Aaron Wolowiec, MSA, CAE, CMP, CTA, CTF delivered this presentation during the U.S. Chamber’s Institute for Organization Management (IOM) Northeast Institute in Villanova, PA on both Wednesday, Aug. 2, 2017 and Thursday, Aug. 3, 2017.

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Pre-session Assignment
• Meet two participants before the session
begins
• Share name, role, organization
• Briefly discuss your level of
confidence/experience with event strategy
and operations
• Exchange business cards

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C261 – Events:
Strategy & Operations
Aaron D. Wolowiec
Founder & President
Event Garde LLC

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Objectives
1. Creating events with a strategic purpose.
2. Utilizing technology to improve the bottom
line and increase attendee satisfaction.
3. Examining financial management,
stakeholder management and event design.

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Objectives
1. Creating events with a strategic purpose.
2. Utilizing technology to improve the bottom
line and increase attendee satisfaction.
3. Examining financial management,
stakeholder management and event design.

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Objectives
1. Creating events with a strategic purpose.
2. Utilizing technology to improve the bottom
line and increase attendee satisfaction.
3. Examining financial management,
stakeholder management and event design.

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Objectives
1. Creating events with a strategic purpose.
2. Utilizing technology to improve the bottom
line and increase attendee satisfaction.
3. Examining financial management,
stakeholder management and event design.

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Creating events with
a strategic purpose.

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Using technology to improve
the bottom line and increase
attendee satisfaction.

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09000 3 87654321520 04 98765432103 9876543210987654321021 987654321098765432100Hours Minutes Seconds
Event Technology

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09000 2 87654321510 04 98765432103 9876543210987654321021 987654321098765432100Hours Minutes Seconds
Event Technology

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09000 1 87654321500 04 98765432103 9876543210987654321021 987654321098765432100Hours Minutes Seconds
Event Technology

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• Abstract management
• Audiovisual/production
• Beacon/RFID
• CE scanning/certificates
• CRM/AMS
• Crowdsourcing
• Evaluations/surveys
• LMS
• Marketing platforms
• Matching software
• Mobile apps
• Polling/audience response
systems
• Registration software
• Social media
• Tradeshows/lead retrieval
• Websites (responsive)
• WiFi/Internet

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Examining
financial management,
stakeholder management and
event design.

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Aaron Wolowiec
Founder | Event Garde
EventGarde.com
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