2. Game Industry Value Chain
End User
Hardware
Distribution
Tools
Talent
Capital
3. End User
â Population 78 Million
â Games have been popular (Consoles, PC and now
Mobile)
â High Smartphone and Internet Penetration
â Local Payment Solutions
5. Distribution
â Retail for PC and Consoles
â Issue #1: No International Credit Cards
â Issue #2: Price Point
â Digital for Mobile
â Local Android Markets
7. Talent
â Engineering Schools
â Art Schools
â Game Development Institutes
â Videogame Startup Accelerators
â Local Chapters (SIGGRAPH, IGDA)
â Artist Communities (http://cgart.ir)
â Game Jam Events