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KERRI POLLARDAFFILIATE SUMMIT WEST 2016
SANDERS
BARRY
DETROIT LIONS / NFL / 89-98
“Those who build great companies understand that the
ultimate throttle on growth for any great company is not
markets, or technology, or competition, or products. It is the
one thing above all others; the ability to get and keep enough
of the right people.”
-Jim Collins, Author
16+ YEARS
15+ ACQUISITIONS
14+ OFFICES
03+ DIFFERENT CEOs
I’VE MADE MY
SHARE OF MISTAKES
MOTIVATE
PRINCIPLE ONE:
MOST MANAGERS BELIEVE
Harvard Business Review, May 2011
RECOGNITION INCENTIVES
INTERPERSONAL
SUPPORT
CLEAR GOALS
HARVARDBUSINESSREVIEW2011
76%
13%
10
%
20
%
30
%
40
%
50
%
60
%
70
%
80
%
6%
43%
25%
PROGRESS CATALYSTS NOURISHERS
SETBACKS INHIBITORS TOXINS
WHAT HAPPENS ON A GOOD DAY
67%
25%
12%
42%
25%
PROGRESS CATALYSTS NOURISHERS
SETBACKS INHIBITORS TOXINS
WHAT HAPPENS ON A BAD DAY
4%
[Mark Zuckerberg] has a knack for carving up
grand plans into small doable victories. He is
one of the main reasons why Facebook is
where it is today.”
-Bret Taylor, former CTO.
MANAGE
PROGRESS,
NOT PEOPLE.
ENGAGE
PRINCIPLE TWO:
MY FIRST
CORPORATE GIG
31.5%
OF EMPLOYEES
FEEL ENGAGED
51% NOT
ENGAGED
17% ACTIVELY
DISENGAGED
29% MILLENIALS NOT
ENGAGED
*LARGEST OF ANY GROUP
2014 GALLOP POLL
$720M/YEAR
IN TRYING TO MEASURE AND BOOST
EMPLOYEE ENGAGEMENT
Bersin by Deloitte – 2015
RELATIONSHIP WITH MANAGEMENT
(COMMUNICATION)
FELLOWSHIP WITH CO-WORKERS
(COMPANY EVENTS)
GROWTH OPPORTUNITIES
(CAREER DEVELOPMENT)
GO BIG OR GO HOME
40% Y
of managers aren’t
doing reviews.
of employees would like
to: 1 – 4 times a year
Millenials = monthly
discussions
DID YOU KNOW?
82%
GEN
Robert Half Consulting
I QUIT.
INSPIRED EMPLOYEES ARE THE
MOST PRODUCTIVE
0.71x
BAIN & COMPANY &
EU RESEARCH 2015
HRB.ORG
DISSATISFIED
1x
SATISFIED ENGAGED
1.44x
INSPIRED
2.25x
INSPIRE
PRINCIPLE THREE:
To be the #1 Affiliate Network for
both Advertisers and Publishers
Worldwide
CJ AFFILIATE’S VISION
START WITH THE WHY
FACEBOOK’S WHY
“To give everyone in the
world the power to share and
make the world more open &
connected.”
To create a community that
empowers our advertisers and
publishers to reach and connect with
any consumer at anytime.
CJ AFFILIATE’S VISION WHY
OPERATIONALIZE
MAKE YOUR MOVE
INTERVIEW PROCESS
ONBOARDING
ALL COMMUNICATION – VERBAL & WRITTEN
RECOGNITION PROGRAMS
TEAM EVENTS
PERFORMANCE MANAGEMENT
VALUES LOSE ALL MEANING WHEN YOU
EMPLOY AND KEEP
THE ASSHOLE
FINAL THOUGHTS
IN CLOSING:
ANOTHER MICHIGAN STORY
20 YEARS – ONE TEAM
5X WORLD SERIES CHAMPION
14 ALL-STAR SELECTIONS
5 GOLDEN GLOVE AWARDS
11 YEARS – TEAM CAPTAIN, 2003 - 2014
DEREKJETERNEW YORK YANKEES/ MLB / 1995-2014
THANK YOU

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