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Learning from creative disciplines for better outcomes in business and society 
S. Kirsten Gay & Dirk Dobiey, others 
Art of Management Conference – Copenhagen 
August 28, 2014
Artistic backgrounds and affinity promoted abilities: 
•analyze flaws and recognize patterns in processes and structures more easily, while making improvement suggestions 
•address problems with curiosity, empathy and bias towards reducing complexity 
•create sustainable concepts by balancing various, sometimes conflicting demands 
•develop, drive and market innovation 
•better cope with change, ambiguity, uncertainty and even frustration 
•collaborate more effectively with a wide range of individuals 
Acceleration / Speed 
(Technology) Change 
Experience Economy 
Global Markets 
Complexity (Networks) 
Ambiguity, Uncertainty 
Pressure / Frustration 
The beginning 
Major Disruptions in Business: 
Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 
Page 2
Art for Reputation, Branding & Marketing 
Art in and outside of buildings, exhibitions, collections, sponsorship, product design, … 
Artistic Education and Participation in Art activities 
Art as a hobby or additional profession for many 
Organized art forms in organizations (orchestra, theatre group) 
Artistic Intervention Artists in residence Artists in organizations, either by performing their art work or by engaging in economic actions or business processes 
Artistic Attitude and Actions 
Mind Set, methods and best practices derived from art that are exploited for use in other disciplines. 
Once established immune to economic crisis 
Does not sacrifice the independence or integrity of art and artists (not product!) 
Our focus: 
Art/Business Touch Points 
Exhibition Catalogue „Art and Economy“, Hamburg 2001 
CD Cover SAP Big Band „No more Blues“, 2009 
„Object with no name“ Wolfgang Karl May, Artist in residence at the University of Witten/Herdecke, Germany, 2011 
Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 
Page 3
*Chus Martínez in: "Unexpress the Expressible ", 100 Notes - 100 Thoughts No075, Hatje Cantz 2012, quoted from ID Factory 
“Art is the future of knowledge”* 
Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 
Page 4
•constantly learning from creative disciplines for better outcomes in business and society. 
•create as we go 
•Interviews and conversations with artists 
•Secondary Research with high touch 
Words we don’t use (much): creativity and innovation 
Berlin: Immerfort zu werden und niemals zu sein* English Translation: Berlin: Always becoming, never being 
Our Artistic Approach 
*Scheffler, Karl: Berlin – ein Stadtschicksal [1910], Berlin 1989, p 219.
CONSIDERATIONS 1/6 
“Creativity is not a prisoner of Art” 
Ursula Bertram
CONSIDERATIONS 2/6 
“Art is seen as a nice to have but it really is a need to have” 
John Maeda 
Photo: Huffington Post
CONSIDERATIONS 3/6 
Art is not for Everything 
Photo: Ingrid Friedl Lufthansa
CONSIDERATIONS 4/6 Art is reliable Vancouver Opera: Pirates of Penzance Vancouverscape
CONSIDERATIONS 5/6 
“I was bad in drawing. Really Bad.” 
Aris Kalaizis 
Interview with Age of Artists 2014
CONSIDERATIONS 5/6 
Aris Kalaizis 
Reocurrence of a Farewell | Oil on canvas | 59x71 inch | 2010 
kalaizis.com
CONSIDERATIONS 6/6 
Art is not a method, It is experience that needs to be made 
“We admire El Greco, Velázquez or Rivera not because they had great ideas, but because they’ve made great, convincing pictures.” 
Aris Kalaizis 
Photo: Kalaizis Workplace in Leipzig
Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 
Page 13
To surpass limitations in order to create something new 
Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 
Page 14
A general readiness to perceive, receive and to learn 
Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 
Page 15
Personal belief that is articulated with integrity 
Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 
Page 16
Initiative, determination, courage and persistence in pursuing what matters 
Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 
Page 17
Appreciative of chaos and ambiguity, flexible towards change, robust through conflict and crisis 
Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 
Page 18
Attitude in Action 
Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 
Page 19
„The most important thing for me is the quality of priming the pump in the first stage, of accessing and ingesting as much information as possible.“ Maureen Drdak 
“entrepreneurs and artist are growing from the same source. The source is called the meaning of life.” Miha Pogacnik 
Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 
Page 20
„Immature poets imitate; mature poets steal.“ 
“A good composer does not imitate; he steals.” 
“Bad artists copy. Good artists steal.” 
Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 
Page 21
“Artwork is really just 'sublimated problem-solving” 
Eleanor Blair, Painter 
Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 
Page 22
“I do not seek, I find” 
Pablo Picasso 
Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 
Page 23
Motivation: Why artists do what they do, why desire to change something. Empathy: A interest in the human condition. Faith: Spiritual belief that the work is influenced from outside one’s self. Evocation: Intentional movement of the audience to a specific emotional state. 
Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 
Page 24
Major Influence: The Environment 
Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 
Page 25
The purpose and value driven organization 
Music is written on five lines: 
Organization 
Bottom Line an organization must at least be able to sustain itself and its people 
Sustainability 
an organization must attempt to secure for further generations, not destroy 
Social responsibility 
an organization must contribute to a healthy society - locally and globally 
Experience 
an organization needs to target a seamless experience for all stakeholders 
Innovation 
an organization needs to constantly innovate 
Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 
Page 26
"I was 45 years old when I suddenly had a realization that the conductor of an orchestra doesn't make a sound...He depends on his power the ability to make other people powerful.“ Benjamin Zander Quote: Ted Talk Benjamin Zander: The transformative power of classical music Picture Bostonglobe.com
Leadership The Design Studio 
Food, Sleep, Sex 
Security 
Friendship, Family 
Respect, Achievement 
Creativity 
Basic Needs 
Safety 
Love & Belonging 
Esteem 
Self-Actualization 
Transcendence 
No Ego 
Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 
Page 28
Our Model Revised 
Curriculum 
Approach 
Framework 
Suggestions 
Next: 
Manifesto that 
Targets all layers
Interview or be interviewed! 
We want to talk to you! 
Help with the Manifesto! 
Writers, reviewers greeted warmly! 
Follow us! 
www.ageofartists.org 
contact@ageofartists.org 
Come play with us! 
S. Kirsten Gay 
kirstengay@yahoo.com 
Dirk Dobiey 
dobiey@basswasser.com 
Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 
Page 30
Thank you Contributors S. Kirsten Gay Dirk Dobiéy Johann Sarmiento Vincent Matyi Thomas Koeplin Hendrik Achenbach 
Thank you Conversation Partners 
Artists 
Thought Leaders

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Age of Artists at Art of Management

  • 1. Learning from creative disciplines for better outcomes in business and society S. Kirsten Gay & Dirk Dobiey, others Art of Management Conference – Copenhagen August 28, 2014
  • 2. Artistic backgrounds and affinity promoted abilities: •analyze flaws and recognize patterns in processes and structures more easily, while making improvement suggestions •address problems with curiosity, empathy and bias towards reducing complexity •create sustainable concepts by balancing various, sometimes conflicting demands •develop, drive and market innovation •better cope with change, ambiguity, uncertainty and even frustration •collaborate more effectively with a wide range of individuals Acceleration / Speed (Technology) Change Experience Economy Global Markets Complexity (Networks) Ambiguity, Uncertainty Pressure / Frustration The beginning Major Disruptions in Business: Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 Page 2
  • 3. Art for Reputation, Branding & Marketing Art in and outside of buildings, exhibitions, collections, sponsorship, product design, … Artistic Education and Participation in Art activities Art as a hobby or additional profession for many Organized art forms in organizations (orchestra, theatre group) Artistic Intervention Artists in residence Artists in organizations, either by performing their art work or by engaging in economic actions or business processes Artistic Attitude and Actions Mind Set, methods and best practices derived from art that are exploited for use in other disciplines. Once established immune to economic crisis Does not sacrifice the independence or integrity of art and artists (not product!) Our focus: Art/Business Touch Points Exhibition Catalogue „Art and Economy“, Hamburg 2001 CD Cover SAP Big Band „No more Blues“, 2009 „Object with no name“ Wolfgang Karl May, Artist in residence at the University of Witten/Herdecke, Germany, 2011 Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 Page 3
  • 4. *Chus Martínez in: "Unexpress the Expressible ", 100 Notes - 100 Thoughts No075, Hatje Cantz 2012, quoted from ID Factory “Art is the future of knowledge”* Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 Page 4
  • 5. •constantly learning from creative disciplines for better outcomes in business and society. •create as we go •Interviews and conversations with artists •Secondary Research with high touch Words we don’t use (much): creativity and innovation Berlin: Immerfort zu werden und niemals zu sein* English Translation: Berlin: Always becoming, never being Our Artistic Approach *Scheffler, Karl: Berlin – ein Stadtschicksal [1910], Berlin 1989, p 219.
  • 6. CONSIDERATIONS 1/6 “Creativity is not a prisoner of Art” Ursula Bertram
  • 7. CONSIDERATIONS 2/6 “Art is seen as a nice to have but it really is a need to have” John Maeda Photo: Huffington Post
  • 8. CONSIDERATIONS 3/6 Art is not for Everything Photo: Ingrid Friedl Lufthansa
  • 9. CONSIDERATIONS 4/6 Art is reliable Vancouver Opera: Pirates of Penzance Vancouverscape
  • 10. CONSIDERATIONS 5/6 “I was bad in drawing. Really Bad.” Aris Kalaizis Interview with Age of Artists 2014
  • 11. CONSIDERATIONS 5/6 Aris Kalaizis Reocurrence of a Farewell | Oil on canvas | 59x71 inch | 2010 kalaizis.com
  • 12. CONSIDERATIONS 6/6 Art is not a method, It is experience that needs to be made “We admire El Greco, Velázquez or Rivera not because they had great ideas, but because they’ve made great, convincing pictures.” Aris Kalaizis Photo: Kalaizis Workplace in Leipzig
  • 13. Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 Page 13
  • 14. To surpass limitations in order to create something new Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 Page 14
  • 15. A general readiness to perceive, receive and to learn Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 Page 15
  • 16. Personal belief that is articulated with integrity Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 Page 16
  • 17. Initiative, determination, courage and persistence in pursuing what matters Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 Page 17
  • 18. Appreciative of chaos and ambiguity, flexible towards change, robust through conflict and crisis Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 Page 18
  • 19. Attitude in Action Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 Page 19
  • 20. „The most important thing for me is the quality of priming the pump in the first stage, of accessing and ingesting as much information as possible.“ Maureen Drdak “entrepreneurs and artist are growing from the same source. The source is called the meaning of life.” Miha Pogacnik Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 Page 20
  • 21. „Immature poets imitate; mature poets steal.“ “A good composer does not imitate; he steals.” “Bad artists copy. Good artists steal.” Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 Page 21
  • 22. “Artwork is really just 'sublimated problem-solving” Eleanor Blair, Painter Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 Page 22
  • 23. “I do not seek, I find” Pablo Picasso Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 Page 23
  • 24. Motivation: Why artists do what they do, why desire to change something. Empathy: A interest in the human condition. Faith: Spiritual belief that the work is influenced from outside one’s self. Evocation: Intentional movement of the audience to a specific emotional state. Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 Page 24
  • 25. Major Influence: The Environment Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 Page 25
  • 26. The purpose and value driven organization Music is written on five lines: Organization Bottom Line an organization must at least be able to sustain itself and its people Sustainability an organization must attempt to secure for further generations, not destroy Social responsibility an organization must contribute to a healthy society - locally and globally Experience an organization needs to target a seamless experience for all stakeholders Innovation an organization needs to constantly innovate Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 Page 26
  • 27. "I was 45 years old when I suddenly had a realization that the conductor of an orchestra doesn't make a sound...He depends on his power the ability to make other people powerful.“ Benjamin Zander Quote: Ted Talk Benjamin Zander: The transformative power of classical music Picture Bostonglobe.com
  • 28. Leadership The Design Studio Food, Sleep, Sex Security Friendship, Family Respect, Achievement Creativity Basic Needs Safety Love & Belonging Esteem Self-Actualization Transcendence No Ego Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 Page 28
  • 29. Our Model Revised Curriculum Approach Framework Suggestions Next: Manifesto that Targets all layers
  • 30. Interview or be interviewed! We want to talk to you! Help with the Manifesto! Writers, reviewers greeted warmly! Follow us! www.ageofartists.org contact@ageofartists.org Come play with us! S. Kirsten Gay kirstengay@yahoo.com Dirk Dobiey dobiey@basswasser.com Learning from creative disciplines for better outcomes in business and society, Art of Management Conference Copenhagen 2014 Page 30
  • 31. Thank you Contributors S. Kirsten Gay Dirk Dobiéy Johann Sarmiento Vincent Matyi Thomas Koeplin Hendrik Achenbach Thank you Conversation Partners Artists Thought Leaders