This presentation was made for my first leasing / marketing class I will be teaching.

1. to Pinnacle’s Leasing/ Marketing Class

2. Your flyers need to catch a prospectsattention. The usage of colors, photosand phrases will help to make your them POP!

4. Commercials on TV

5. The newspaper

6. Snail Mail Ads

8. Bing

9. Yahoo

10. Facebook

11. Twitter

13. Let your excellent customer service be exactly what your residents ordered. Remember, residents that renew their leases make your job that much easier.

14. If you don’t have the time to create a flyer from scratch check out Microsoft templates. http://office.microsoft.com/en-us/templates/ At Microsoft templates you can find templates to fit any type of flyer you need.

15. Utilize every aspect of a page Pictures can come in handy if you are trying to create a flyer quickly. They take up a lot of space, grab prospects attention, and you are able to add text to the pictures. No more having white space in the background.

16. Have fun with your flyers. Put your own personal flare in each flyer you make.

17. Marketing Ideas Inside Marketing Ideas Outside Marketing Ideas Host a movie night. Study cram sessions for those residents that are students. Don’t forget to supply the pizza, soda and coffee. Breakfast at the gate. Provide tacos, muffins, juice, milk, etc…to your residents as they are leaving for work. Everyday Holidays. Pick a daily holiday once a month and celebrate it in the office. http://www.brownielocks.com/month2.html Put together a packet of flyers that your residents can take to their jobs. Let your residents know that anyone that puts their name on the flyer and leases will receive a referral credit on their rent. Google your work address. On the map you will be able to see all businesses in the area. Write down those addresses and send them marketing flyers. Visit local bars in the area and drop off personalized pens, koozies, lighters and postcards. You can get free postcards at vistaprint.com. At Sam’s you can purchase a box of plastic cutlery. Put your own personal labels on the plastic cutlery and deliver the box to a local restaurant that you know delivers food. If your community is near a school, call up the school and find out how you can post flyers on their campus.

18. Unless we listen to our residents very carefully… …they’ll find another community that works better for them!

19. If you have any questions please feel free to contact me at: Catherine Ford | P (210)646-0166 | rock_canyon_apts@pinnaclefamily.com