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About Us | What We Do | Our Clients | Talk to Us | Home
Our focus is you.
R solutions specializes in merchandising, sales promotions, incentives and local store marketing for the
mass merchant, grocery, specialty retail, home center and wholesale distribution channels. With your
goals guiding our concept and strategy development, we will create and execute customized programs
designed to drive store traffic, increase product turns or create customer incentives.
Our value is in our experience.
As a leader in category management, we have developed a solid understanding of the dynamics
governing the manufacturer-retailer-consumer relationship and the trends affecting product selection and
purchase. Our clients benefit from the experience of a specialized and highly knowledgeable marketing
team, driven to turn objectives into realities.
Our promise is a solution.
From brand support to point-of-sale materials, you can expect quality work performed by an experienced
staff with measurable results…all within a comfortable budget. That’s R solutions.

Marketing About Us | What We Do | Our Clients | Talk to Us | Home
Local Store
Marketing
Promotions &
Local Store
Marketing
Promotions &
Local Store
Marketing
Promotions &
Creating impact,
educating consumers
and maximizing shelf
turns at point-of-sale.
Maintaining relationships,
encouraging purchases,
and stimulating demand.
Connecting with the
community, driving local
traffic and empowering
your sales network.
Click to find out more! Click to find out more! Click to find out more!

Local Store
Marketing
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Local Store
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CASE STUDIES
Your goal is to create impact and maximize turns at shelf level. Packaging
design, color choice, pricing, discounting, in-store location, planograms and retail
promotions are all part of this on- and off-shelf experience.
On many levels, success is a blend of art and science. Because we have a
keen eye for detail and considerable experience working within the Visual
Merchandising Standards of most major retailers, we will help you avoid costly
mistakes by developing a creative and efficient way to present your products to
the consumer.
We don’t just make attractive packaging. We strive to educate the consumer,
reinforce brand positioning and trigger buying decisions.
View examples of some of R (unique) solutions!
Merchandsing

Local Store
Marketing
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Promotions &
Incentivesing
Local Store
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Promotions &
CASE STUDIES
Client: Smith Dairy®
Project: Smith Dairy - Regional Retailer Promotion
Objective: Increase sales of Meijer gallons of milk during
key baking month of December
Execution: R solutions helped Smith Dairy sell 150,000
extra gallons of milk at Meijer stores during December,
a key baking month. Through a partnership fostered by
R solutions, Betty Crocker provided 150,000 packets
of blueberry muffin mix in exchange for exposure in the
baking aisle. Consumers received one packet for free
when they purchased two gallons of Meijer Milk.
This promotion was also supported in the dairy aisle with
headers and wobblers on the milk bossies.
Smith Dairy
Meijer Account Specific Promotion
PROMO
12/14
PROMISING
Wobbler
Header
In-Store
Smith Dairy
PROMO EN
12/14/03 W
PROMISING RESU
Wobbler
Header
In-Store
Smith Dairy
PROMO ENDED
12/14/03 WITH
PROMISING RESULTS
Wobbler
Header
In-Store

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CASE STUDIES
Client: Leading Fence Manufacturer
Project: Lowe’s®
Planogram Overhaul
Objective: Educate consumers and store associates
about deck and porch railings
Execution: R solutions performed a complete
planogram overhaul, making the bay more shoppable
and adding informational materials that educate
consumers and store associates, thereby facilitating
sales. An in-bay beam flip book, “How-To” tear pads and
additional product support achieved the client’s objective
while conforming to all Lowe’s Multi Lingual Visual
Merchandising standards.
Creating shoppability within the planogram, which
not only helps with inventory turns but also creates a
destination experience in-bay, results in comp store top
line growth and success at retail.

Local Store
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Incentivesing
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CASE STUDIES
Client: Royal Appliance
Project: Dirt Devil®
Broom Vac®
Display for Costco
Objective: Work within Costco’s merchandising
guidelines to create an engaging and persuasive store
display to introduce the NEW Broom Vac®
from Dirt
Devil®
.
Execution: R solutions developed a fully functional
in-store display, which conveyed the features and
benefits of the NEW Broom Vac®
product. The display
was developed, produced and fulfilled within the budget
parameters established by Royal Appliance. Response
from the retailer and consumers was extremely favorable.

Local Store
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Local Store
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Marketing About Us | What We Do | Our Clients | Talk to Us | HomeAbout Us | What we do | Our Clients | Talk to Us
CASE STUDIES
Client: Oatey®
SCS
Project: Merchandising within Lowe’s Multilingual Visual
Standards
Objective: Bring together drains and toilet flange POG in Rough
Plumbing aisle at Lowe’s
Execution: With “Do-It-Yourself” and “Do-It For-Me” consumers
shopping the big boxes at locations like Lowe’s, R solutions
recognized that Oatey’s retail presentation needed to effectively
speak to the average retail consumer instead of to plumbing
contractors, as had been the previous target audience.
With that in mind, R solutions developed, within the Lowe’s
Multi Lingual Visual Standard, merchandising and packaging
that doubled Oatey’s product turns in the rough plumbing
aisle. Clear communication on the packaging facilitated aisle
navigation and product selection which, in turn, drove sales.
Not only do these Point-of-Purchase materials aid the end user
in product selection, they help retail associates understand the
products selling within their category.
General Purpose Adjustable Drain
With Brass Grate
• Primer Tap with knockout designed into base
• Barrel length allows for up to 1-3/4” height
adjustment
• Available in ABS
Cleanout Plug
• Made of brass for heavy duty applications
• Available with raised head and recessed
head
General Purpose Adjustable Drain
With Brass cover
• Primer Tap with knockout designed into base
• Barrel length allows for up to 1-3/4” height
adjustment
Stainless Steel Cleanout
Cover Plate
• Designed to conceal cleanout plug access
hole
• 22 gauge stainless steel with nickel-plated
screw
LOWE’S NUMBER 253169
Choosing The Proper General Purpose Drain
Don’t see what you need? See a Lowe’s associate or call:1-800-321-9532
GENERAL PURPOSE DRAINS
Desagües de uso general
• Con ﬁltro enroscable de acero inoxidable
• Acero inoxidable de gran calibre
• El tubo de drenaje se suelda con solvente
Desagüe de uso general de
instalación a presión
• Se puede instalar a presión o soldar con
solvente dentro del tubo
• El tubo se puede cortar a ras del piso
Desagüe con trampa integral
• con dispositivo de retención del agua estancada
• Viene con tubo de drenaje interno de 1 ½
pulgadas
• El tubo para drenaje se suelda con solvente
Desagüe de uso general con trampa
• El pozo incorporado sirve como trampa
• El tubo para drenaje se suelda con solvente
DESAGÜES DE USO GENERAL
Oatey

Local Store
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Local Store
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CASE STUDIES
Client: Oatey®
SCS
Project: In-Bay Flip Book, Tear Pad and Promotional Display
Objective: Simplify shopping experience for the consumer
through education
Execution: To educate the consumer and sales associate at
Lowe’s, R solutions produced a “How-to” tear pad and in-bay
flip book, making aisle navigation a snap for the consumer.
Because of the simplified product selection process, sales
within the 4-foot POG increased top line by 13% on a comp
store basis and overall sales increased by 9%.
The addition of an off-shelf promotional side stack display
increased irrigation cement inventory by 8% but turned the
inventory within two weeks. This led to a 30% sales increase.
Combining tactics of consumer education and promotional
displays create vast opportunities for increased inventory turns
and sales.

Local Store
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Incentivesing
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CASE STUDIES
Client: HydroTM
Industries
Project: Costco Pallet Merchandising
Objective: Work within Costco’s merchandising/
structural packaging guidelines to create an engaging
and persuasive store display
Execution: R solutions was given the task of
demonstrating to consumers why the comparatively high
cost of the Hydro No-Crank Hose Reel was worth the
additional investment.
An engaging pallet display, which conveyed that the hose
reel was activated by water and not hand, helped turn a
40 store test into a chain-wide stock item. The powered
motion displays attached to each pallet helped test stores
sell out of product during the promotional time period,
leading to a chain-wide order.

Local Store
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Incentivesing
Local Store
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Promotions &
CASE STUDIES
Client: The Sherwin Williams®
Company
Project: Minwax®
Floor Care Center Display
Objective: Introduce the NEW floor care product LINE
from Minwax®
and drive sales at Sherwin Williams®
stores.
Execution: R solutions created an engaging floor
display to create awareness of a new product line and
promote sales in regional Sherwin Williams®
stores. The
eye-catching display encouraged the tandem use and
purchase of three products. The display drew attention to
the new product mix and also highlighted each product’s
function to help educate the consumer. The display
helped boost sales during the sales period and gained
permanent product placement in Sherwin Williams®
stores nationwide.

Local Store
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Local Store
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CASE STUDIES
Client: Uglu™
Project: Retail Packaging and Merchandiser
Objective: Create attractive and consumer-friendly
packaging while remaining within standard retail
guidelines. Create a merchandiser to drive brand
awareness and boost sales.
Execution: R solutions developed the Uglu™ brand
and packaging with the client’s goal of educating
consumers on the uses and benefits of Uglu™. When
Uglu™ expanded their product line, R solutions
further developed the new product packaging while
still maintaining the Uglu™ brand. A point-of-purchase
merchandiser was also created for co-op and retail
stores nationwide.

Local Store
Marketing
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Local Store
Marketing
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Incentivesing
Local Store
Marketing
Promotions &
CASE STUDIES
Client: Moen®
Project: Coverplate Display
Objective: Create engaging store display for Moen®
Coverplates
Execution: R solutions created a unique counter-top
display which showcased an actual Moen®
coverplate
and a faucet handle. The display was featured in
Ferguson®
locations nationwide and educated the
consumer on the use and easy replacement options
for the shower handle. The display also illustrated
the different product finishes available, helped attract
consumers to the Moen®
brand and increase sales of the
product.

Local Store
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CASE STUDIES
Promotions & Incentives
With thousands of products competing for limited shelf space
at retail and limited budgets in wholesale channels, promotional
efforts help you maintain relationships and encourage purchases
by your target audience. Capitalizing on promotional partnerships,
sweepstakes, incentive programs and special offers, R solutions
will develop creative ways for you to stimulate demand.

Local Store
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CASE STUDIES
Client: TCP Lighting
Project: Winner’s Circle Rewards Program
Objective: Develop incentives for distributors to stock
and recommend a full spectrum of TCP lighting products
Execution: R solutions created an annual incentive
program through which distributors accumulate points for
every dollar of TCP merchandise sold to the contractor
network. Accumulated points were exchanged for prizes,
including incentive travel, branded merchandise and
electronics. This incentive program contributed to a
23.5% comp sales increase to participating distributors.
R solutions developed a full turnkey program and
managed all aspects including website design and
development, sales tracking, prize fulfillment, CRM
functions and result tracking.

Local Store
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CASE STUDIES
Client: Smith Dairy®
Project: Disney Cross Promotion
Objective: Drive ice cream sales at grocery during back-
to-school timeframe
Execution: R solutions brought the national brand
of Disney to Smith Dairy in a partnership promotion
that boosted ½ gallon sales by 225,000 within the
promotional time frame. Consumers who purchased two
½ gallons and a video received $5 back by mail, which
allowed Smith Dairy to build a valuable database of
35,000 active consumers.
The promotion was supported by FSI coupons, in store
freezer statics, local radio, on freezer rebate pads, belly
bands on milk products and an ad slick CD for local
retailers.

Local Store
Marketing
Promotions &
Local Store
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Promotions &
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CASE STUDIES
Client: Degussa®
Construction Chemicals
Project: Sonneborn®
100 Year Anniversary Contractor
Rewards Program
Objective: Develop a loyalty/incentive program
encouraging commercial concrete contractors to
purchase select Sonneborn®
products
Execution: In celebration of Sonneborn’s 100th
Anniversary, R solutions created a turnkey 12-month
incentive program through which contractors
accumulated reward points for select Sonneborn®
products purchased from participating distributor
locations. Accumulated points were exchanged for
prizes, including incentive travel, branded merchandise
and electronics. As an added bonus, registered
contractors earned sweepstakes entries for a brand
new Hummer®
H2! This program contributed to a sales
increase of over $1.3 million on the featured products.
R solutions managing all aspects including design and
development, GM partnership coordination, sweepstakes
management and prize fulfillment.
Rewards ForYou!
100Year Anniversary Rewards Program
HUMMER and the vehicle’s grille design are registered trademarks of General Motors
Corporation. No purchase necessary. Prize MSRP:$49,190.00. Promotion open for only
licensed commercial contractors. Void where prohibited. See official rules for details.
GMC/Hummer is not affiliated with this promotion. Sweepstakes ends February 19, 2004
*For details and our gift catalog
www.chemrex.com / 800-433-9517
Win the
Grand Prize
Hummer® !
Here's
How
toWin Win a Hummer®
Entry Form
and Rewards Program Registration
NAME
TITLE
COMPANY
ADDRESS
CITY
STATE
ZIP
WORK PHONE
HOME PHONE
E-MAIL
Please check the appropriate box:
I am a:
Licensed Commercial Contractor
Licensed Architect
Licensed Engineer
Licensed Specification Consultant
Please complete all information
and fax to 216-591-9687 or mail to:
Win a Hummer
®
Sweepstakes
P.O. Box 221002
Cleveland, Ohio 44122
MakeThisHummer®
Yours!
In Celebration of our 100th Year Anniversary
complete the required information at right
and receive an entry to WIN the Hummer
®
PLUS.... You are automatically registered
into our Rewards Program!
Purchase the following products and earn
additional sweepstakes entries and points
that can be redeemed for exciting rewards:
Sonolastic
®
NP 1
Sonolastic
®
NP 2
Sonolastic
®
SL 1
Sonolastic
®
SL 2
Sonolastic
®
150
Sonolastic
®
TX 1
Sonoshield
®
HLM 5000
Sonocrete
®
Cure & Seal 25LV
Sonocrete
®
Lapidolith
Sonocrete
®
Gel Patch
Sonocrete
®
Sonoflow
Sonopatch
®
100
The more you buy... the more chances
you have to own the Hummer
®
!
HUMMER and the vehicle’s grille design are registered trademarks of General Motors Corporation.
No purchase necessary. Prize MSRP:$49,190.00.
Promotion open for only licensed commercial contractors.
Void where prohibited. See official rules for details. GMC/Hummer is not affiliated with this promotion.
Sweepstakes ends February 19, 2004
See complete sweepstakes rules on the back side.
BUY
GET
100 YearAnniversary
RewardsProgram
Grand
Prizeisa
Hummer®
!
100yr Reward Booklet final 7/16/03 5:04 PM Page 1

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Local Store
Marketing
Promotions &
Incentives
CASE STUDIES
Client: GroundScape™
Project: Direct Marketing/Lead Qualification Program
Objective: Create a Database of Qualified Sales Leads
for GroundScape Sales Staff
Execution: R solutions compiled a database comprised
of potential commercial users of recycled rubber
surfacing products. A direct mail postcard was sent to
each contact and was followed up with a telemarketing
call to further qualify the contact and to schedule visits
by GroundScape representatives. Although positive
responses of sales appointments or purchases of
2%-5% are considered successful in direct mail
campaigns, following up with the phone call pushed
our positive response rate past 23%! This allowed
GroundScape’s sales staff to efficiently move through
the database to close only highly qualified prospects.

Local Store
Marketing
Promotions &
Local Store
Marketing
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Local Store
Marketing
Promotions &
Incentives
CASE STUDIES
Client: Eat’n Park®
Project: Taste America and Win!
Objective: Promote the Limited Time Only Summer
Menu at all Eat’n Park Restaurants
Execution: R solutions secured partnerships with
Southwest Airlines, Busch Gardens, Hollywood Video
and Budget Rental to offer consumers a chance to win
great prizes. Each consumer was provided with the
promotional summer menu and a sweepstakes scratch
card, every one of which was a winner of a prize. The
program resulted in a 25% increase in sales of Summer
Menu Items over the previous year.
Hershey’®s
Kissables
®
Sundae
A layer of hot fudge and Hershey’®s Kissables®
Candies, a scoop of premium vanilla ice cream,
more hot fudge and Hershey’®s Kissables®
Candies,
another scoop of ice cream, and a ﬁnal layer of hot
fudge and Hershey’®s Kissables®
Candies.
Topped with a peak of whipped cream
and a few more Kissables®
. 3.49 xoxo
Grand Prize (5)
Trip for 4 to Busch Gardens®
Tampa, Florida
First Prize (10)
4 roundtrip tickets anywhere
Southwest Airlines
®
flies
Second Prize (4)
Free 1-week minivan
rental from Budget
®
America’s Favorite
Family Restaurant
SM
SCRATCH& WINCARD
Third Prize (20)
4-pack of tickets
for free admission
to HersheyPark
®
Fourth Prize
1 free movie rental
from Hollywood Video
®
www.eatnpark.com
EVERY CARD IS A WINNER!
TASTES of AMERICA
TASTES of AMERICA
SCRATCH& WINCARD
SCRATCH& WINCARD
Taste America and Win!
See details on back page.
8224_TasteofAmer_SpecCard_FA.qxd 6/4/07 12:45 PM Page 1

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CASE STUDIES
Client: Tempur-Pedic®
Project: Experience It and Win Promotion
Objective: Drive consumers to Tempur-Pedic distributor
showrooms for a product trial and create a database of
leads for future eMarketing Initiatives
Execution: Consumers received a scratch card when
they visited a dealer showroom to try any Tempr-Pedic
mattress. The scratch card provided a sweepstakes
code which the consumer then entered online for a
chance to win a cash prize or free Tempur-Pedic product.
Over $100,000 in prizes was available in this national
promotion, which resulted in a database of over 41,000
unique visitors to the promotional website.
© 2008 Tempur-Pedic Management, Inc., All Rights Reserved.
$
100,000 IN
TOTAL PRIZES!
1-800-000-0000www.TEmPuRPEdIc.cOm/ExPERIENcE
No purchase necessary. Game begins 2/5/09 and ends 3/8/09. Game Pieces
available while supplies last. For a free Game Piece, send a self-addressed,
stamped#10envelopeto:Tempur-PedicExperienceItandWinGame,P.O.Box
221002,Cleveland,Ohio44122.VermontandWashingtonresidentsmayomit
return postage. Requests for free Game Piece must be received by 3/13/09.
Limitonerequestperoutermailingenvelope. Gameisopentoresidentsofthe
United States who are 18 years of age or older. Visit a participating retailer or
www.ExperienceItAndWin.com for complete official rules.© 2009 Tempur-Pedic Management, Inc., All Rights Reserved.
Call or Click for more informationor to find a retailer near you.
ExPERIENcE IT
Win!Win!
G R A N D P R I Z E
$
10,000
&you could
HuRRy! GAmE PIEcEs ARE lImItED!
If you’ve been waiting for theabsolute BEST time to try a life-changing Tempur-Pedic®
SwedishSleep System,®
THIS IS IT!
Visit a participating retail store todayand get your game piece for a chanceto win $10,000 or one of hundredsof other prizes just for trying aTempur-Pedic mattress.

Local Store
Marketing
Promotions &
Local Store
Marketing
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Local Store
Marketing
Promotions &
Incentives
• 90-120 Days Dating!
• Freight Prepaid!
• Great Show-only Specials!
Spring Market Only Promotion!
Purchase selected
Minwax®
& Thompson’s
®
WaterSeal®

Assortments and get a FREE pair of
Custom Fitted Maui Jim
®
sunglasses!
Up to
$150 in Check Rebates!Up to
$150 in Check Rebates!
Plus....
FREE Custom Fitted
Maui Jim Sunglasses
All orders will ship freight prepaid with net 90-120 days dating ONLY.
Check out the deals
at Booths 2429 and 2328.
Check out the deals
Check out the deals
You won’t believe your eyes.
You won’t believe your eyes.
®
CASE STUDIES
Client: The Sherwin-Williams Co.®
Project: ACE®
Co-Op Dealer Market Promotion
Objective: Create excitement and drive dealer
purchases
Execution: R solutions developed and executed a turn-
key partnership promotion with Maui-Jim®
Sunglasses,
encouraging ACE dealers to purchase selected Minwax®
& Thompson’s®
WaterSeal®
product assortments. A
professional Maui-Jim®
fitting station was set up directly
in the tradeshow booth, which included displays, mirrors,
posters, banners and literature to build excitement for
a truly memorable experience. This dealer incentive
program resulted in a 172% increase in product
assortments being purchased during the 3-day show
period.

Local Store
Marketing
Promotions &
Local Store
Marketing
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s
Local Store
Marketing
Promotions &
Incentives
Here’s a beautiful new opportunity to introduce Moen’s new CameristTM
faucet
line…and add some extra profitability to your store at the same time!Buy any 9, at least 3 Stainless...........................Get an additional 1 FREE!*
Buy any 18, at least 6 Stainless.......................Get an additional 2 FREE!*
Buy any 24, at least 9 Stainless.......................Get an additional 4 FREE!*
Buy any 30 or more, at least 9 Stainless...Get an additional 5 FREE!*
CAMERISTTM
FAUCETS ELIGIBLE FOR THIS PROMOTION:
ITEM# DESCRIPTION
7825 Single Handle (Chrome)
7825SL Single Handle (LifeShine Stainless)7840 Single Handle with side spray (Chrome)7840SL Single Handle with side spray (LifeShine Stainless)7835 Single Handle with side spray in deck (Chrome)7835SL Single Handle with side spray in deck (LifeShine Stainless)
CAMERIST.TM
Initial Buy-In Period: 4/15/05 – 6/15/05 • Promotion Period: 5/1/05 – 12/31/05
See back for faucet ordering information • **One Initial Buy-In Offer and display per store.
CAMERIST.TM
•Transitional Style
Complements Any Décor
• Single Hole or Deck Plate
Installation
• Matching CameristTM
Bar
Faucet Available
• Available in Chrome &
Stainless
CAMERIST.TM
When the buying’s done, the party begins!
You’re already in the running for Moen/Winnelson’sCameristTM
Sales Celebration! All Winnelson locations ineach region are eligible for these extra rewards based ontotal purchases of CameristTM
faucets during this promotion.Your location will only compete with other teams in yourown region.
1st Place
(one per region):
A Catered Eventfor the entire winning company, with food, beveragesand gifts for all!
Order now
and get this
FREE CameristTM
Countertop
Display!**
Profitability has a new name this year:
See Back for More Details.See Attached Sheet forTeam Breakdown.
Purchased faucets will be shipped beginning 5/01/05.
2nd through 5th Place (four per region):Your choice of these great rewards: Rio Canoe Outfit,Canon Digital Camera or Sony HomeTheater Box
6th through 10th Place (five per region):Your choice of these great rewards: Weber Baby Grill,Sony DVD/VCR or Scotty Cameron Putter
*Free faucets will be equal to the lowest-priced faucetordered.Free faucets will be shipped the week of 7/15/05as a separate shipment.
INITIAL BUY-IN OPPORTUNITY...
DISPLAY DIMENSIONS:
14 1/8”w x 34”h x 19”d
CASE STUDIES
Client: Moen®
Project: Camerist™ Introduction
Objective: Create awareness and drive wholesale
orders for a new premium faucet line
Execution: R solutions developed and produced a
unique counter top display to introduce Moen’s new
Camerist™ faucet line to contractors purchasing through
Winnelson wholesalers. This cost effective display held
6 product packages and showcased an actual sample
faucet below the informational header. R solutions also
executed an initial dealer “buy-in promotion” where
dealers could receive up to 5 faucets and the display
FREE based on their opening order purchase.
R solutions implemented a dealer sweepstakes
overlay to maximize purchases of the product.

Local Store
Marketing
Promotions &
Local Store
Marketing
s &
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Local Store
Marketing
Promotions &
Incentives
CASE STUDIES
Client: Moen®
Project: Match 3 & WIN Contractor Incentive Program
Objective: Develop a loyalty/incentive program to
encourage plumbing contractors to buy Moen®
products
Execution: When contractors purchased at least
$25.00 in qualifying MOEN®
products from participating
Ferguson®
counter locations, they automatically received
a FREE game piece. If they matched 3 of the same
family of products, they won the prize associated with
that prize level. This incentive program contributed
to over a 14.8% comp sales increase at participating
Ferguson locations. R solutions developed a full turnkey
program and managed all aspects including promotion
design and development, sales tracking and prize
fulfillment.
Purchase at least $25 in qualifying MOEN®
products from participating Ferguson Counter
locations and receive a FREE game piece*. Just peel
back the front of the game piece, match 3 MOEN®
or
ShowHouse®
qualifying products and you WIN!
*Maximun 5 (five) game pieces per visit.
Moen Kitchen
3Match &WinOfficial Game Piece
3Match &Win
3Match &WinHow The Program Works:Purchase at least $25 in qualifying Moen®
products from participating Ferguson®
Counter locations, and
you will receive a FREE game piece*. Just peel back the front of the game piece and place the sticker
over the corresponding game piece on your game board... match all 3 of a product in a specific
collection and win one of the two products featured!
*Maximun 5 (five) game pieces per visit.
Order FormName:____________________________________________________________________________________
Address:__________________________________________________________________________________
City:__________________________________________________ State:__________ Zip: ________________
Phone:_________________________Today’s Date:__________ Email:________________________________
Here’s How To Get Your Reward!Please complete this information order form and indicate
by placing a check next to the item that you are redeeming.
Submit this form along with your game board as your proof
of purchase.
Remember, you must match all 3 products in a specific
collection to win one of the two prizes. Please allow 4-6
weeks for receipt of your prize(s). We reserve the right to
substitute item(s) of equal or greater value; and to cancel this
program at any time
Please Mail This EntireCompleted Form and Game Board To:
Moen®
“Match 3 & Win”P.O. Box 221002Cleveland, Ohio 44122
ShowHouse Kitchen Sony Digital SLR Camera
OR Sony LCD TV
Moen Kitchen
Weber Grill
OR Porter Cable Nail Gun
Felicity
Maui Jim Sunglasses
OR AT&T Phone System
Bamboo
String Trimmer
OR Sony DVD Player
Icon
Tent
OR IPOD Docking Station
Kingsley
Smokey Joe Grill
OR Fishing Kit
Vestige
Sports Bag
OR Crank Radio/Flashlight
Monticello
Black & Decker Stud Sensor
OR Buck Knife
Eva
Johnson Level w/ Rule
OR T-Shirt
Branford
Kross Multi Tool
OR Igloo Cooler
3Match 3 game pieces and you WIN!
Plus hundreds of great instant WIN prizes.
Purchase at least $25 in qualifying MOEN®
products from participating
Ferguson Counter locations and receive a FREE game piece* for your chance to WIN.
Ask for details!
Match&Win
*Maximum 5 (five) game pieces per visit.

Local Store
Marketing
Promotions &
Local Store
Marketing
s &
s
Local Store
Marketing
Promotions &
Incentives
CASE STUDIES
Client: Moen®
Project: Mother’s Day Promotion
Objective: Encourage multiple purchases of Moen®
products by plumbing contractors.
Execution: R solutions partnered Moen®
with
1-800-Flowers.com for a great wholesaler promotion,
to encourage multiple purchases of Moen®
products.
When contractors purchased any 12 Moen®
faucets,
valves or trims they received a $50 gift card for
1-800-Flowers.com. Counter cards with rebates slips
helped to showcase the promotion at over 400 Ferguson
Wholesale locations nationwide.
With the purchase
of 12 Moen Faucets*
from your Ferguson
counter location.
Be Good to MoM.
Buy Moen.
FREE $50
Gift Card
Promotion Dates February 1 through April 9, 2010.
*Any Moen Faucet, valve or trim. Counter purchases only. Limit one card per customer.
With mail-in rebate
Pick the best.We always do.
Redeemable at many of our sister brands!Go to www.FreshGift.com for a complete lisitng.
to receive your
1-800flowers.com
gift card, send copies of
your Ferguson invoice(s)
along with this form to:
Mother’s Day Promo
P.O. Box 221002
Cleveland, Ohio 44122
Name:
Address:
City:
State: Zip:
Day Phone:
Ferguson Location:
Email: (optional)
Mail-in Rebate –See back for details.
$
50 Gift Card Rebate

Local Store
Marketing
Promotions &
Local Store
Marketing
s &
s
Local Store
Marketing
Promotions &
Incentives
CASE STUDIES
Client: Gorilla GlueTM
Project: Sweepstakes – with product overlay directed to
co-op dealer
Objective: Build loyalty to the Gorilla Brand from existing
sales network
Execution: R solutions was given the task of increasing
sales of Gorilla Glue during off peak months with a
Sweepstakes and product overlay directed at the
Co-Op channel. R solutions secured Suzuki as a partner
in exchange for in-store exposure and supported the
program with counter cards, corrugated displays and tear
pads.
Gorilla Glue sold 3000 displays during the promotional
time period with a significant sales increase for Co-op
distributors.

Local Store
Marketing
Promotions &
Local Store
Marketing
s &
s
Local Store
Marketing
Promotions &
Incentives
CASE STUDIES
Client: TCP/n:vision Lighting
Project: Change a Light Pledge
Objective: Provide incentives for consumers to participate in
the annual Energy Star Change a Light, Change the World
program
Execution: R solutions secured partnerships with Ford Motor
Company®, Lithonia Lighting®, GE, Hunter Fan Company,
Maytag®, and Filtrete™ to implement an in-store sweepstakes
at The Home Depot stores nationwide. Consumers took a
pledge to replace an incandescent light bulb with an energy
efficient compact fluorescent light and then were entered into
a sweepstakes to win a Ford Escape Hybrid. The promotion
received over 60,000 sweepstakes entries and helped
The Home Depot earn the Energy Star Partner of the Year
designation.
Up: 11/2/06 Dn: 11/29/06
TAKE THE ENERGY STAR
CHANGE A
LIGHT PLEDGEat www.homedepot.com/energy
AUTOMATICALLY GET ENTERED
TO WIN A 2 YEAR LEASE ON A
2007 FORD
ESCAPE HYBRIDOR OTHER GREAT PRIZES
PARTNER OF THE YEAR
PE10157-02.CAL.2. .qxd 10/11/06 3:19 PM Page 1
PExxxx-xx
The Home Depot - IMS - xxx - 7" x 18" (1:1) PMS 165 + 4C
Up: 11/2/06 Dn: 11/29/06
TAKE THE ENERGY STAR
CHANGE A
LIGHT PLEDGEat www.homedepot.com/energy
AUTOMATICALLY GET ENTERED
TO WIN A 2 YEAR LEASE ON A
2007 FORD
ESCAPE HYBRIDOR OTHER GREAT PRIZES
PARTNER OF THE YEAR
PE10157-02.CAL.2. .qxd 10/11/06 3:19 PM Page 1

Local Store
Marketing
Promotions &
Local Store
Marketing
s &
s
Local Store
Marketing
Promotions &
Incentives
CASE STUDIES
Client: Baskin-Robbins®
and PepsiCo
Project: Chill Out Bingo!
Objective: Provide Baskin-Robbins crew members an
incentive to promote Aquafina bottled water to consumers
Execution: R solutions created a program in which crew
members filled in spaces on Bingo cards for every sale of
Aquafina or highlighted Baskin-Robbins product. Those who
turned in the most cards were rewarded with prizes. As a
result, comp sales of Aquafina products rose by 37% during
the first month of this promotion!
Play your Cards right
and win a
Pepsi Mountain Bike!
July 1-31, 2008
Sell
Oreo layered sundaes
Waffle cones/bowls
Two-scoop sundaes
20-oz. bottles of Aquafina
Fill in your personal “Chill Out Bingo” card for
every qualifying sale of ice cream or Aquafina (print
and keep a duplicate receipt as required proof of sale)
When your card is full,give it to your store manager and start a new one
- the more you complete, the better your chances are
of winning!
The crew members of the store in each region that
turns in the most completed Chill Out Bingo cards with
accompanying receipts will receive Pepsi t-shirts. The
Crew Member with the most completed Chill Out Bingo
cards in that winning store wins a Pepsi Mountain Bike!
1
2
3
How to play
Chill Out BINGO!BINGO!
For every qualifying
ice cream or Aquafina sale, print
out a duplicate receipt and staple
to your Bingo card.
1
Cross off one ice cream
square or one bottled water square.
Be sure to date each square with the
date you sold the product.
2
When all of the squares
have been crossed off, your
Bingo card is complete.
3
Give completed card to
manager or franchisee to mail
in when promotion is over.
4
Promotion runs July 1-31, 2008. A BINGO card will only be considered complete is all information at the top is filled out, all squares have been crossed off, all squares have been dated and all receipts
have been attached to the card. All submissions and claimed sales subject to verification. © 2008 BR IP Holder LLC. All rights reserved. OREO is a registered trademark of Kraft Foods Holdings, Inc.
Pepsi_Poster.2.indd 1
4/16/08 2:44:34 AM

Local Store
Marketing
Promotions &
Local Store
Marketing
s &
s
Local Store
Marketing
Promotions &
Incentives
Marketing About Us | What We Do | Our Clients | Talk to Us | HomeAbout Us | What We Do | Our Clients | Talk to Us | Home
CASE STUDIES
CASE STUDIES
Client: Levi’s®
/Dillards
Project: Levi’s®
Jeans Sales Promotion
Objective: Develop promotion for Levi’s®
jeans to boost
sales and increase brand awareness.
Execution: R solutions created a turnkey gift-with-
purchase promotion that offered consumers a free Crash
Nitro Cart®
demo video game when they purchased a pair
of Levi’s®
jeans at Dillards®
. Consumers also received a
$10 Off Coupon for the purchase of the full video game.
During the same promotional period, R solutions also
partnered Levi’s®
with In Style magazine for a Jr.’s jean
promotion. When consumer’s purchased a pair of Levi’s®
jeans, they received a free copy of In Style magazine.
Counter cards and store signage supported both
promotions and increased brand awareness. R solutions
fostered the relationship with Sony®
Playstation®
and In
Style, who provided the GWP’s at no cost to Levi’s®
and
Dillards.
While Supplies Last.
*NO PURCHASE NECESSARY. SEE PROMOTION RULES FOR DETAILS.
For alternate entry: Send 3”x5” card to: Levi’s Crash promotion, P.O. Box 221002, Cleveland, Ohio 44122.
Promotion ends 9/7/03.Some restrictions may apply.Entrants must be 18 years of age or older to enter.
“Playstation” and the “PS” Family Logo are registered trademarks of Sony Computer Entertainment Inc.SCEA takes no responsibility for this promotion.
“Crash Nitro Kart” interactive game © 2003 Universal Interactive, Inc. Crash Bandicoot and related characters are ® and © of Universal Interactive, Inc. All Rights Reserved.
Get a FREE Crash Nitro Kart TM
Demo Disk with any
Regular Priced Levi’s®
Jeans Purchase!*
Get a FREE Crash Nitro Kart TM
Demo Disk with any
Regular Priced Levi’s®
Jeans Purchase!*
BONUS!BONUS!
*Please allow 2 to 4 weeks for delivery.
Please complete thispostage paid postcardand drop in the mail toreceive your FREE
Crash Nitro Kart demo disc!*
Name:
Address:
City:
State:
Zip:
Phone:
Please complete thispostage paid postcardand drop in the mail toreceive your FREE
Crash Nitro Kart demo disc!*
TM
TM
Receive a $10 gift certificate for the purchaseof the full version of Crash Nitro Kartwhen it releases on or about Nov. 25, 2003.
Receive a $10 gift certificate for the purchaseof the full version of Crash Nitro Kartwhen it releases on or about Nov. 25, 2003.
Thank you for purchasing at
Thank you for purchasing at
*Please allow 2 to 4 weeks for delivery.
Get a FREE Copy* of
In Style The Look®
with any Regular Priced
Levi’s®
Jeans Purchase!
*While Supplies Last
Introducing Levi’s®
Low Slouch Jeans
In Style is a registered trademark of Time Inc. Permission granted.

Local Store
Marketing
Promotions &
Local Store
Marketing
s &
s
Local Store
Marketing
Promotions &
Incentives
CASE STUDIES
Client: Standard Parking®
/Park Air Express®
Airport Valet
Project: Park. Play. Win! Game
Objective: Attract new parking customers and encourage
continued loyalty to Park Air Express Airport Valet
Parking
Execution: Each time parkers visited the Park Air
Express®
Airport Valet parking lot at Kansas City
International Airport, they received a scratch-off game
card for a chance at winning great prizes, including
a Carnival Cruise®
for two and a year’s worth of free
parking! Parkers receiving the scratch-off card were
driven to a promotional website to check their game
code; every card was a winner of a prize. The promotion
created excitement and highlighted the services and
amenities of Park Air Express®
as well as attracted many
new customers.
Parking is
just a game!
Scratch the above box to
reveal your game code. Then
visit www.parkplaywin.com,
enter your code and see what
prize you have won. Every
card is a winner of one of the
multiple prizes available. Enter the code online, along
with your name and email address. You will then be
informed how to redeem your prize. For full rules and
details visit www.parkplaywin.com. Each vehicle is
limited to receiving one scratch card per visit to Park
Air Express Airport Valet. Game ends 3/31/2010.
Park Play Win
Just visit
www.ParkPlayWin.com
WIN
Instantly!

Local Store
Marketing
Promotions &
Local Store
Marketing
Promotions &
Incentivesng
Local Store
Marketing
CASE STUDIES
Mass media is a great way to build brand awareness at retail. But how do
you drive customers to individual stores? Local Store Marketing! Local Store
Marketing (LSM) targets consumers who live and work in a 3-5 mile radius around
each retail location. By working directly with franchisees, store managers and field
personnel, R solutions develops the most successful strategies to drive individual
store traffic.
Because each retailer requires a different mix of community outreach, local
partnerships, special offers and store events, R solutions becomes actively
involved in each target market to identify opportunities and we will work directly
with the stores to accomplish their sales goals.
View examples of some of R (targeted) solutions!
Local Store Marketing

Local Store
Marketing
Promotions &
Local Store
Marketing
Promotions &
Incentivesng
Local Store
Marketing
CASE STUDIES
Project: Local Store Marketing Resource CD
Objective: Create a resource enabling stores to
effectively market themselves to their local trade area
while maintaining/reinforcing the brand
Execution: R solutions designed and developed a
complete marketing program that was distributed to all
Baskin-Robbins chain stores. The program contained
hundreds of customizable marketing materials, including
coupons, community outreach programs, signage,
brand standards and a full image library. Stores could
personalize the materials by dropping in their individual
locations, offers, expiration dates and featured products.
Additionally, most materials were created in bilingual
(English/Spanish) versions. The program materials were
updated annually and re-distributed.

Local Store
Marketing
Promotions &
Local Store
Marketing
Promotions &
Incentivesng
Local Store
Marketing
CASE STUDIES
Client: Dunkin’ Donuts®
Project: Hash Browns Test Market
Objective: Drive traffic to Dunkin’ Donuts locations
during the Test Market of new Hash Browns menu item
Execution: R solutions dispatched teams of Brand
Ambassadors to strategic locations within the test
market. These Brand Ambassadors visited commercial
centers, hospitals, office parks, a college and residential
areas where they distributed almost 10,000 coupons and
door hangers in two days. Ambassadors also collected
anecdotal feedback regarding the new product and
reported consumer responses. This test market proved
that Hash Browns could be a successful menu item and
drove enough product trial for Dunkin’ Donuts to properly
evaluate consumer response to the new product. Hash
Browns are now available in all Dunkin’ Donut stores.

Local Store
Marketing
Promotions &
Local Store
Marketing
Promotions &
Incentivesng
Local Store
Marketing
GRAND OPENINGIN THE SHOPS AT DON MILLS
LENSCRAFTERS
CASE STUDIES
Client: LensCrafters®
Project: Grand Opening Program
Objective: Promote the Grand Opening of new
LensCrafters stores in their local trade area
Execution: Successful Grand Openings are essential
in establishing a new store location and creating
opportunities for long-term success. R solutions supports
LensCrafters by administering a turnkey program which is
implemented directly with each store’s Optical Manager.
The program includes local print, radio, POP, direct
mail and in-store events. As a result of the awareness
created, the in-store events are attended by an average
of 150 new customers and eye exams are often booked
for several weeks following each store’s Grand Opening
program. All Grand Openings are executed within
predetermined budget parameters.

Local Store
Marketing
Promotions &
Local Store
Marketing
Promotions &
Incentivesng
Local Store
Marketing
CASE STUDIES
Client: The Sherwin-Williams Co.®
Project: Stir Up Sales Local Store Marketing Resource
Objective: Pull together a wide variety of Local Store
Marketing programs under a single umbrella to maximize
usage and efficiency
Execution: R solutions converted all of
The Sherwin-Williams’ Co. current marketing programs to
one uniform format and developed a single resource making
access to tools simple and the process for fulfilling store
marketing requests more efficient. A binder format was
distributed to every store in the Midwest Stores Division
and introduced during an initial store manager training. This
format allows for future updates without making the binder
and still-current resources obsolete. Stores can receive
updated information packets and inserts as needed.

Local Store
Marketing
Promotions &
Local Store
Marketing
Promotions &
Incentivesng
Local Store
Marketing
CASE STUDIES
Client: Progressive Insurance®
Project: Bike Week Guerilla Marketing
Objective: Promote the Progressive Brand with motorcycle
riders while generating qualified leads for their independent
agent network
Execution: Brand Ambassadors canvassed Bike Week
crowds in Daytona, Fla. taking pictures with attendees,
conducting short surveys, qualifying leads and distributing
premiums. The program was supported with signage that
was placed before the event and attendance of a custom-
built Progressive motorcycle. As a result, 900 premiums
were distributed, over 1000 surveys were conducted, and
the promotion generated 545 qualified leads in less than four
days.

Local Store
Marketing
Promotions &
Local Store
Marketing
Promotions &
Incentivesng
Local Store
Marketing
CASE STUDIES
Project: Pint for a PintTM
Program
Objective: Support a good cause and promote sales of
Baskin-Robbins ice cream pints
Execution: R solutions assisted Baskin-Robbins with their
regional and national rollouts of the Pint for a Pint program.
Certificates for free pints of Baskin-Robbins ice cream are
sold to blood collection agencies at a discount of over 50%.
The certificates are then handed out by the blood collection
agencies as an incentive for consumers to donate blood.
R solutions compiles a list of blood donation organizations
and locations and provides program information that leads to
annual sales of over 200,000 certificates.
The Baskin-Robbins Pint For A PintTM
Program has
been our most successful community involvement
program. In 2007, Baskin-Robbins sold more than
200,000 certificates to local blood centers.
For 2008, we’re offering the same great pricing,
products and assistance that have made the program
such a success in the past. Pint for a PintTM
certificates are accepted at all Baskin-Robbins
locations and are still available to you at the reduced cost of $1.90 each ($2.90 in HI
and AK). This is a savings of over 50%!
The Baskin-Robbins® Pint For A Pint™ program
New Year, Same Sweet Reward!

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Our Clients
As our portfolio and client list show,
R solutions has a strong mix of partners
in the Consumer Packaged Goods, Retail
and Wholesale Distribution industries. With
every project, in any industry, we immerse
ourselves in our clients’ business, learning
the intricate details that can often mean the
difference between success and failure.
We’re hoping to add your company to this
list soon.
Baskin-Robbins®
Eat’n Park®
Hydro Industries™
LensCrafters®
Moen®
Oatey®
SCS
The Sherwin-Williams Co.®
Smith Dairy®
Standard Parking®
TCP Lighting
Tempur-Pedic®

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Contacts

Rob Adelstein
radelstein@rsolutions.us
Creative Department
creative2@rsolutions.us
General Information
info@rsolutions.us
Offices
Cleveland
R solutions, LLC
33730 Bainbridge Rd,
2nd Floor
Solon, OH 44139
440.735.9280
Join Us
We’re often looking for highly
creative, resourceful and
solution-oriented team players.
If you’re interested in talking to
us about career opportunities,
email your resume and we’ll be
in touch.

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