This document provides an agenda and details for Daikin's annual awards event to recognize and reward their best dealers. The event will be held over two evenings in Ho Chi Minh City and Hanoi, Vietnam and include presentations on Daikin's business results and new products, performances, games, lucky draws for prizes, and the awarding of top dealers. The document outlines the schedule, activities, and logistical elements planned to reinforce Daikin's brand and prestige while thanking dealers and customers.

2. Target
Brief
Main concept
Agenda
Action
Design
Estimated cost
Contact

3. Special thank
for dealers
and
customers
Giving
New year
awards for
best wishes
best dealers
Reinforce
prestige and
belief in
brand

4. • Venue: Sheraton-HCM City, Horizon-Hanoi
• Date: 04/03/10-HCM City, 05/03/10-Hanoi.
• Quantity: guests.
• Duration: 5h.

5. • Daikin always commit to create:
– Eco-friendly and economical products to achieve all-the-time mild weather for
consumers.
– Valuable conditions for dealers and highly respect them.

6. • Highlights: dealers.
– display unit, general design and product launching.
– Guests’ sketches/guest, name-engraved brandy bottles as gifts.
– Daikin mascot.
– Best dealers video clip.
– Remote-control shaped cards for lucky draw.
– Led screen & visual effects.
– Funny game.

7. Time Content Details
Part 1: Meeting
15h30-16h00 Guest welcome Mini orchestra, Daikin mascot, portrait sketches, remote-control shaped card for every guest
16h00-16h05 Introduction Daikin rep
16h05-16h15 Opening speech Daikin GM
16h15-16h25 Presentation Daikin rep
16h25-16h40 Product launching Artistic gymnastics- floor exercise with transparent balls. Daikin mascots appear
16h40-16h45 Best dealer video clip
16h45-17h00 Daikin awards After that, Daikin GM announces prizes for best dealers in the next year
17h00-17h30 Q&A
17h30-18h00 Cocktail service Prepare set menu party
Part 2: Daikin awards and entertainment
18h00-18h10 Seat arrangement Serving party
18h10-18h20 Opening performance Kids dancing with Daikin mascot/Kid fashion show
18h20-18h30 Special thank to guests Kids give flowers to guests with white balloons, cherry-blossom-shaped confetti around the hall
18h30-18h35 Grand opening MC
18h35-18h45 Toasting Daikin reps with fireworks
18h45-19h00 Music performance part 1
19h00-19h15 Lucky draw part 1 (3rd prizes) Based on remote-control shaped cards. Random guest chosen to draw
19h15-19h35 Music performance part 2
19h35-19h55 Lucky draw part 2 (2nd & 1st prizes) Based on remote-control shaped cards. Random guest chosen to draw
19h55-20h10 Funny magic performance Communicate with guests
20h10-20h45 Closing game “Oan tu ti” by foot/zodiac. Sing on stage after that.
20h45-21h00 Guest see-off Gifts . Out music: escort music

9. • Daikin mascot (blue & pink) warmly welcome guests at “Unit display”.
http://www.youtube.com/watch?v=rqkVrKvaaYc&feature=related
• There would be a mini orchestra playing classic music.

11. • Guests would be drawn a portrait sketch.
• PGs in kimono receive name cards and invitations, then give each guest a remote-
control shaped card (to use in the lucky draw of the show).

13. • Introduction: Daikin rep introduce the content of the show and welcome all
guests.
• Opening speech: Daikin GM would be invited to give an opening speech.
• Presentation: Daikin rep present Daikin annual report 2009.

14. -The MC will ask guests to play a mini game of Truc Xanh on screen
- Guest will point out 4 - 6 good characteristics of Daikin AC (this imply
that new product will combine all good characteristics)

15. - When all 4 pieces are opened the image of new product appears
- Then Clip on new product is shown
- After the clip, two mascott bring the AC (covered by a red cloth) on statge
- The GM open the cover and confetti shot

16. • Q&A: customers and dealers could ask Daikin GM and executives. Daikin mascot
would bring microphones to questioner.
• Cocktail service: serving soft drinks and prepare set menu party later.

17. • MC makes a short speech to thank Daikin
dealer making a great contribution to
corporation’s sales.
• Playing video clip.

18. • MC invites best dealer in turn.
• MC invites Daikin GM to give them awards (designed statues).

20. • A group of kids in white costume dance cutely with 4-5 Daikin mascots. Or, kid
fashion show.
• At the end of the performance, cherry-blossom shaped confetti would be shot
around the hall while white balloons on ceiling would be dropped down. And
Daikin mascots bring out cherry blossoms and give them to kids.
Option 2
Option 1

21. • Kids holding a petal of cherry blossom run down the stage and give them to each
guests respectively.

22. • MC shows up and welcome guests funnily and friendly.

23. • MC invites Daikin executives come on stage to begin toasting.
• Daikin mascot makes fun on stage.
• MC encourage everyone to raise their glasses to celebrate Daikin’s success in this
year.
• Fireworks would be shot at the same time.

24. • Remote-control shaped cards delivered to guests
at the beginning have code numbers. Prize
winners would be chosen based on those
numbers.
• Those cards are also USBs as doorgifts.
• A transparent ball would be transmit orderly
between guests while Daikin GM would sing a
Japanese song. Daikin GM would stop singing
unexpectedly. The prize would come to someone
keep the ball at that time.

25. • Famous singers and music bands perform.

26. • A popular magician performs and interact funnily with Vietnamese and Japanese
guests.

27. • Option 1: “Oan tu ti” by foot.
• Option 2: Vietnamese zodiac.
• Everyone can sing on stage after the game.
• Game “Tam sao thất bổn”
Option 1
Option 2

28. • PGs give door gifts.
• Daikin mascots say goodbye.
• Music: escort.

29. MC Đỗ Thụy – the host of Truc Xanh Game show on HTV

33. Can change into the entertainment stage above

35. Led screen and moving head shine Daikin logo
around the hall

39. Can change into the entertainment stage above

40. (illustration)
3D engraved inside

47. • Highlights: tend to nature
– Natural settings for display unit, general design and product
launching.
– Pots of clay flowers/Japanese long-lasting cakes as gifts.
– Magic performance for launching product.
– Polaroid photos of guests.
– Daikin mascot.
– Best dealer video clip.
– Led screen & visual effects.
– Funny game.

48. Time Content Details
Part 1: Meeting
Guest welcome Mini orchestra, Daikin mascot, Polaroid photos at display unit, engraved clay flowers for every
15h30-16h00
guest (optional)
16h00-16h05 Introduction Daikin rep
16h05-16h15 Opening speech Daikin GM
16h15-16h45 Presentation Daikin rep
Product launching Magician performance
Best dealer video clip
Daikin awards After that, Daikin GM announces prizes for best dealers in the next year
16h45-17h15 Q&A
17h15-17h45 Cocktail service Prepare set menu party
Part 2: Daikin awards and entertainment
17h45-18h00 Seat arrangement Serving party
18h00-18h05 Opening performance Drum performance
18h05-18h10 Special thank to guests Kids give flowers to guests with white balloons, confetti around the hall
18h10-18h15 Grand opening MC
18h15-18h20 Toasting Daikin reps with fireworks
18h45-19h15 Music performance part 1
19h15-19h35 Lucky draw part 1 (3rd prizes) Based on Polaroid photos of guests
19h35-20h00 Music performance part 2
20h00-20h20 Lucky draw part 2 (2nd & 1st prizes) Based on Polaroid photos of guests
20h20-20h45 Kid fashion show
20h45-20h50 Closing game “Oan tu ti” by foot/zodiac. Sing on stage after that.
20h50-21h00 Guest see-off Gifts: long-lasting Japanese cakes (optional) . Out music: escort music

49. • Beside mascot and mini orchestra, guests would be asked for their name to
engrave on a pot of clay flowers a gift for them at the end of the show.
• Their photos taken in front of the display unit would be sticked their personal
information (or dealer code number) to use in lucky draw.

50. • After Daikin GM’s presentation, a magician would perform with a big box which
can contain an AC.
• At first, he attracts everyone with interesting magic.

51. • Then, he uses a big cloth to cover himself. When he lifts down, there are 2 girls
holding A NEW DAIKIN AC.
• Led screen: magical.
• Sound, lighting and music make guests curious and be attracted.
• http://aothuatgia.net/vuan/?cid=9&id=12 (reference).

52. • Drum performance to welcome the year of Tiger.

53. • Based on Polaroid photos of guests taken in
front of display unit at the beginning.
• Daikin GM is invited to take random Polaroid
photos of guests.

57. Led screen and moving head shine Daikin logo
around the hall

62. Pots of clay flowers
(engraved guest name)
Long-lasting Japanese cake
Option 1
Option 2

64. Thank you