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Product Marketing Mistakes

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Chris Lema
Chris Lema

Here are five product marketing mistakes you don't have to make - my talk at Squares Conference 2016.

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@CHRISLEMA FIVE PRODUCT MARKETING MISTAKES YOU DON’T HAVE TO MAKE.
@CHRISLEMA STOP WAITING TO START YOUR MARKETING UNTIL AFTER YOUR PRODUCT LAUNCH.
@CHRISLEMA STOP INSIDE OUT MARKETING. BLOGS AREN’T RELEASE NOTES. LEARN TO TELL STORIES.
@CHRISLEMA STOP TREATING EVERYONE LIKE THEY’RE THE SAME. START SEGMENTATION RIGHT AWAY.
@CHRISLEMA STOP PUSHING FOR THE CLOSE. EMBRACE THE BUYER’S JOURNEY. CREATE A VARIETYOF CONTENT.
@CHRISLEMA STOP TRYING TO BE CREATIVE. INSTEAD, LEARN TO MIRROR THE LANGUAGE OFYOUR PROSPECTS.
CHRIS LEMA CHRISLEMA.COM

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