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Annual Survey on Behavioral Training Practices
                 in Indian Organizations: 2009




                                                 1
Significance Of Behavioral Training in the current
Environment




 Studies show that up to 80% of a managers performance depends on skills like:
 Decision-making, ,Assertiveness, Authenticity, Commitment to grow,
 Concentration, Emotional stability, Enthusiasm, Judgment, Resourcefulness, Open-
 mindedness, Optimism, Persistence, Self-control, Self-reliance, Initiative, Drive, Flexibility,
 Resiliency .
 These skills and their manifest behaviours are known as behavioural skills.
 This survey is an effort to understand the cognizance of Indian Organizations to Behavioral
 Training and its significance. Behavioral skills become even more important in periods of
 low economic growth because the manager is being asked to do a lot more with a lot less.


 In such an environment are Indian Organizations doing more or less? And How?




                                                                                                   2
Foreword




 The last 18 months have seen a great change in the way organizations develop their talent. The
 fact that talent development through training and mentoring programs was not a casualty of the
 economic crisis is just one of the findings of our Annual Survey on Behavioural Training
 Practices in Indian Organizations, 2009.
 A total of 144 organisations participated in the Survey. Small and medium-sized businesses as
 well as major corporations across many different industries were represented on this distinguished
 panel.
 This is the first online survey to consult top leaders about current issues in talent management. On
 request, we can conduct a no cost informational meeting that will help provide insights into the
 current spectrum of opinions held by leading corporate decision-makers in India on Training
 Practices.

 You can request this meeting by calling us at +91-989-109-3999 or mailing us at
 info@ccstraining.in




                                                                                                        3
Survey Design



 Objective
    The objective of the survey was to assess the behavioral training practices in Indian organizations

 Target Groups
     The CEO/CXO/Entrepreneur/SBU head/HR head/Training Head of various organizations

 Survey Methodology
    Online Questionnaire

 Sample
    144 Indian organizations




                                                                                                      4
The findings


Q. How has the time spent on Behavioural training in 2008 - 09 changed compared to 2007 - 08?




                                                                                                5
The findings


Q. How has the time spent on Behavioural training in 2008 - 09 changed compared to 2007 - 08? Response
    Classified as per Revenue

      100%
              11%          14%                        7%                   8%                   11%
                                        19%                     21%                  18%                 15%
       80%

              44%                                                                    35%
       60%                              44%          64%                                                 54%
                                                                                                                 Decreased
                           59%                                  46%        75%                  68%
                                                                                                                 Increased
       40%
                                                                                                                 No Change
       20%    44%                                                                    47%
                                        38%                     32%                                      31%
                           28%                       29%
                                                                           17%                  21%
        0%
             < 1 crore   1 - 10 crore 10 - 50 crore 50 - 100   100 - 500 500 - 1,000 1,000 -   > 5,000   Total
                                                     crore       crore     crore 5,000 crore    crore


                                                                                                                      6
The findings


Q. How has the time spent on Behavioural training in 2008 - 09 changed compared to 2007 - 08? Response
    Classified as per Form Of Ownership


          100%
                                             13%      11%            13%                           15%
                    19%           21%                                       20%
          80%
                                             38%                     38%
          60%                     38%                                       40%
                                                                                                         Decreased
                                                      60%                                83%       54%
                    59%                                      100%                                        Increased
          40%
                                                                                                         No Change
                                             50%                     50%
          20%                     42%                                       40%
                                                      29%                                          31%
                    22%                                                                  17%
           0%




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                                                                                                                7
The findings


Q. How many man days per employee were dedicated to Behavioural Training (Soft Skills) in 2008 - 09?




                                                                                                8
The findings


Q. How many man days per employee were dedicated to Behavioural Training (Soft Skills) in 2008 - 09?
Response Classified as per Revenue

      100%
                                                                   4%                         6%
               11%                                                              8%                                 8%
                                          13%          14%                                                16%
                                                                   11%                        6%
                            24%                                                                                    7%
               11%
       80%                                             14%
                                          25%                                                 24%                  21%
                            3%
                                                                               42%                        26%
               22%                                                                                                         > 12 days
                            17%
       60%
                                                                                                                           7 - 12 days
                                                                                                                           4 - 6 days
                                          38%                      82%
       40%     33%                                     64%                                    47%                          1 - 3 days
                            38%                                                                                    53%
                                                                                                                           None
                                                                                                          58%
                                                                               50%
       20%

               22%                        25%
                            17%                                                               18%
                                                                                                                   11%
                                                        7%         4%
       0%
             < 1 crore   1 - 10 crore 10 - 50 crore   50 - 100   100 - 500   500 - 1,000     1,000 -     > 5,000   Total
                                                       crore       crore       crore       5,000 crore    crore




                                                                                                                                  9
The findings


Q. How many man days per employee were dedicated to Behavioural Training (Soft Skills) in 2008 - 09?
Response Classified as per Form Of Ownership



   100%              4%                          0%                     0%
            5%
            5%       8%       13%       15%

    80%                                 7%                40%
           32%                                                                          > 12 days
                                        24%
    60%                                                    0%           83%             7 - 12 days
                              63%
                     79%                                                                4 - 6 days
    40%
                                        42%
                                                                                  53%   1 - 3 days
           49%                                            60%
    20%
                                                                                        None
                              25%
            8%       8%                 13%                                       11%
     0%                                                    0%
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                                                                                               10
The findings


Q. How has the Behavioral Training Expenditure for 2008 - 09 changed compared to 2007 - 08?




                                                                                              11
The findings


Q. How has the Behavioral Training Expenditure for 2008 - 09 changed compared to 2007 - 08? Response
    Classified as per Revenue


     100%
                                              14%                   8%
             22%         17%                                                  24%       21%     22%
                                                          29%
      80%                           38%

             22%
      60%                48%
                                                                                                        Decreased
                                                                              41%               50%
                                    25%       71%         46%      83%                  63%             Increased
      40%
                                                                                                        No Change
             56%
      20%                           38%                                       35%
                         34%                                                                    28%
                                                          25%
                                              14%                                       16%
                                                                    8%
       0%
            < 1 crore 1 - 10 crore 10 - 50   50 - 100   100 - 500 500 - 1,000 1,000 - > 5,000   Total
                                    crore     crore       crore     crore 5,000 crore crore



                                                                                                            12
The findings


Q. How has the Behavioral Training Expenditure for 2008 - 09 changed compared to 2007 - 08? Response
    Classified as per Form Of Ownership


         100%
                                       15%                   20%                22%
                32%     25%    25%                    25%
          80%
                                                             20%
          60%                  25%                    25%                             Decreased
                                       56%                           83%
                        42%                                                     50%
                                                                                      Increased
          40%   57%
                                                             60%                      No Change
                               50%                    50%
          20%
                        33%            29%                                      28%
                11%                                                  17%
           0%



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                                                                                              13
The findings


Q. How was the Behavioral Training Expenditure divided amongst the following levels of management?




                                                                                             14
The findings


Q. What % of the Behavioral Training Expenditure was Outsourced as compared to In House training in
    2008 - 09?




                                                                                              15
The findings


Q. What kind of Training Partners are preferred for outsourcing the Behavioral Training?




                                                                                           16
The findings


Q. Which Types of Behavioral training are imparted to each level of management?




                                                                                  17
The findings


Q. What are the challenges in Behavioral training faced by the organizations?




                                                                                18
The demographics


Q. Employee Strength




                       19
The demographics


Q. Annual Revenue




                    20
The demographics


Q. Form of Ownership



                                                  Multinational
                       3%   4%
               6%                     26%
          1%                                      Public Ltd

                                                  Public Sector Unit

                                                  Private Ltd

                                                  Cooperative

                                                  Family Owned
                                                  Busniess
    38%                                     17%   Proprietorship

                                 6%               Other




                                                                       21
The demographics


Q. Industry Sectors




                      22
The demographics


Q. Management Composition




                            23
Concept and Implementation



                                           CCS Training
                                         www.ccstraining.in



   CCS Training is a part of a diversified training group based out of Delhi. Our Group conducts
      Public Workshops, Customized Training Interventions and long term Management
      Development Programs. Some of our programs have been used for more than 20 years.

   Our Group Programs have been used by over 400 businesses in India. Our group has worked
       across Industries with clients like Wipro, Taj , Mudra, Maruti, Samsung, ITDC, Huawei ,
       VMart, Fidelity , Nirulas, Radisson, EXL and many other Businesses.




                                                                                               24

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Annual Survey 2009

  • 1. Annual Survey on Behavioral Training Practices in Indian Organizations: 2009 1
  • 2. Significance Of Behavioral Training in the current Environment Studies show that up to 80% of a managers performance depends on skills like: Decision-making, ,Assertiveness, Authenticity, Commitment to grow, Concentration, Emotional stability, Enthusiasm, Judgment, Resourcefulness, Open- mindedness, Optimism, Persistence, Self-control, Self-reliance, Initiative, Drive, Flexibility, Resiliency . These skills and their manifest behaviours are known as behavioural skills. This survey is an effort to understand the cognizance of Indian Organizations to Behavioral Training and its significance. Behavioral skills become even more important in periods of low economic growth because the manager is being asked to do a lot more with a lot less. In such an environment are Indian Organizations doing more or less? And How? 2
  • 3. Foreword The last 18 months have seen a great change in the way organizations develop their talent. The fact that talent development through training and mentoring programs was not a casualty of the economic crisis is just one of the findings of our Annual Survey on Behavioural Training Practices in Indian Organizations, 2009. A total of 144 organisations participated in the Survey. Small and medium-sized businesses as well as major corporations across many different industries were represented on this distinguished panel. This is the first online survey to consult top leaders about current issues in talent management. On request, we can conduct a no cost informational meeting that will help provide insights into the current spectrum of opinions held by leading corporate decision-makers in India on Training Practices. You can request this meeting by calling us at +91-989-109-3999 or mailing us at info@ccstraining.in 3
  • 4. Survey Design Objective The objective of the survey was to assess the behavioral training practices in Indian organizations Target Groups The CEO/CXO/Entrepreneur/SBU head/HR head/Training Head of various organizations Survey Methodology Online Questionnaire Sample 144 Indian organizations 4
  • 5. The findings Q. How has the time spent on Behavioural training in 2008 - 09 changed compared to 2007 - 08? 5
  • 6. The findings Q. How has the time spent on Behavioural training in 2008 - 09 changed compared to 2007 - 08? Response Classified as per Revenue 100% 11% 14% 7% 8% 11% 19% 21% 18% 15% 80% 44% 35% 60% 44% 64% 54% Decreased 59% 46% 75% 68% Increased 40% No Change 20% 44% 47% 38% 32% 31% 28% 29% 17% 21% 0% < 1 crore 1 - 10 crore 10 - 50 crore 50 - 100 100 - 500 500 - 1,000 1,000 - > 5,000 Total crore crore crore 5,000 crore crore 6
  • 7. The findings Q. How has the time spent on Behavioural training in 2008 - 09 changed compared to 2007 - 08? Response Classified as per Form Of Ownership 100% 13% 11% 13% 15% 19% 21% 20% 80% 38% 38% 60% 38% 40% Decreased 60% 83% 54% 59% 100% Increased 40% No Change 50% 50% 20% 42% 40% 29% 31% 22% 17% 0% l l it d r s p ive d ta na he es hi i te ite Un To io at si n rs Ot Lim Lim or at er to Bu tin ct op r ie ic e Se d at bl ul Co op ne iv Pu M ic Pr Ow Pr bl Pu ily m Fa 7
  • 8. The findings Q. How many man days per employee were dedicated to Behavioural Training (Soft Skills) in 2008 - 09? 8
  • 9. The findings Q. How many man days per employee were dedicated to Behavioural Training (Soft Skills) in 2008 - 09? Response Classified as per Revenue 100% 4% 6% 11% 8% 8% 13% 14% 16% 11% 6% 24% 7% 11% 80% 14% 25% 24% 21% 3% 42% 26% 22% > 12 days 17% 60% 7 - 12 days 4 - 6 days 38% 82% 40% 33% 64% 47% 1 - 3 days 38% 53% None 58% 50% 20% 22% 25% 17% 18% 11% 7% 4% 0% < 1 crore 1 - 10 crore 10 - 50 crore 50 - 100 100 - 500 500 - 1,000 1,000 - > 5,000 Total crore crore crore 5,000 crore crore 9
  • 10. The findings Q. How many man days per employee were dedicated to Behavioural Training (Soft Skills) in 2008 - 09? Response Classified as per Form Of Ownership 100% 4% 0% 0% 5% 5% 8% 13% 15% 80% 7% 40% 32% > 12 days 24% 60% 0% 83% 7 - 12 days 63% 79% 4 - 6 days 40% 42% 53% 1 - 3 days 49% 60% 20% None 25% 8% 8% 13% 11% 0% 0% ss t d d p l ni na ne l er ite hi ite ta U io th rs si To m m or Bu to at O Li Li ct tin rie e ic d Se at ne bl op ul ic iv M Pu w Pr bl Pr O Pu ily m Fa 10
  • 11. The findings Q. How has the Behavioral Training Expenditure for 2008 - 09 changed compared to 2007 - 08? 11
  • 12. The findings Q. How has the Behavioral Training Expenditure for 2008 - 09 changed compared to 2007 - 08? Response Classified as per Revenue 100% 14% 8% 22% 17% 24% 21% 22% 29% 80% 38% 22% 60% 48% Decreased 41% 50% 25% 71% 46% 83% 63% Increased 40% No Change 56% 20% 38% 35% 34% 28% 25% 14% 16% 8% 0% < 1 crore 1 - 10 crore 10 - 50 50 - 100 100 - 500 500 - 1,000 1,000 - > 5,000 Total crore crore crore crore 5,000 crore crore 12
  • 13. The findings Q. How has the Behavioral Training Expenditure for 2008 - 09 changed compared to 2007 - 08? Response Classified as per Form Of Ownership 100% 15% 20% 22% 32% 25% 25% 25% 80% 20% 60% 25% 25% Decreased 56% 83% 42% 50% Increased 40% 57% 60% No Change 50% 50% 20% 33% 29% 28% 11% 17% 0% s it l d p d ive es l r na ta Un hi ite ite he sin To tio rs at Lim Ot Lim or to er Bu na ct op rie ic e ti Se d at bl ul Co op ne iv ic Pu M Pr Ow Pr bl Pu i ly m Fa 13
  • 14. The findings Q. How was the Behavioral Training Expenditure divided amongst the following levels of management? 14
  • 15. The findings Q. What % of the Behavioral Training Expenditure was Outsourced as compared to In House training in 2008 - 09? 15
  • 16. The findings Q. What kind of Training Partners are preferred for outsourcing the Behavioral Training? 16
  • 17. The findings Q. Which Types of Behavioral training are imparted to each level of management? 17
  • 18. The findings Q. What are the challenges in Behavioral training faced by the organizations? 18
  • 21. The demographics Q. Form of Ownership Multinational 3% 4% 6% 26% 1% Public Ltd Public Sector Unit Private Ltd Cooperative Family Owned Busniess 38% 17% Proprietorship 6% Other 21
  • 24. Concept and Implementation CCS Training www.ccstraining.in CCS Training is a part of a diversified training group based out of Delhi. Our Group conducts Public Workshops, Customized Training Interventions and long term Management Development Programs. Some of our programs have been used for more than 20 years. Our Group Programs have been used by over 400 businesses in India. Our group has worked across Industries with clients like Wipro, Taj , Mudra, Maruti, Samsung, ITDC, Huawei , VMart, Fidelity , Nirulas, Radisson, EXL and many other Businesses. 24