Presentation: Make Friends First, Do Business Last: Relationship Marketing Using Social Media & More Presented by: Phil Gerbyshak, Director of Social Strategy, Actiance, Inc Are you wondering how you can do social media the right way, without pushing your products and services? Do you want your company and your employees to be top of mind when people are thinking of where to go for what you offer? The key is making “friends” first, and doing business last. It's no longer enough to just BE on social media as a business. You need to be using it effectively, and you need to engage your employees to tell your stories and show you as the place to go in your community.

1. Confidential and Proprietary © 2012, Actiance, Inc. All rights reserved. Actiance and the Actiance logo are trademarks of Actiance, Inc.
Phil Gerbyshak
Director of Social Strategy
Make Friends First, Do Business Last: Relationship
Marketing Using Social Media and More

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15. Confidential and Proprietary © 2012, Actiance, Inc. All rights reserved. Actiance and the Actiance logo are trademarks of Actiance, Inc.
Phil Gerbyshak
pgerbyshak@actiance.com
Thank You