How to Eliminate Affiliate Fraud 100%
•Als PPTX, PDF herunterladen•
0 gefällt mir•869 views
Step-by-step detailed review of proven techniques and technologies to eliminate affiliate fraud. Experience level: Beginner, Intermediate, Advanced Target audience: Affiliates/Publishers, Merchants/Advertisers, Networks, Other Niche/vertical: FTC Rey Pasinli, Executive Director, Total Apps, Inc.
![Introduction ,[object Object]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
Empfohlen
Weitere ähnliche Inhalte
Was ist angesagt?
Was ist angesagt? (20)
Ähnlich wie How to Eliminate Affiliate Fraud 100%
Ähnlich wie How to Eliminate Affiliate Fraud 100% (20)
Mehr von Affiliate Summit
Mehr von Affiliate Summit (20)
Kürzlich hochgeladen
Kürzlich hochgeladen (20)
How to Eliminate Affiliate Fraud 100%
- 1. Affiliate Summit East 2010 How to Eliminate Affiliate Fraud 100% Rey Pasinli Executive Director, Total-Apps
- 3. Causes of Chargebacks
- 4. Traffic flow
- 5. Flags for Affiliate Fraud
- 7. Operations
- 10. Affiliate Fraud
- 11. Stolen Cards
- 13. Publisher
- 14. Network
- 15. Advertiser
- 16. Gateway
- 17. Processor
- 20. # Approved Transactions / # of Submitted Transactions
- 21. Factors affecting Approval Ratio:
- 22. Fraud Scrubbing
- 23. Transaction Size
- 24. Affiliate Fraud
- 25. What to look for:
- 26. 80% - 95% is IDEAL
- 27. 65% - 80% is MARGINAL
- 28. Below 65% means there’s a problem
- 30. # Refund Transactions / # of Submitted Transactions
- 31. Factors affecting Refund Ratio:
- 32. Price
- 33. Product Quality
- 35. Customer Service
- 37. Affiliate Fraud
- 38. What to look for:
- 39. Refund ratio less than 5%
- 41. # Bad Decline Transactions / # of Submitted Transactions
- 42. What are the Bad Decline Codes:
- 43. Card Stolen
- 44. Pick up card
- 45. Call Card Issuer
- 46. What to look for:
- 47. Multiple Bad Decline code transactions in a row
- 49. # Bad Customer Calls/ # Total Customer Calls
- 50. What are Call Dispositions:
- 51. Used by inbound customer service centers
- 52. Each call is given a disposition or reason code
- 53. Bad Disposition Codes:
- 54. Did not authorize
- 55. Card stolen
- 56. Never placed order
- 57. What to look for:
- 58. Bad Disposition Code Ratio above 25%
- 60. # Verified Calls / # of Total Outbound Calls Attempted
- 61. What are Verification Calls:
- 62. Use outbound calls to verify each order
- 63. People who just ordered online should pick up the phone
- 64. Make calls in real time, not the following day
- 65. What to look for:
- 66. Calls not being answered
- 67. Customers should answer phone 50% of the time
- 69. # of Chargebacks / # of Total Transactions
- 70. Why are Chargebacks Bad:
- 71. They cost you lots of MONEY
- 72. Get over 50/100 and you’ll lose your merchant account
- 73. Get too many chargebacks and you’ll get fined $100K!
- 74. What to look for:
- 76. # of Rebills / # Initial Transactions
- 77. What affects the Rebill Ratio:
- 78. Price
- 79. Customer Service
- 80. Fulfillment
- 81. Affiliate Fraud
- 82. What to look for:
- 84. Questions & Answers Rey Pasinli Executive Director rey@total-apps.com (949) 274-8975 X108 www.total-apps.com
- 85. Don’t forget: You can copy-paste this slide into other presentations, and move or resize the poll. Poll: Q&A for How to Eliminate Affiliate Fr...
Hinweis der Redaktion
- Poll: Q&A for How to Eliminate Affiliate Fr... Press F5 or enter presentation mode to view the poll In an emergency during your presentation, if the poll isn't showing, navigate to this link in your web browser: http://www.polleverywhere.com/free_text_polls/LTE1MzYyMjgwMTIIf you like, you can use this slide as a template for your own voting slides. You might use a slide like this if you feel your audience would benefit from the picture showing a text message on a phone.