.
퀵퀵은 투명한 가격관리로 고객이 보는 가격이 곧 기사가 보는 가격입니다.
We improved stability and reduced inconvenience by safety online payment
service opposite to existing courier services that can be paid by cash only
transactions.
퀵퀵은 현금거래만 가능하던 기존의 퀵서비스에 비해 안전한 온라인결제로 안정성은
높이고 불편함을 줄였습니다.
안 영 이
Stella Ahn
Rush your pace
주식회사 퀵퀵
05208 서울 강남구 성안로 2 퀵퀵빌딩
QuickQuick Bldg, 2 Seongan-ro
Gangnam-gu, Seoul, Korea 05208
T 070.1234.5678
M 010.1234.5678
F 070.2345.6789
StellaAhn@quick.co.kr
16. 31
Pickture
Nowadays, smart devices are involved in most
activities of children, from playing to studying.
However, these technologies have caused children to
stay indoors most of their time.
Pickture is an application that helps children go
outside and enjoy outdoor activities. The mission of
the game is to take a picture of objects found
outdoors such as a leaf or flower and to upload it.
once you clear the mission, you can move on to
the next level and you`ll get some coin. The picture
you take will be immediately uploaded onto
Pickture and you can share your picture. As the users
are children from different countries and different
climates, even with the same mission, the pictures
can be very different.
Other users can visit your MyPage and look through
your pictures and your character. With your coin that
you received from the mission, you can customize
your character on MyPage.
2015 FUHU exhibition
Advertising
18. 35
MINKU is a baby bee that lives in a PC. He likes honey
favored chips. So he comes out of the pc to taste a
chip on the table.
3D design
3D animation
MINKU
20. 39
I was involved in this project when I was an intern
at design studio named CARPO. I was in charge
of designing vertical banners, web banners and
arranging pictures on the workbook.
Festival 284 was a cultural festival that is held at
culture station 284. The festival was consisted of
play, performance, music and pavilion. 88 teams
from 5 countries participated in the festival.
I disposed visual elements to look active in order
to show the activeness of the festival. The visual
element`s composition seen on the banner means
an extension of Seoul culture station 284.
Design intern ship
Festival indentity design
Festival 284
22. 43
Dutch coffee refers to the process of steeping coffee
grounded in room temperature or cold water for an
extended period. I visualized Dutch coffee extraction
machine as curved lines, and coffee drops comes
from machine as small dots.
This product is planned for a gift, so I designed this
package more luxurious than the package which
normally found on the market.
Intern in design studio
Package design
Yeondoo Coffee - Dutch Black Signature
더치블랙
더치아이스아메리카노
더치아메리카노
식품의유형커피(액상커피)원재료명및함량아라비카커피추출액100%(고형분2.5%이상함유,볶은커피:
브라질40%,과테말라30%외)유통기한제품상단별도표기판매처연두커피인터내셔날(주)/경기고양시
덕양구중앙로559(행산동,그랑프리빌딩808・809호)제조원연두커피인터내셔날(주)제2공장/서울시
마포구월드컵로25길26고객상담실1599-3422직사광선을피해서늘한장소에보관하고,개봉후에는
냉장보관하시고부유물이생길수있으나인체에무해하니안심하고드십시오.어린이,임산부,카페인
민감자는섭취에주의하여주시기바랍니다.포장재질Poluester(외면)/PE(외면)반품및교환
제조원및구입처본제품은공정거래위원회고시소비자분쟁해결기준에의거하여교환또는보상받을수
있습니다.부정불량식품신고는국번없이1399
라떼
연두커피
더치블랙
시그니처
고카페인 함유
총 카페인 1,245mg
아라비카
커피추출액 100%
Dutch Black
Signature
식품의유형Ⅰ커피(액상커피)원재료명및함량Ⅰ아라비카커피추출액100%(고형분
3.0%이상함유,볶은커피:브라질40%,온두라스30%외)내용량Ⅰ
750ml유통기한Ⅰ제품후면별도표기판매처및제조원Ⅰ연두커피
인터내셔날(주)주소Ⅰ경기고양시덕양구통일로140삼송테크노밸리A-B225
고객상담실Ⅰ1599-3422보관방법Ⅰ직사광선을피해서늘한장소에보관하고,개봉
후에는냉장보관하시고빨리드시기바랍니다.원료성분으로인해침전물이나
부유물이생길수있으나인체에무해하니안심하고드십시오.반품및교환Ⅰ제조원
및구입처본제품은공정거래위원회고시소비자분쟁해결기준에
의거하여교환또는보상받을수있습니다.어린이,
임산부,카페인민감자는섭취에주의하여주시기
바랍니다.*부정·불량식품신고는국번없이1399
유통
기한
연두커피
더치블랙
시그니처
고카페인 함유
총 카페인 1,245mg
아라비카
커피추출액 100%
Dutch Black
Signature
식품의유형Ⅰ커피(액상커피)원재료명및함량Ⅰ아라비카커피추출액100%(고형분
3.0%이상함유,볶은커피:브라질40%,온두라스30%외)내용량Ⅰ
750ml유통기한Ⅰ제품후면별도표기판매처및제조원Ⅰ연두커피
인터내셔날(주)주소Ⅰ경기고양시덕양구통일로140삼송테크노밸리A-B225
고객상담실Ⅰ1599-3422보관방법Ⅰ직사광선을피해서늘한장소에보관하고,개봉
후에는냉장보관하시고빨리드시기바랍니다.원료성분으로인해침전물이나
부유물이생길수있으나인체에무해하니안심하고드십시오.반품및교환Ⅰ제조원
및구입처본제품은공정거래위원회고시소비자분쟁해결기준에
의거하여교환또는보상받을수있습니다.어린이,
임산부,카페인민감자는섭취에주의하여주시기
바랍니다.*부정·불량식품신고는국번없이1399
유통
기한
더치블랙
더치아이스아메리카노
더치아메리카노
식품의유형커피(액상커피)원재료명및함량아라비카커피추출액100%(고형분2.5%이상함유,볶은커피:
브라질40%,과테말라30%외)유통기한제품상단별도표기판매처연두커피인터내셔날(주)/경기고양시
덕양구중앙로559(행산동,그랑프리빌딩808・809호)제조원연두커피인터내셔날(주)제2공장/서울시
마포구월드컵로25길26고객상담실1599-3422직사광선을피해서늘한장소에보관하고,개봉후에는
냉장보관하시고부유물이생길수있으나인체에무해하니안심하고드십시오.어린이,임산부,카페인
민감자는섭취에주의하여주시기바랍니다.포장재질Poluester(외면)/PE(외면)반품및교환
제조원및구입처본제품은공정거래위원회고시소비자분쟁해결기준에의거하여교환또는보상받을수
있습니다.부정불량식품신고는국번없이1399
라떼
연두커피
더치블랙
시그니처
고카페인 함유
총 카페인 1,245mg
아라비카
커피추출액 100%
Dutch Black
Signature
식품의유형Ⅰ커피(액상커피)원재료명및함량Ⅰ아라비카커피추출액100%(고형분
3.0%이상함유,볶은커피:브라질40%,온두라스30%외)내용량Ⅰ
750ml유통기한Ⅰ제품후면별도표기판매처및제조원Ⅰ연두커피
인터내셔날(주)주소Ⅰ경기고양시덕양구통일로140삼송테크노밸리A-B225
고객상담실Ⅰ1599-3422보관방법Ⅰ직사광선을피해서늘한장소에보관하고,개봉
후에는냉장보관하시고빨리드시기바랍니다.원료성분으로인해침전물이나
부유물이생길수있으나인체에무해하니안심하고드십시오.반품및교환Ⅰ제조원
및구입처본제품은공정거래위원회고시소비자분쟁해결기준에
의거하여교환또는보상받을수있습니다.어린이,
임산부,카페인민감자는섭취에주의하여주시기
바랍니다.*부정·불량식품신고는국번없이1399
유통
기한
연두커피
더치블랙
시그니처
고카페인 함유
총 카페인 1,245mg
아라비카
커피추출액 100%
Dutch Black
Signature
식품의유형Ⅰ커피(액상커피)원재료명및함량Ⅰ아라비카커피추출액100%(고형분
3.0%이상함유,볶은커피:브라질40%,온두라스30%외)내용량Ⅰ
750ml유통기한Ⅰ제품후면별도표기판매처및제조원Ⅰ연두커피
인터내셔날(주)주소Ⅰ경기고양시덕양구통일로140삼송테크노밸리A-B225
고객상담실Ⅰ1599-3422보관방법Ⅰ직사광선을피해서늘한장소에보관하고,개봉
후에는냉장보관하시고빨리드시기바랍니다.원료성분으로인해침전물이나
부유물이생길수있으나인체에무해하니안심하고드십시오.반품및교환Ⅰ제조원
및구입처본제품은공정거래위원회고시소비자분쟁해결기준에
의거하여교환또는보상받을수있습니다.어린이,
임산부,카페인민감자는섭취에주의하여주시기
바랍니다.*부정·불량식품신고는국번없이1399
유통
기한
더치블랙
더치아이스아메리카노
더치아메리카노
식품의유형커피(액상커피)원재료명및함량아라비카커피추출액100%(고형분2.5%이상함유,볶은커피:
브라질40%,과테말라30%외)유통기한제품상단별도표기판매처연두커피인터내셔날(주)/경기고양시
덕양구중앙로559(행산동,그랑프리빌딩808・809호)제조원연두커피인터내셔날(주)제2공장/서울시
마포구월드컵로25길26고객상담실1599-3422직사광선을피해서늘한장소에보관하고,개봉후에는
냉장보관하시고부유물이생길수있으나인체에무해하니안심하고드십시오.어린이,임산부,카페인
민감자는섭취에주의하여주시기바랍니다.포장재질Poluester(외면)/PE(외면)반품및교환
제조원및구입처본제품은공정거래위원회고시소비자분쟁해결기준에의거하여교환또는보상받을수
있습니다.부정불량식품신고는국번없이1399
라떼
연두커피
더치블랙
시그니처
고카페인 함유
총 카페인 1,245mg
아라비카
커피추출액 100%
Dutch Black
Signature
식품의유형Ⅰ커피(액상커피)원재료명및함량Ⅰ아라비카커피추출액100%(고형분
3.0%이상함유,볶은커피:브라질40%,온두라스30%외)내용량Ⅰ
750ml유통기한Ⅰ제품후면별도표기판매처및제조원Ⅰ연두커피
인터내셔날(주)주소Ⅰ경기고양시덕양구통일로140삼송테크노밸리A-B225
고객상담실Ⅰ1599-3422보관방법Ⅰ직사광선을피해서늘한장소에보관하고,개봉
후에는냉장보관하시고빨리드시기바랍니다.원료성분으로인해침전물이나
부유물이생길수있으나인체에무해하니안심하고드십시오.반품및교환Ⅰ제조원
및구입처본제품은공정거래위원회고시소비자분쟁해결기준에
의거하여교환또는보상받을수있습니다.어린이,
임산부,카페인민감자는섭취에주의하여주시기
바랍니다.*부정·불량식품신고는국번없이1399
유통
기한
연두커피
더치블랙
시그니처
고카페인 함유
총 카페인 1,245mg
아라비카
커피추출액 100%
Dutch Black
Signature
식품의유형Ⅰ커피(액상커피)원재료명및함량Ⅰ아라비카커피추출액100%(고형분
3.0%이상함유,볶은커피:브라질40%,온두라스30%외)내용량Ⅰ
750ml유통기한Ⅰ제품후면별도표기판매처및제조원Ⅰ연두커피
인터내셔날(주)주소Ⅰ경기고양시덕양구통일로140삼송테크노밸리A-B225
고객상담실Ⅰ1599-3422보관방법Ⅰ직사광선을피해서늘한장소에보관하고,개봉
후에는냉장보관하시고빨리드시기바랍니다.원료성분으로인해침전물이나
부유물이생길수있으나인체에무해하니안심하고드십시오.반품및교환Ⅰ제조원
및구입처본제품은공정거래위원회고시소비자분쟁해결기준에
의거하여교환또는보상받을수있습니다.어린이,
임산부,카페인민감자는섭취에주의하여주시기
바랍니다.*부정·불량식품신고는국번없이1399
유통
기한
더치블랙
더치아이스아메리카노
더치아메리카노
식품의유형커피(액상커피)원재료명및함량아라비카커피추출액100%(고형분2.5%이상함유,볶은커피:
브라질40%,과테말라30%외)유통기한제품상단별도표기판매처연두커피인터내셔날(주)/경기고양시
덕양구중앙로559(행산동,그랑프리빌딩808・809호)제조원연두커피인터내셔날(주)제2공장/서울시
마포구월드컵로25길26고객상담실1599-3422직사광선을피해서늘한장소에보관하고,개봉후에는
냉장보관하시고부유물이생길수있으나인체에무해하니안심하고드십시오.어린이,임산부,카페인
민감자는섭취에주의하여주시기바랍니다.포장재질Poluester(외면)/PE(외면)반품및교환
제조원및구입처본제품은공정거래위원회고시소비자분쟁해결기준에의거하여교환또는보상받을수
있습니다.부정불량식품신고는국번없이1399
라떼
연두커피
더치블랙
시그니처
고카페인 함유
총 카페인 1,245mg
아라비카
커피추출액 100%
Dutch Black
Signature
식품의유형Ⅰ커피(액상커피)원재료명및함량Ⅰ아라비카커피추출액100%(고형분
3.0%이상함유,볶은커피:브라질40%,온두라스30%외)내용량Ⅰ
750ml유통기한Ⅰ제품후면별도표기판매처및제조원Ⅰ연두커피
인터내셔날(주)주소Ⅰ경기고양시덕양구통일로140삼송테크노밸리A-B225
고객상담실Ⅰ1599-3422보관방법Ⅰ직사광선을피해서늘한장소에보관하고,개봉
후에는냉장보관하시고빨리드시기바랍니다.원료성분으로인해침전물이나
부유물이생길수있으나인체에무해하니안심하고드십시오.반품및교환Ⅰ제조원
및구입처본제품은공정거래위원회고시소비자분쟁해결기준에
의거하여교환또는보상받을수있습니다.어린이,
임산부,카페인민감자는섭취에주의하여주시기
바랍니다.*부정·불량식품신고는국번없이1399
유통
기한
연두커피
더치블랙
시그니처
고카페인 함유
총 카페인 1,245mg
아라비카
커피추출액 100%
Dutch Black
Signature
식품의유형Ⅰ커피(액상커피)원재료명및함량Ⅰ아라비카커피추출액100%(고형분
3.0%이상함유,볶은커피:브라질40%,온두라스30%외)내용량Ⅰ
750ml유통기한Ⅰ제품후면별도표기판매처및제조원Ⅰ연두커피
인터내셔날(주)주소Ⅰ경기고양시덕양구통일로140삼송테크노밸리A-B225
고객상담실Ⅰ1599-3422보관방법Ⅰ직사광선을피해서늘한장소에보관하고,개봉
후에는냉장보관하시고빨리드시기바랍니다.원료성분으로인해침전물이나
부유물이생길수있으나인체에무해하니안심하고드십시오.반품및교환Ⅰ제조원
및구입처본제품은공정거래위원회고시소비자분쟁해결기준에
의거하여교환또는보상받을수있습니다.어린이,
임산부,카페인민감자는섭취에주의하여주시기
바랍니다.*부정·불량식품신고는국번없이1399
유통
기한
23. 45
Print Advertisement
The artworks in this section is printed advertisement
which was created when I participated in an
advertising club named Adrenalin in my school.
1) This is an advertisement for people to encourage
abandoned animal adoption. People who have
experienced adoption of an animal usually say that
they begin to feel secured after they adopting their
animal. So I visualized this phenomenon by using
line drawing that could remind of the process of
improving their loneliness.
2) It is an advertisement about women`s and black`s
rights. I parodied Edward Manet`s Olympia because
It was blamed by lots of people for not satisfying
their standard of beauty in those days. Many people
blamed it for exposure or naked body of women,
but they wanted women to fulfill their standard of
beauty. I wanted to express this ironical aspect of
society with the woman concealed by the power
and enforcement to be a ‘Venus’ that is a symbol of
beauty. The person who is painting the woman is a
week black woman not a man who has the power.
On the black woman`s face, a white spray is being
sprained violently. It means the power to deny all of
the black.
3) I wanted to emphasize comfortability of chewing
Xylitol gum in this advertisement. By chewing a
Xylitol gum, you can leave out all of the disturbing
process to keep dental health
Club activity
Advertising design
24. 47
It is a small project consists of 7 images of a story.
The story I wanted to tell is how a space ship reaches
to the universe. I wanted to try unusual expression,
so I tried long-exposure to make an image that
matches the universe. I used flash lights and
cellophane to express a lot of colors.
Communication design
Graphic, Photography
Sequences of story telling
26. 51
HANCOM is a company producing a software for
Korean E-documents.
The logo`s keyword made by my team ‘Today, I want
to rest’ is transparency, familiarity and overlapping.
My team researched the images related to those
the keyword in order to make a new logo. The
team found similarity between transparent glass or
bubbles and the keywords. So our team made a logo
inspired by transparent things.
After we finished establishing logo and brand
identities, the team made mock ups for office
supplies, posters and mobile UI. We used a logo and
their color for making patterns and graphic elements
to visualize HANCOM`s new brnad image.
Practice design studio
Branding design
Industry-University cooperation with HANCOM
28. 55
Graphic poster
I have made some graphic posters for school lecture
report.
1) This poster is a report for a lecture of Haecheon
Park who is a design theorist. He said Korean
society is facing conflicts to take a possession of
the land. So I visualized those circumstances as
the mark representing possessed land.
2) This poster is a report for a lecture of Woohyuk
Park who is a graphic designer. He said ‘Design
has no answer.’ I deeply impressed by his
comment, so I designed this poster showing
his comment simply.
3) This poster is a report for a lecture of Mingoo
Yoon who is a type designer. I tried to express his
intensive comment, ‘Do if I can, not do if I can`t’
4) Woohyuk Park said ‘What I can work is one or two
things among the ten things’ I emphasized ‘can’ and
‘work’ to make it looks like piling.
5) This poster is a report for the documentary
‘human scale’. People in modern city are easily
crushed by cars, even though they are the owner
of the city. I wanted to express the cruel reality of
the modern city.
6) This poster is a report for a documentary about
Georges Rousse. His art expresses trace of time
that can be found in the space. I made this poster
to visualize trace of time.
Design Colloquium
Space and Psychology
Graphic
Georges rousse
콘크리트
유토피아
아파트의 평수 차이가
거주자가 속한 계층 차이로 곧바로 연결되는
게임의 규칙
땅따먹기
박해천
b352076조윤정b352076조윤정
단호하게외친다.
박우혁 선생님의 강연 도중
정말 디자인은 노답인 걸까?
가장 인상 깊었던 한 마디.
“ 디자인은 답이 없어요. ”
b352076 조윤정
디
자
인
은
아파트의
거주자가 속한 계층 차
게임의
할 일
할 일
할 일
할 일
할 일
할 일
할 일
할 일
할 일
할 일
할 일
할 일
할 일
할 일
할 일
할 일
할 일
할 일
할 일
할 일
할 일
할 일할 일
할 일
할 일
할 일
29. 57
실제의 사막
The desert of the real
일반인이 좋은 디자인을 알아보게 하려면
인내심과 사교성, 요령, 허풍
그리고 아주 가끔은
강제성을 동원해야 한다.
b352076 조윤정
요즘 시대는 파워풀하고 젊은 디자이너들로
넘쳐난다. 소규모 스튜디오가 활성화되기
시작한 요즘 시대. 잠시 잠들어있던 디자인이
다시 살아나기 시작하는 디자인 르네상스
시대가 도래하게 된 것이다.
b3520076 조윤정
7) This poster is a report for GakyungGeon`slecture.
Shesaid‘Tomakeanormalpersontorealizegood
design,Youhavetobringpatienceandwariness.’And
shecomparedthiscommentto'desertofreality'.SoI
expresseddesertofrealityasadesertlikeamiragethat
isbarelyseen.
8) Gakyung Geon said ‘The design studios consist of
young members remind of design Renaissance.’
I tried to express the movement of the latest
design studios.
