UDAAN 2014 : The Business Quiz for Corporates organized under the aegis of Network HRD Network Ranchi Chapter. The event was organized on 22nd June 2014. Around 60 teams participates across the country. SAIL got the Ist Prize amounting Rs 50000 & TCS Kolkata won the 2nd prize amounting to Rs 25000.

1. WELCOME TO
UDAAN-2014
The BusinessQuiz for Corporates

2. Connect the 8 brands-

3. With what league would
you associate
Hyderabad Skykings
Colombo Lions
Pakistan Wolfpak
Pune Marathas
Delhi Defenders
Mumbai Gladiators
Kolkata Vipers
Bangalore Warhawks

4. This Bollywood film was produced by Grazing Goat
Pictures. Which actor’s production house is Grazing
Goat?

5. X – Trucking in India is a coffee table book that
attempts to connect us with the picturesque existence
of trucks. Compiled by renowned international
photographers over four years, Safexpress has
conceptualised this book. What is the book titled/X?

6. In Trip Advisors’ 2014 Traveller's Choice Awards,
which city has 3 of the Top-10 hotels in India?

7. Taking its name from a bird, ______ investor refers to
an investor with a tendency to ignore bad news that
can affect their investments. Fill in the blank.

8. When the first ____ rolled off the production line in
1941, they originally came in five colors: brown,
yellow, green, violet and red. Then, in 1976, red ____
disappeared only to reappear in 1987, thanks to the
effort of a college student, Paul Hethmon.
Fill in the blank.

9. These are 2/3 ads created by O&M for a ‘Bounce
Back’ series of ads, with the 3rd ad receiving
widespread criticism for its ‘distasteful’ and ‘stupid’
nature. Who was the advertiser?

10. Dean Kamen has recently secured FDA approval or a
mind-controlled prosthetic arm that enables tasks as
finely tuned as operating a zipper, opening locks, and
wrapping a present. He calls it Luke, after Luke
Skywalker.
Dean is also the inventor of a mode of transport in
2001. What?

11. Gazprom and Nigerian state enterprise NNPC recently
committed a $2.5 billion blooper with the name of
their joint venture. It was billed by Guardian as 'the
biggest branding disaster of all time'. What did they
call the JV?

12. A festival whose name is a pun on the name of this
vehicle, celebrates the works of this British novelist.
This is now an annual event held in the town
of Swindon, which is where his best known character
is from. Name the novelist.

13. "Who are you?"
"Searching for oneself can take a lifetime, but a good
place to start is classic rock.“
Where would you find this conversation?

14. A recent study by American public policy think tank,
Cato Institute created a Misery Index. Owing to
inflation, which OPEC nation was the world’s most
miserable nation according to the study?

15. If you visit X while your favourite team is playing, you
will get a free whopper. With its legendary recipe, no
team in the world can compete. Whopper fanatic! Are
you ready to miss a match of your team for a
whopper?
Who is the advertiser?

16. In a classic tale about the little guy being bullied by a
billion-dollar corporation to get their way, which
American corporation recently the widow of the
founding family’s photographer to return the six boxes
of portrait photos, negatives and proofs?

17. What is the significance of this video?

18. Forbes recently released its Most Powerful Women List
for 2014. Which musician is the youngest person
featuring in the list (No. 67)?

19.  Hills where legend has it that Sage Agastya created
the Tamil language
 Seshadri, Vedadri, Garudadri, Anjandri,
Vrishabhadri, Narayandri and Venkatadri
 A collection of mountains in the Junagadh District
of Gujarat
 Sandalwood
 A Kashmiri word for lands of Kashmir
 The Western Ghats in Maharashtra
Connect these (not exhaustive or in any order)

20. Identify this proposed franchise league.

21. The twitter bio of which company’s CEO and MD
designate reads-
Husband, Dad, Son, Brother, Friend. Student, Visitor,
Thinker, Innovator. CEO & MD designate, _____.
Occasional Surfer on life's waves...

22. What high profile ‘creative social network’ backed by
Cisco recently pivoted ‘to become the largest online
broadcast network for youth in India by empowering
creators and conducting business with a soul’’?

23. Which Indian premium smart devices brand, based
out of Noida, launched the world’s first Intel processor
powered smartphone?

24. X are sedimentary rocks consisting of individual
rounded fragments or clasts within a finer-grained
matrix that have become cemented together.
What business term shares its name with this?

25. X is a phenomenon that frequently prevents non-
Japanese employees from enjoying successful careers
and rising to key managerial positions in Japanese
firms. Give X, the invisible obstacle to advancement at
Japanese corporations.

26. Launched by the Ministry of Tourism in May’14, in
partnership with Incredible India, what is India’s first
travel planning engine?

27. Who said this in an interview to Forbes?
'I couldn't showcase any of my musical skills in 30
seconds but yes I could make my hair move. I have a
contract with X that I can't cut my hair. I am still their
goodwill ambassador. I can't cut my hair even though
it is falling off.'

28. According to his descendants and those in the present
day industry, Akhunji, a Mughal craftsman, came up
with the present design by juxtaposing two of his
prized creations, circa 16th c.
Made of scrap iron, the coils of old railway coaches
make for the best raw material, for their high tensile
strength. The brass handles are forged from old brass
utensils.
What GI tagged product am I talking about?
1

29. This ad was the reason why a famous Indian director
ended one long and successful partnership to start
another. Who were the two new partners?
2

30. The first of its kind in India, Caravela was brought to
India in 2001 by Advani Hotels and Resorts. Jaydev
Mody entered the business in 2008 with Jakq. In
2010, he bought out Advani Hotel’s licence,
refurbished the Caravela and brought Royale from
North America to India, thus completing a trio.
What business am I talking about?
3

31. The fellows of what controversial program, that came
to limelight few years ago, have so far created over
182 jobs and generated more than $87 million in
economic activity (venture funding, revenue, grant
money, etc.) The fellowship also has a documentary
series called ‘Teen Technorati’. How do we know this
fellowship program?
4

32. The animal shown in the image is often called "The
________ of the bush" because of its ubiquity as well
as due to a distinctive physical feature. Name the
animal and fill in the blank.
5

33. X is a two word term that gained popularity after it
found its way into BJP’s manifesto. The inflection
point for X came in 2012 when the government
retrospectively amended a law to tax mergers and
acquisitions between any two companies if the
underlying assets were in India. Solve for X.
6

34. These are the brand ambassadors of which company
that ‘celebrates such everyday heroes’?
Loveraj Singh
Dharmashaktu
(climbed Mt
Everest 5 times)
Arun Bhardwaj
(ace endurance
runner)
Deeya Suzannah
Bajaj (youngest
kayaker in
Greenland)
Archana Sardana
(country’s first
woman BASE
jumper)
7

35. A recent bestseller by this French economist recalls
the title of an 1867 text (that took five years to sell
1,000 copies in its original language). Some
commentators have gone to the extent of calling it
the 21st century equivalent of the 1867 text. Name
both the books.
8

36. Some of the entities featured in this book
include Sealand, Lovely, Seborga, Freedonia,
Molossia, the Copeman Empire, Conch Republic
and Elsanor. Fill either of the blanks.
9

37. What $2 billion sale was going to take place, as a
direct fallout of this conversation, before the owner
blocked the sale?
10

38. With what two word term would you associate these
apps:
11

39. Time Magazine’s list of ‘100 Most Influential People of
20th Century’ contained heavyweights such as Adolf
Hitler, Albert Einstein, Frank Sinatra.
However, the list also had a pop-culture figure whose
inclusion was defended by Bruce Handy, Senior Writer
at Time?
“To some extent, we wanted people who also
represented important 20th century trends or
developments.... What he has done is merge social
satire with popular animation in a way that hasn't
really been done before.”
12

40. WHAT’s THE
GOODWORD
HE SAID SHE
SAID
IN THE NEWS
STUDIES&
RESEARCH
4
6
8
4
6
8
4
6
8
4
6
8
10 10 10 10

41. Richard Cantillon – ‘bearer of risk’
4

42. Francois Hollande's wealth tax
6

43. 8

44. Profession from Sanskrit verb 'to conceal'
10

45. “M&A is like dating. If the right one comes to you and
if you don’t take it, he or she will go to somebody
else”
4

46. “I was driving home, exhausted after a long day in
the ops room, a codename yet to be found, and the
signboard of a refrigeration shop caught his eye. Let’s
go with it, he decided”
6

47. “If you are aware of a potential problem affecting
safety or quality and you don't speak up, you are a
part of the problem. If you see a problem that you
don't believe is being handled properly, bring it to the
attention of your supervisor. If you still don't believe
it's being handled properly, contact me directly.”
8

48. "........ the tree is alright, but his tiger looks too like
some species of dog, and I am afraid that a design of
a dog and a tree would arouse derision among the
irreverent....
The stem is too long and the branch is too spidery,
but I should have the thought, that by putting a firm
line under the feet of his tiger and making his tree
stronger and lower, we could get quite a good result
from it's design."
10

49. 4

50. 6

51. European Court of Justice ruling- search engines must
respect the ‘right’ of public
8

52. The company goes into IPO on August 8
10

53. LinkedIn's most in-demand skill of 2013
4

54. The World Cup and Economics
6

55. OECD - ‘Better Life Index’
8

56. Along with BRICs, countries having a high potential of
becoming the world’s largest economies in the 21st
century.
10

57. 1 4 10

58. Pax Ellevate Global ___X___ Fund
2 4 10

59. “It’s kind of hard to talk settlement with a jihadist”
3 4 10

60. Landmark feat in computing by a 13-year old
Ukrainian boy from Odessa with a father who works
as a gynaecologist, and a pet guinea pig.
4 4 10

61. Cubestormer III, 3.25 seconds record
5 4 10

62. 6 4 10

63. David Goldberg
7 4 10

64. Myntra.com – politician - ‘Best Dressing Sense’
8 4 10

65. Shillong based Albert Vanlalnghaka owns the last of
its kind produced on January 18, 2014 with the
chassis number 2890893. What am I talking about?
4.1

66. The tourism industry of Norway has experienced 40%
increase in sales due to a 3D computer-animated
musical fantasy-comedy film released last year by
Walt Disney Pictures. Name the film.
4.2

67. With a blogpost titled ‘All Our Patent Are Belong To
You’ which CEO informed that his company is
removing all the patents they was lobbying for, in the
spirit of open source movement?
4.3

68. Contrary to popular belief that X is a threat to
traditional MBAs, a recent study by Harvard Business
Review says that X might turn out to be one of B-
schools' best recruiting tools. Data suggest that Xs
are far more effective than traditional business
schools at signing up students from various
backgrounds- international students, foreign born US
residents and underrepresented US minorities.
4.4

69. Complete the Benjamin Franklin quote with the Latin
word ‘to drink’-
____ is proof that god loves us and wants us to be
happy
4.5

70. In 2011, this country stopped import of any cars
except of the electric type. In its bid to eventually
become a "zero emission" country, it signed a deal
with Nissan in 2014 to supply its "Leaf" electric cars
for all government cars and taxis. Nissan will also
supply about fifty charging stations which should
cover the entire country.
Which country?
4.6

71. The flagship company of the Firodia Group started
production in 1958 as Firodia _____ Ltd. It started
production of the HANSEAT 3-Wheelers in
collaboration with Vidal & Sohn _____ Werke,
Germany. Fill in the blank.
4.7

72. Gizmodo reported these billboard ads with-
‘X’ is kind of a dirty word. It makes you
think piracy, doesn't
it? Well it shouldn't.
X isn't illegal. It's
not even morally
ambiguous.
Who was the
advertiser?
4.8

73. These three are the biggest joint agreement of their
kind. What are they about and identify them all?
10.1

74. This American company is in the news because of its
flagship products called Transition and TF-X, expected
to hit the markets in 2015.
Their website says-
We are creating the transportation of the future
today.
What are Transition and TF-X?
10.2

75. What is hidden behind- Blue, Green & Red?
10.3

76. While analyzing the ‘Seven Deadly Strategic Mistakes
of the Congress’, Giraj Sharma (Founder director of
Behind the Moon, a brand consultancy) examined
Congress’ identity through a French branding guru’s
holistic integrated approach to brand identity. He
found that Congress failed miserably on ‘culture’.
What brand identity tool did he use for his analysis?
10.4

77. What are the following nicknames of?
Fiber, Chunnel, Loonie, Aussie, Guppy, Yuppy, Kiwi,
Barney and Betty
10.5

78. The Round Rock Express is a minor league affiliate of
the Texas Rangers baseball team. Who is the title
sponsor of their home stadium?
The company in question in the second largest non-oil
company in Texas, after AT&T.
10.6

79. Preferences — particularly among young drinkers in
the west — have begun to shift from clear spirits to
brown liquors. This trend is commonly referred to as
the “X Effect”, because it’s partially driven by
whiskey’s larger presence in pop culture and big-
name television shows like X, similar to the way Sex
and the City popularized the cosmopolitan.
Decipher X.
10.7

80. Loaded with a gadget called "Trekker", a person is
seen hiking through Angkor Wat. This enabled the
iconic temple to gain entry in an exclusive club that
includes Taj Mahal, Mt.Fuji, Grand Canyon, Great
Barrier Reef, Burj Khalifa, Eiffel Tower etc.
Why is the person hiking is way through with the
Trekker?
10.8