Easy access to e-commerce interest & intent audience data via programmatic buy.

1. advanced audience
Easy access to e-commerce
interest & intent audience data
via programmatic buy

2. Who we are
advanced audience is an innovative data network for brands & agencies.
We connect advertiser to audiences from e-commerce intent & interest
categories. Easily access relevant audience via programmatic for fair data pricing
to help you to meet your CPA goals.
Artificial intelligence helps us to categorize audience according your need and
depth. We offer a huge range of content and brand categories to give you the
highest fit to your campaign goals.
www.advanced-audience.com

3. How it works
● advanced audience DMP is AI (artificial intelligence) driven
● we collect, analyse and categorize user data from a range of quality websites,
e-Commerce platforms and similar data sources
● Audience segments are granularly clustered according user interest and intent
● These segments will be pushed into the DMPs of our distribution partners & DSPs.
● This makes it easy for advertisers, brands or agencies to access advanced audience data
● advanced audience is your partner for strategic data driven advertising and prospecting campaigns
www.advanced-audience.com

4. Why our Audience?
● Constant and high data quality
● Constant data pricing in line to your CPO goals
● Real time e-commerce data
● Data-as-a-service-approach
● Fully transparent in process of data collection and distribution
● Huge range of existing audience categories as well as data categories „on demand“
● Smart-split between interest- and Intent-Data
● About average conversion rates
www.advanced-audience.com

5. Our Data sources
Our algorithm, self developed by advanced audience, generates a
Quality-Database basing on anonymized user profile data.
Comparison sites Content sites E-Commerce Coupon portals
Product reviews Sweepstakes Telecommunication Energy
Finance Living Shopping Top-Industries
www.advanced-audience.com

6. Get access
Get easy access to relevant AUDIENCES for display advertising campaigns via
programmatic buying in DSPs such as Google DBM, IntelliAd and BrightRoll DSP.
Just search for ..."advanced audience" in your favorite DSP or ask us for help!
We are currently setting-up more DSP connections.
www.advanced-audience.com
From November 2017

7. Publisher references
www.advanced-audience.com

8. Please get in touch with…
www.advanced-audience.com
Marc Majewski
CEO
marc.majewski@advanced-audience.com
+49 (0) 30 577 066 021
Christoph H. Terwiel
Head of Business Development
christoph.terwiel@advanced-audience.com
+49 (0) 30 577 045 145
advanced audience GmbH
Alte Jakobstraße 79 / 80
D-10179 Berlin