An energy monitoring system - Controls & Manages energy consumption across all consumer electronics - Provides a consolidated dashboard around usage and savings - Ensures home security

1. Home Brain:
Changing lives...one home at a time
Team Disruptors
Technology Entrepreneurship
Venture Lab

2. / The Problem:
/ Monitoring of energy usage is more reactive, not proactive
/ Consumer electronics is proliferating -> exceedingly difficult to keep track
of individual usage
/ No consolidated mechanism to control and monitor all “active” devices

3. / The “Home Brain” (HB) Concept:
/ An energy monitoring system
: Controls & Manages energy consumption across all consumer electronics
: Provides a consolidated dashboard around usage and savings
: Ensures home security

4. / The “Home Brain” (HB) Concept:
/ Receives and allows users to pre-set
settings and alerts remotely
/ Monitor individual appliances usage
/ Receive alerts on exceeding
thresholds – can interface with mobile

5. / The “Home Brain” (HB) Concept:
/ Remote security monitoring
Other Features:
/ Backwards compatible : works with existing appliances
/ “Smarter” with usage : learns patterns and applies
them more efficiently

6. Home Brain
ENTER
Press Enter
/ User Experience for the HB Panel

7. Consumption AppliancesDashboard Account
$ 83.75Current Bill =
Electricity Use by Month
Swipe to see more
data
$ 200.00Threshold =
Doors Secured Camera
Windows Secured Camera
Garage Secured Camera
View Camera

8. Consumption AppliancesDashboard Account
$ 83.75Current Bill =
Bill Comparison
$ 200.00Threshold =
Doors Secured Camera
Windows Secured Camera
Garage Secured Camera
View Camera

9. Consumption AppliancesDashboard Account
Doors Secured Camera
Windows Secured Camera
Garage Secured Camera
Garage Camera:
Press to see
Consumption

10. Consumption Appliances AccountConsumption AppliancesDashboard Account
YearMonthWeek
Notes:
Father’s birthday
Halloween Party
Date: From (mm/dd/yy)
To (mm/dd/yy)
Advance Filters:
Chart Type: (Pie, Line, Column)
Time: (hh:mm:ss)
Appliances: (T.V., Radio)
Location: (Garage, Kitchen)
Misc.
This note
explains your
consumption
Press to see
Appliances

11. Consumption AppliancesDashboard Account
Television:
YearMonthWeek
Date: From (mm/dd/yy)
To (mm/dd/yy)
Advance Filters:
Chart Type: (Pie, Line, Column)
Time: (hh:mm:ss)
Location: (Garage, Kitchen)
Misc.
Your television usage is
above average!

12. / Consumer Speak (India):
Gurpreet discussed his desire to turn on the air
conditioning remotely to prepare the home for his
arrival.
Ravi’s wife is concerned with water quality,air
quality and health but has no way to gauge real
health threats to her family.
Sudanshu wished he had a way to remotely
control the locks and monitor his home.
THEME: PROVIDE INFORMED CONTROL
Home controls like air conditioning, thermostats, ceiling fans,security systems, appliances and lighting
are decentralized and scattered throughout the home. People expressed a desire to have greater control,
security, convenience and understanding, particularly while away from the home and where it helped
them to save money and live more healthily.
CONSUMER STORIES

13. / Consumer Speak (India):
Gurpreet has a card-based switch mechanism
installed in his house that turns off all lights,
like in hotel rooms.
Ravi switched on and off his laptop and
peripheral devices using a powerstrip.
Rashmi wanted to save money on her
energy bill but had little understanding of
how different usage behaviors contributed
to the cost.
THEME: SMART CONSUMPTION
People view energy is a precious commodity and strive to save energy – and money – whenever
possible. Yet they lack useful information about their home energy use and expressed a desire to be
more informed about how their appliances and devices are contributing to their energy bill - so they
can consume better. Devices are rarely left on when not in use.
CONSUMER STORIES

14. / Summary (India Immersions - ~5 DIs)
• People reacted positively in parts to the concept
• Ability to view energy consumption in a single snapshot was seen to be of most value
• Security features did not seem that attractive (most had watchmen guarding their home complexes)
• Some of the respondents expressed apprehension about how the technology would work with
existing appliances – no one seemed interested to buy additional components
• Couple expressed concerns if the installation procedure would be complicated, as they had newly
done houses
• One of the respondents expressed that there may be a lack of reason to believe that the data being
reported is actually accurate
• Few suggested that the product should also clearly recommend optimum usage, as there is no point
in just stating the problem

15. / Consumer Speak (Philippines):
20 years old. Male student, stays in an on-
campus housing.
- The product is okay. I see the value in being
able to know my consumption. I will buy it.
- Make it more user-friendly. The consulting
part may affect user-friendliness.
- Removing third-party consulting services will
save you money and time. I think you don't
need someone else for support services.
- The security feature is somewhat far from the
other features. It is far from the need that you
want to address which is saving money.
- Security feature can be a selling point.
- Controlling energy consumption is very
complicated. If a sensor will be used to switch
off a device, that sensor is not related to your
product. You can bundle them together but
they are not related.
- You can add or remove features depending
on segment.
20 years old. female. currently undergrad .
She lives here in the city with her parents
- The product will appeal more to businesses
than households. Electric bill might not be a
priority in households.
- Benefits will be more obvious to
businesses than households.
- Make it more passive for the user. Users
might not have the motivation to use the
device on a daily basis. I do not think I am
motivated enough to look and use this
device on a daily basis.
- It might be difficult for a person to adapt to
this device.
- I think gamification can help users gain
more motivation.
- Mobile app updates/alerts is a very helpful
feature. It makes the experience more
passive for the user.

16. / Summary (Philippines Immersions - ~2 DIs)
• Value of being able to know energy consumption data was clear to the interviewees and they want
that feature.
• This feature seems to have the highest impact for both interviewees.
• And based from their comments, there is not much emphasis on other features which are security,
control and management.
• We need to make the device less demanding for a more passive experience for users.

17. / Competition – a preliminary scan
INTEL HOME DASHBOARD
Energy management system that makes
energy use visual,helps users use energy
at the most cost-efficient times,along with
various other features.
XANBOO
Remote home monitoring and control
system with video,security,alerts and
device control features.Track energy
usage and compare with neighbors.
GOOGLE POWER METER
Energy monitoring tool that uses
energy information provided by
utility smart meters and energy
monitoring devices,view home's
energy consumption online.

18. Manage Energy
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