A Project Management presentation on The Arena (Bahria Town)

2. THE ARENA
A PROJECT OF BAHRIA TOWN
Presented By
M. Omar Tariq
Badar Sultan Qureshi
Shujaat Khan

4. INTRODUCTION
• Inaugurated in April 2012.
• Based on the vision of the founder of Bahria Town.
• Pakistan’s first Gold Class Digital 3-D Cinema.
• One of its unique kind of cinema of international
standards with “Gold Class” category.
• Favorite hangout for the film buffs of twin cities and of
Bahria Town as well.

5. INTRODUCTION
• Unique blend of the latest high-tech equipment
combined with serene luxury.
• Arena has the seating capacity of 252 heads at a time
and has an addition of 2 V.I.P Boxes consisting of 6
Lay-z-Boy recliners each.
• It is not just a movie theater but a back to back
entertainment facility of fun & games for the entire
family.

6. ARENA FEATURES
• Seating Capacity 264
• 2 VIP Box Offices with electronic sofa recliners
• Concession Area
• BARCO Digital 3D Projector
•
4-Way QSC Sound System
• Restaurants
• Shopping Arcade

7. SPONSORS

8. GENERAL INFORMATION
Owner
•
Malik Riaz
Board of Directors
• Bena Riaz
• Ali Riaz
Architects Of Arena
• Ali Ishaq- Also the Head of Bahria PMO
• Architects INC

9. GENERAL INFORMATION
Construction Company
• Bahria Construction Company
Covered Area
• Approximately 12 Canals
• Started June 2010
• Fish date June 2012
• Budget approved: Rs. 20 crores

10. LAYOUT DESIGN

11. TECHNOLOGY
• World’s brightest BARCO projector.
• A state of the art 7.1 channel 4-way QSC digital
audio systems.
• Equipped with latest 3D technology.

12. BENCH MARK
• The bench mark of arena was Cine-Gold that is
located in Mall of Lahore that was the first cinema
project by Bahria town.

13. ORGANIZATION STRUCTURE
General
Manager
Human
Resource
Marketing
Media
Projection
Accounts
Theatre

14. PROJECT MANAGEMENT OFFICE
• Bahria has established its own PMO to handle and
coordinate all the projects in all over Pakistan
including establishment of new societies, malls,
theme parks, individual projects and exporting
technical expertise.
• Ali Ishaq was the head of PMO, project manager, and
the architect of Arena.
• PM selected before making the project charter
• PM had legitimate authority to determine, manage
and change the budget, resources and staff.

15. WHO SIGNED OFF THE PROJECT?
• MR. Sajid Ilays. (General Manager )
• MR. Commodore Ilays. (V.P Bahria Town)
• MR. Ali Riaz Malik (CEO Bahria Town)
• MR. Malik Riaz (Owner of bahria town)
• Decide whether the project is a success or not.
• What elements need to be added.
• Responsible for signoff of the project.

16. STAKEHOLDERS OF ARENA
• Malik Riaz (The owner of Bahria town)
• Bahria Construction Company
• Sajid Ilays (General manager of Arena)
• Ali Ishaq (Architect and project manager of Arena)
• Bahria Community.

17. STAKEHOLDER ANALYSIS
Power/Interest:
•
Mr. Sajid Ilyas
•
Bahria Town Community
Power/Influence
•
Mr. Malik Riaz
•
Mr. Ali Ishaq
•
Bina Riaz
•
Ali Riaz

18. TRIPLE CONSTRAINTS
2 years
Rs. 20
Crores
Performing
Arts Theatre

19. SCOPE STATEMENT
Objectives
• Provide the Bahria community a place of
entertainment through reviving performing arts.
But
• Later on, with the consent of the BODs and the
stakeholders, it was decided that the building will
be converted into the state-of-the-art 3D cinema.

20. SCOPE STATEMENT
• The reasons that were considered to scope creep
were:
• Community Demand
• Time to break-even
• Revenue generation
• Differentiation

21. WORK BREAKDOWN STRUCTURE
The
Building
Exterior
Interior
Foundation
Masonry
Work
Electrical
Excavation
Finishing
Plumbing
Steel
Erection
Decorations

22. DELIVERABLES
•
Site clearance
•
Excavation
•
Sand cushion
•
Laying PCC
•
Fixing reinforcement for foundation
•
Fixing form work
•
Laying concrete in foundation
•
Foundation up to plinth beam
•
Fixing reinforcement for Plinth
•
Form work for plinth
•
laying concrete in plinth
•
fixing reinforcement for column
•
Fixing formwork for column

23. DELIVERABLES
•
Concreting for column
•
Tie beam
•
Brickwork
•
Fixing of doors
•
Column reinforcement
•
Concreting for column
•
Tie beam
•
Brick work
•
Fixing doors
•
Reinforcement for folded plate slab
•
Form work for folded plate slab inside
•
Concreting for folded plate slab

24. DELIVERABLES
•
Column reinforcement
•
concreting for column
•
Brick work up
•
Column reinforcement
•
Beam at roof
•
shuttering & reinforcement for slab
•
RCC Slab
•
Brick work up to roof level
•
Acoustic paneling
•
HVAC ducting
•
Electric wiring and fixing lights
•
False ceiling in arena

25. DELIVERABLES
•
F&S in arena
•
Fixing the screen
•
Fixing the seats
•
Fixing the Projectors
•
Laying carpets in arena
•
Final finishing works
•
Handing over to client

26. QUALITY CHECKS
• Bahria town has its own QC department.
• Government certification and licensing(Censor
Board).
• Distribution rights.

27. CORRECTIVE OR PREVENTIVE ACTIONS
• The project manager of Arena focused on taking
preventive actions so that there is less problems to solve.
• He took preventive action in terms of:
• Material (steel, cement, bricks, labor)
• Equipment Acquisition
• Electricity

28. GOVERNMENT INFLUENCE
• Government of Pakistan has a proper check and balance
on Arena from checking their license to tax payment to
film censor certification.
• Chaudhry Nisar, the interior minister, member of Pakistan
Muslim League Nawaz has a personal issues with Mr.
Malik Riaz , so he on and off creates problems for Bahria
town projects from time to time.

29. PROBLEMS FACED BY ARENA
Less revenue
• as they can play only one movie at time.
Seating arrangement
• designed as a theater with one hall and 250 seats
which was later turned into a cinema, makes the
first row very uncomfortable as the screen is just
on the head.
Single screen
• creates problem in adjusting the movie timings.

30. FUTURE PLANS
• Extension of hall
• Up-gradation of equipment

31. CONCLUSION- SUCCESS
• Cinema is the one of the medium of entertainment in
the world.
• Arena is one of the best cinemas that are providing
healthy entertainment.
• Arena is not only providing cinema facilities but also
deals with exclusive corporate event.
• Mobilink, Telenor, and Ufone are the major corporate
clients of Arena.
• This all shows that if the project is done in a proper
manner it can lead to a great success just like
“ARENA”