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STORY
EXPERIENCE
STORY
GAMING
REAL WORLD
CO-CREATION
Importance of
narrative
Audience ability to change or
contribute to story
Extent to which experience
pervades real locations &
times, real people &
events
Audience has goal, use of puzzles,
use of game mechanics (trophies,
levels, leader boards etc.);
AUDIENCE PLATFORMS
PREMISE
www.ActiveStorySystem.com @robpratten
Definition…
1. The reason given in support of a conclusion
2. What the writer sets out to prove with their story
3. The core dramatic issue built around a human need
• It’s what you’re trying to say – a point-of-view of the story (writer).
• It’s not a synopsis (that’s in STORY)
STORY
Short synopsis of the story. It’s helpful if you can use this format
“When <protagonist> learns that <inciting event> he must <overcome/battle> in order to <goal>.
But <what’s stopping her?> . Finally <what’s the final resolution?>
NOTES
EXPERIENCE
To play this story the audience must <what actions do the audience need to take?>
PREMISE
AUDIENCE
Who is this experience aimed at?
PLATFORMS
What platforms are used? Mobile apps/social media/games consoles/street theatre/ playing
cards/ posters etc.
TYPE of STORY-EXPERIENCE
Create a radar diagram that shows the relative importance of these four dimensions. Here’s some
examples.
STORY
GAMING
REAL WORLD
CO-CREATION
AUDIO TOUR
STORY
GAMING
REAL WORLD
CO-CREATION
PERVASIVE GAME
STORY
GAMING
REAL WORLD
CO-CREATION
SCAVENGER HUNT
STORY
GAMING
REAL WORLD
CO-CREATION
ONLINE TEXT ADVENTURE

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Transmedia Project Pitch Sheet

  • 1. STORY EXPERIENCE STORY GAMING REAL WORLD CO-CREATION Importance of narrative Audience ability to change or contribute to story Extent to which experience pervades real locations & times, real people & events Audience has goal, use of puzzles, use of game mechanics (trophies, levels, leader boards etc.); AUDIENCE PLATFORMS PREMISE www.ActiveStorySystem.com @robpratten
  • 2. Definition… 1. The reason given in support of a conclusion 2. What the writer sets out to prove with their story 3. The core dramatic issue built around a human need • It’s what you’re trying to say – a point-of-view of the story (writer). • It’s not a synopsis (that’s in STORY) STORY Short synopsis of the story. It’s helpful if you can use this format “When <protagonist> learns that <inciting event> he must <overcome/battle> in order to <goal>. But <what’s stopping her?> . Finally <what’s the final resolution?> NOTES EXPERIENCE To play this story the audience must <what actions do the audience need to take?> PREMISE AUDIENCE Who is this experience aimed at? PLATFORMS What platforms are used? Mobile apps/social media/games consoles/street theatre/ playing cards/ posters etc. TYPE of STORY-EXPERIENCE Create a radar diagram that shows the relative importance of these four dimensions. Here’s some examples. STORY GAMING REAL WORLD CO-CREATION AUDIO TOUR STORY GAMING REAL WORLD CO-CREATION PERVASIVE GAME STORY GAMING REAL WORLD CO-CREATION SCAVENGER HUNT STORY GAMING REAL WORLD CO-CREATION ONLINE TEXT ADVENTURE