1. Corporate Presentation
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Assuring Global Service Standards
Company Website: www.raygain.com

2. Table of Contents
 About Raygain Consulting Pvt. Ltd.
 Our Research Services Offerings
 Market Research Service Offerings
 Market Research Capabilities
 Market Research Solutions
 Data Collection
 Data Services
 Survey Programming & IT Applications
 Quality and Technology Overview

3. Raygain Consulting Pvt. Ltd. (Raygain) is an associate of Raygain Consulting Pvt. Ltd. It is a
full-service Research and Consulting firm supporting all of its clients across the entire spectrum
of services in the value-chain of research and consulting spanning all industries.
We have in-house capabilities to do primary and secondary research. We conduct qualitative
and quantitative research and have the expertise and experience in executing projects in
various industries and regions offering customized solutions to our clients helping them derive
maximum value from research. Identifying client’s research needs, suggesting possible
approaches, designing and executing projects, and providing analytical and business insights
are some of our key strengths. Our research solutions are highly cost-effective and can be
customized as per client needs.
Some areas of research covered by our team are as follows:
Company Profiling
Industry Analysis
Market Sizing Studies & Trends
Competitive Intelligence
Customer/ Employee Satisfaction Surveys
New Product Development Surveys
Brand Positioning & Brand Perception Studies
Brand Strategy
New Concept Testing etc.
About Raygain Consulting

4. Raygain’s strong market research and
business research teams specialize in
end-to-end project execution. We
identify the clients’ research needs,
suggest possible approaches, design
and execute projects and provide
analytical and business insights.
Our research teams comprise of a mix
of Economics, Commerce, Science,
Arts Graduates, Engineers, MBAs,
Pharma Graduates etc.
Our researchers have hands-on
experience in the following industries:
Pharmaceuticals & Healthcare
Information Technology
Telecommunications
FMCG & Retail
Manufacturing
BFSI
Automotive etc.
Our Research Services Overview

5. Research Service Offerings
Market
Research
Data
Collection
Phone
• CATI B2B/ B2C
Interviews
• In-Depth
Interviews (IDIs)
• PAPI
• CAPI
• Recruitments
Web
• Online Surveys
• CAWI
• Panels
Data
Services
Data Processing
• Cleaning
• Verbatim Coding
• Tabulation
Analytics
• Quantitative
• Qualitative
Reporting
• Basic Charting
• Executive
Reports
• Interpretation &
Commenting
Other
Services
Survey
Programming
IT Applications
MExplorer
Customer
Satisfaction &
Brand Loyalty
New Product/
Concept
Evaluation
Advertising
Effectiveness
Brand
Positioning and
Perception
Studies
Employee
Satisfaction
Surveys
Feasibility Study

6. Industry Verticals and Sectors Covered
Research and Analytics
Industrial Products
Construction and
Infrastructure
Automotive
Chemical
Health-Care, Pharma
and Life Sciences
IT, ITES, Telecom and
Technology
Power, Energy and
Utilities
Consulting and
Advisory Services
Consumer Goods,
Foods and Beverages
Education and Training
Business Services

7. Market Research Capabilities

8. Market Research Capabilities (1/2)

9. Market Research Solutions (2/2)
Experience in conducting studies in the areas of Competitor Benchmarking,
Customer Segmentation and Customer Satisfaction Tracking
Experience in conducting studies in the areas of Consumer Preferences, Design
Optimization, Demand Predictions and New Product Design
Experience in conducting studies in the areas of Strategic Alignment, Brand
Repositioning, Competitive Benchmarking and Brand Tracking
Experience in conducting studies in the areas of Employee Segmentation and
Satisfaction, Design and Implementation of programs/policies and Behavior
Prediction
Experience in conducting studies in the areas of Purchase Intention and
Preference, Brand Recall and Affordability
Customer Satisfaction &
Brand Loyalty
New Product/Concept
Evaluation
Advertising
Employee Satisfaction
Survey
New Product/Concept
Evaluation

10. Market Research Capabilities (1/2)

11. Data Collection (2/2)

12. Market Research Capabilities (1/2)

13. Data Services (2/2)

14. Market Research Capabilities (1/2)

15. Survey Programming and IT Applications (2/2)

16. Market Research Capabilities (1/2)

17. Quality and Technology Overview (2/2)

18. HQ: Delhi
Branch
Bangalore Branch
Mumbai Branch
Chennai Branch
Kolkata Branch
Hyderabad Branch
Ahmedabad Branch
Lucknow Branch
• 100
workstations/
computers /
Laptops
• LAN facility in
all locations
• Leased Lines
based set-up
• 60 CATI
workstations
• 20
experienced/
senior and
entry-level
researchers
• 5 seats for
data punching
• 4 Data
Analysis
Experts
Fieldwork Capabilities across India

19. Few Clients and Brands served by Raygain

20. Few Clients and Brands served by Raygain

21. Contact UsContact Us
Raygain Consulting Private Limited
Headquarters: New Delhi, India
Mail: research@raygain.com ; sales@raygain.com
Home Page: www.raygain.com
Office: +91 11 6595 4466
Mobile: (+91) 9560 699 699