Martal is your on demand sales partner, servicing B2B tech companies in US and Canada. We provide managed services for outbound & inbound sales, our fractional sales executives, marketing leaders and account managers will help your team in sourcing deals, pitching prospects and winning new business.

1. Martal Group
HQ - 2275 Upper Middle Rd E, Oakville, ON, Canada
US office - 100 Pine St #1250, San Francisco, CA 94111, USA
+1.888.557.7769
vito@martalgroup.com
www.martalgroup.com
100+ CLIENTS
10 YEARS
in business
2 DATABASES
(50M contacts)
INTENT DATA
updated weekly
multi CRM
support
50,000+ LEADS
created annually
Engage prospects with buying power
Find your next customer
Partner with resellers
Helping B2B technology companies to grow fast
Martal is your on demand sales partner, servicing B2B tech companies in US
and Canada. We provide managed services for outbound & inbound sales, our
fractional sales executives, marketing leaders and account managers will help
your team in sourcing deals, pitching prospects and winning new business.
Our U.S. and Canada based executives serve as an extension of your sales and
marketing team; they are sourced to fill your sales teams’ calendar with new
business, accelerate your growth and fill gaps in your process. We build
weekly prospect lists enriched by intent data. We target decision makers using
multiple touch points - email marketing, linkedin messaging, cold calls and
trade shows.
VALUE
Save time and reduce costs for sales
departments by outsourcing lead
generation and clients onboarding
Customers – revenue generating B2B tech companies
START CLOSING DEALS NOW
MARKETING AND SALES POWERED BY
HUMAN INTELLIGENCE AND RELIABLE BUSINESS DATA
MARTAL GROUP

2. Marketing and sales powered by human intelligence and reliable business data
SERVICE TIERS
Lead Gen Services
MARTAL GROUP
TIER 3
Lead Generation, Customer
Onboarding & Account
Management
Build your deal flow, facilitate customer
acquisition, create and execute long-
term strategy for maximizing customer
and company value.
TIER 2
Lead Generation & Customer
Onboarding
Build your deal flow, develop
customized offers, start closing process
facilitation, negotiate with prospects
and onboard new clients.
TIER 1
Lead Generation
Finalize ideal customer profile,
qualification questions and campaign
call scripts. Create customized target
lists and marketing campaigns, monitor
prospects engagement and initialize
outbound calls. Get qualified leads
delivered to your CRM.
INBOUND LEAD GENERATION
OUTBOUND LEAD GENERATION
1. Get the Right Prospect Data
We integrate with leading data providers/intelligence to provide our customers
accurate B2B contact information. Our researchers use a proprietary workflow to
create opportunities and provide targeted lists based on your ideal buyer profile and
potential addressable market.
Maximize your online presence
Martal provides your company with all the tools and services
it needs to create a compelling online presence. Let us
manage your website assets, landing pages, marketing
materials, blogs, and social media to maximize SEO and
attract the most site visits.
Convert your website visits into
customers
After your website starts getting more clicks, we use inbound
lead generation strategies and direct all qualifying prospects
from your site to our dedicated sales reps. Martal’s team
leads introductory demos and discovery calls with your leads,
acting as your company sales representative and account
manager, guaranteeing a steady conversion rate.
2. Develop Your Sales Machine
Our highly experienced managed sales team builds a workflow that drives prospect
engagement with multiple personalized sales touches. We route active prospects to
your sales team or onboard new clients for you. We cater both outbound and inbound
lead generation, as well as Account Based Marketing (shortlisting target accounts and
reaching the right stakeholder at the right company).
AI
Use Cases
HAVE A LOOK AT OUR PROCESS AND CHOOSE YOUR FRACTIONAL TEAM PROFILE
Fractional VP of Sales - Martal provides a Part-Time VP of Sales, enabling top-tier professional sales
experience. Our VP Sales will assist your team in product market fit, tweaking your marketing collateral,
developing a go to market strategy that reaps results, right from the first quarter. They will help build your
fractional sales team and mentor them through every step of the sales funnel.
Dedicated SDR - Our dedicated SDR will engage your prospects and achieve tangible results through
personalized sales campaign cycles. Our sales reps have an average of 5 years of experience,
guaranteeing quality service for your team.
Fractional Marketing Manager - Our fractional marketing manager will research your prospect behavior,
develop decision maker profiles, monitor customer intent on a weekly basis and create compelling
prospect lists.
LEAD GENERATION & ACCOUNT MANAGEMENT
OVER 2M$ IN NEW SALES
LEAD GENERATION
2,000 LEADS IN THE FIRST WEEK
7 DEMOS

3. Marketing and sales powered by human intelligence and reliable business data
TYPICAL MONTHLY LEADS FUNNEL (ONE VP OF SALES / ONE ACCOUNT)
RECENTLY SOURCED AND CLOSED DEALS WITH
MARTAL GROUP
TYPICAL SALES PIPELINE (ONE VP OF SALES / ONE ACCOUNT):
Grow your sales and attract new customers
Martal Group outsourced sales teams are remote sales units of highly experienced executives and SDRs who integrate into existing sales operation.
The result? Creating new revenue streams, a use case below illustrates a typical revenue funnel created by one fractional VP of sales over 3 years.
As over the top plug in to your sales team, Martal delivers a predictable pipeline, with qualified leads flipped to your account executives.
MARTAL GROUP IS A LEADING B2B LEAD GENERATION COMPANY
Martal Group
HQ - 2275 Upper Middle Rd E, Oakville, ON, Canada
US office - 100 Pine St #1250, San Francisco, CA 94111, USA
+1.888.557.7769
vito@martalgroup.com
www.martalgroup.com