In modern day, the consumer is firmly in control. They decide where they hang out, how they communicate, and more importantly, how they want to be sold too. I will show you examples of how businesses are using Social Media to find the perfect consumer and just exactly how to connect with them on their terms.
12. 88% of consumers use Online Reviews
85% Check 10 Reviews
88% of consumers trust reviews more
then friends
44% will check even after making the
purchasing decision
57. 57
The Communication Funnel
Day 0
Welcome Email
Please Buy Our
Product.
Please Buy Our Product
Hidden In A Case Study
You Really Should Buy Our
Product.
You Will Miss Something Huge
Now You Don’t Have Our
Product
Last Chance To Buy
Our Product