500 Social Media Marketing Tips, the #1 Amazon Bestseller: Amazon US: http://www.amazon.com/dp/B007L50HE6 Amazon UK: http://www.amazon.co.uk/dp/B007L50HE6 Paperback: http://amzn.com/1482014092 Buy How to Measure Social Media ROI: Amazon US: http://amzn.com/B00A7XJADS Amazon UK: http://www.amazon.co.uk/dp/B00A7XJADS Follow Me / Hire Me: http://www.facebook.com/500socialmediatips https://pinterest.com/500socialmedia/ http://www.twitter.com/500socialmedia/ http://uk.linkedin.com/in/andrewmacarthy http://www.andrewmacarthy.com How to Use Hashtags on Facebook Pages for Business Marketing

1. andrewmacart hy.com
http://andrewmacarthy.com/andrew-macarthy-social-media/how-to-use-hashtags-on-facebook-pages-for-business-
marketing
Hashtags finally rolled out to Facebook
Facebook - after a long period of expectation from many quarters - has rolled out the
use of hashtags in posts that appear on Pages and in the news feed. At the time of
writing, hashtags will only be clickable by desktop users on the site, although
Facebook hints strongly that this will extend to mobiles and ads sometime in the
future.
How Hashtags work on Facebook

2. If you are familiar with Twitter, Google+, Instagram, or Pinterest, you'll know that h
ashtags are a method used to group similar types of content together, and can be

3. created by typing a hash or pound symbol directly before a word while composing a
status update on your Page, personal profile, or in of a comment, like this: "What do
you love about your local #kohls?" or "It's Gap's summer sale, with up to 50% off!
Come take a look... #targetsale" where "#kohls" and "#targetsale" are clickable.
On Facebook specifically, clicking a hashtag will open up a feed where you’ll see
stories from the Pages and people who have posted with the same hashtag. People
can use hashtags in Facebook search to nd posts related to specic topics or
interests. Billions of pieces of content are shared on Facebook every day - peaking
in the 8-11pm primetime slot - so hashtags provide a huge opportunity for brands
and marketers to participate in conversations in a meaningful, relevant and
timely way.
Tips for Using hashtags for business on Facebook
Use hashtags related to your brand or industry in your Facebook posts - either
general ones, e.g. #beauty or ones you create that are specific to your
business, e.g. #denverburgerbar
Every Facebook has its own unique URL, so think about driving traffic to that
URL from other locations, e.g. your blog, other social networks, business
cards, instore marketing materials, etc. to encourage conversation. Use a URL
shortener like bit.ly to make the link small and memorable.
Discover new Pages and partners by searching for hashtags in Facebook
search, and search your own hashtags to monitor what people are saying
about you and your brand, then join the conversation.

4. Note: For more advice about using hashtags as effectively as possible on any social
network, including the recommending formatting and amount you should use, check
out the tips on hashtags in the Twitter Tips chapter of my book, 500 Social Media
Marketing Tips