Startups face certain challenges like; Newness of the company Newness of the Product Lack of resources such as finances These challenges make it difficult for them to attract customers and sell their solutions easily. Startups, therefore, need to be creative to promote and sell their solutions. Some of the Entrepreneurial marketing techniques are: Guerrilla Marketing Ambush Marketing Viral Marekting Growth Hacking Examples of the different techniques been given to make it easy for students to learn the concepts. Video Lecture for the slides can be found at: https://youtu.be/SkXuLgEA4AQ