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sheridancollege.ca
Ontario Colleges’
Marketing Competition
November 16-18, 2017
sheridancollege.ca
OCMC 2017
A Snapshot
What: Province-wide marketing competition
(13 colleges, 250 students)
When: November 16-18, 2017
Where: Delta Hotel, Ottawa
Hosted By: Algonquin College
sheridancollege.ca
 It’s lots of fun!
 Build your
marketing and
advertising skills
 Looks fantastic
on your resume
and LinkedIn
OCMC 2017
Why?
sheridancollege.ca
Case Events
 Direct Marketing
 Entrepreneurship
 IMC
 International Marketing
 Marketing Management
 Market Research
 Prospect Pitching
 Retailing
Non-Case Events
 Quiz Bowl
 Job Interview
 Sales Presentation
OCMC 2017
The Events
sheridancollege.ca
 2 students per team
 30 min. to analyze a case study
 15 minutes to present to panel of judges
with 5 min. Q&A
OCMC 2017
Case Event
sheridancollege.ca
OCMC 2017
Non-Case Event
Sales Presentation (1 student)
 Create and execute effective sales presentation
 You get the sales scenario weeks before the event
 Buyer-Seller role play with panel of judges
 Your goal is to get the order!
sheridancollege.ca
OCMC 2017
Non-Case Event
Job Interview (1 student)
 Interview for an entry-level marketing position
 Prepare and send Cover Letter & Resume
2 weeks prior to the event
 20 minute interview with panel of judges
day of event
sheridancollege.ca
OCMC 2017
Quiz Bowl Event
 Game show format
 Each team consists of 4 students
 Moderator reads question
 Hit buzzer as soon as you know answer
sheridancollege.ca
OCMC 2017
How Do I Apply?
 It’s easy!
 Go to https://ocmc2017tryouts.eventbrite.ca
 Must include a Faculty recommendation
 Deadline: Monday April 10th
sheridancollege.ca
OCMC 2017
What Happens Next?
Applications are reviewed and students are selected
based on various factors including:
 Experience
 Faculty sponsor remarks
 If selected, you will be required to attend the
“OCMC Tryouts” on Wednesday April 26th
sheridancollege.ca
OCMC 2017
Tryouts
When: Wednesday April 26th (time TBD)
Where: HMC
 Each student presented with mini case study
 20 minute prep, 5 minutes delivery, 5 minutes Q&A
 Present to a panel of faculty judges
 Selection based on content knowledge, presentation skills
and effectiveness during Q&A
sheridancollege.ca
OCMC 2017
Quiz Bowl Tryouts
 After the Case Competition tryouts, the student
moves to the Quiz Bowl tryouts
 Student is asked (5) Marketing 1 level questions
 Selection committee evaluates students and
determines possible Quiz Bowl Team candidates
sheridancollege.ca
OCMC 2017
Who Qualifies?
 Full-time diploma marketing or advertising
student in at least Semester 3 by Fall 2017
 Should have a B or greater GPA in
marketing/advertising related courses
 Train 3 hours per week in Fall 2017 semester
 Able to attend OCMC Tryouts on April 26th and
OCMC Event November 16-18 in Ottawa

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OCMC 2017 Overview

  • 2. sheridancollege.ca OCMC 2017 A Snapshot What: Province-wide marketing competition (13 colleges, 250 students) When: November 16-18, 2017 Where: Delta Hotel, Ottawa Hosted By: Algonquin College
  • 3. sheridancollege.ca  It’s lots of fun!  Build your marketing and advertising skills  Looks fantastic on your resume and LinkedIn OCMC 2017 Why?
  • 4. sheridancollege.ca Case Events  Direct Marketing  Entrepreneurship  IMC  International Marketing  Marketing Management  Market Research  Prospect Pitching  Retailing Non-Case Events  Quiz Bowl  Job Interview  Sales Presentation OCMC 2017 The Events
  • 5. sheridancollege.ca  2 students per team  30 min. to analyze a case study  15 minutes to present to panel of judges with 5 min. Q&A OCMC 2017 Case Event
  • 6. sheridancollege.ca OCMC 2017 Non-Case Event Sales Presentation (1 student)  Create and execute effective sales presentation  You get the sales scenario weeks before the event  Buyer-Seller role play with panel of judges  Your goal is to get the order!
  • 7. sheridancollege.ca OCMC 2017 Non-Case Event Job Interview (1 student)  Interview for an entry-level marketing position  Prepare and send Cover Letter & Resume 2 weeks prior to the event  20 minute interview with panel of judges day of event
  • 8. sheridancollege.ca OCMC 2017 Quiz Bowl Event  Game show format  Each team consists of 4 students  Moderator reads question  Hit buzzer as soon as you know answer
  • 9. sheridancollege.ca OCMC 2017 How Do I Apply?  It’s easy!  Go to https://ocmc2017tryouts.eventbrite.ca  Must include a Faculty recommendation  Deadline: Monday April 10th
  • 10. sheridancollege.ca OCMC 2017 What Happens Next? Applications are reviewed and students are selected based on various factors including:  Experience  Faculty sponsor remarks  If selected, you will be required to attend the “OCMC Tryouts” on Wednesday April 26th
  • 11. sheridancollege.ca OCMC 2017 Tryouts When: Wednesday April 26th (time TBD) Where: HMC  Each student presented with mini case study  20 minute prep, 5 minutes delivery, 5 minutes Q&A  Present to a panel of faculty judges  Selection based on content knowledge, presentation skills and effectiveness during Q&A
  • 12. sheridancollege.ca OCMC 2017 Quiz Bowl Tryouts  After the Case Competition tryouts, the student moves to the Quiz Bowl tryouts  Student is asked (5) Marketing 1 level questions  Selection committee evaluates students and determines possible Quiz Bowl Team candidates
  • 13. sheridancollege.ca OCMC 2017 Who Qualifies?  Full-time diploma marketing or advertising student in at least Semester 3 by Fall 2017  Should have a B or greater GPA in marketing/advertising related courses  Train 3 hours per week in Fall 2017 semester  Able to attend OCMC Tryouts on April 26th and OCMC Event November 16-18 in Ottawa