Vikas Joshi Presentation to Pune Entrepreneurs based on his Doctoral Research: 'The Coevolution of Technology Firms and Founders' at Ambrosia, Pune 2016
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Vikas Joshi doctoral research synopsis: 'The Coevolution of Technology Firms and Founders'
1. The Coevolution of
Technology Firms and Founders
Vikas Joshi
Based on
Doctoral Dissertation, 2016
Alexandra Michel, Ph.D. (Chair)
Sharon Ravitch, Ph. D.
Candice Reimers, Ed. D.
University of Pennsylvania
Dissertation Committee
2. The Tech Industry’s Paradox
Spectacular firm growth
despite an inexperienced
founder at the helm
• Why this paradox matters to
scholars and practitioners
• My study aimed to explore
how founders and their tech
firms evolve together
Shift in focal concern
leadership founder development founder-firm coevolution
3. Groundwork
• What is entrepreneurship?
– Pursuit of opportunities without regard to
resources currently controlled
• What is leadership?
– Influencing others toward a goal
4. Quote by a CEO I Interviewed
“… my mantra was, and is,
to always accept credit that people heap on you
even when you don't deserve it
because you're going to get plenty of blame
that you don't deserve anyway.”
5. Theoretical Frames
Cognitive
• Construes a person to be
analytically separate from
context
• Theorizes person-context
relationship as interaction
Sociocultural
• Construes person and context
in terms of each other
• Theorizes person-context
relationship as mutual
constitution
6. Framework Ideas
• Mutual constitution: The
gun in the museum
• Practice: Going to
tradeshows
• Habitus: The nurse and
the doctor
• Disposition: The woman
carrying firewood
7. Research Questions
• How do growing tech
companies influence
the development of
their founders?
• How do tech founders
influence the growth
trajectory of their
firms over time?
• How do tech founders
and firms coevolve?
Implications of this framing
• Binds person and context
analytically together
• Implies temporality of the
phenomena under study
• Focuses the inquiry on
growing firms
• Sets up an explorative
process study with a goal of
theory building
8. Case 1: VikasCo
Autoethnography
Case Study
Grounded theory
model
Tentative theory
Key People
Interviews
Archival
StudyMemory
Key People
Interviews
Founder
Interviews
Archival
Study
Case 2: PeterCo Case 3: DavidCo
Research Design
• Case informants
• Sampling period
• Autoethnography
• Instrument design
• Unit of analysis
9. Finding 1A
Firms influenced the development of founders
by using founders as context-specific resources
• Growth made founders mutable resources
– Taking on new roles, re-learning in familiar roles
• Founders were transformed ontologically
– Lasting habitual transformations
– Cognitive: From ‘I’m an engineer’ to ‘I’m flexible’
– Emotional: I am open to re-learn
– Relational: My customer is a source of insight
Practices changed people
10. Your Story
• Let’s talk about a time when
– the firm needed you to do something you weren’t
sure you could do, or
– be someone you weren’t sure you could be.
• What changes in yourself did you experience
in those times?
11. Finding 1B
Firms influenced the development of founders
by placing founders in changing relationships
with others
• Founders’ habitus evolved with growth events
– e. g. recognition by industry, financing growth
• They acquired new field-specific dispositions
– Ways of thinking, feeling, relating, and behaving
– Propensity to innovate, confidence in decisions
– Need for control, openness to outside investment
Practices changed people
12. Your Story
• Let’s talk about a marker event /
transformative period in the growth of your
firm.
• What habitual changes in thinking, feeling,
relating, or behaving occurred in those times
of firm growth?
13. • The dispositional toolkit evolved: $22m story
• Situational cues activated dispositions
– Decisions made ‘in the moment’: Benioff story
– Leading to improvisation: Redbox story
– Deal-seeking : Brand name story
• Improvisation impacted firm growth trajectory
– Altered the growth path: Harbinger story
– Maintained the growth path: ACD story
Finding 2
Founders’ improvisation—regulated by their evolving
habitus—influenced firm growth
Practices generated the organization
14. Your Story
• Recall an important decision you were part of
in your day-to-day practices of business
• How did your disposition influence that
decision?
• When had you developed those disposition?
• What triggered it?
15. • Found evidence for coevolution patterns instead of
growth models:
– Product-market fit
– Resourcing
– Others…
• These patterns precluded lasting gaps between
firm growth and founder development
Finding 3
Founders and firms coevolved in a mutually
constitutive relationship simultaneously as well as over
time.
Practices changed people and generated the organization
16. Your Story
• Recall your hire #1 -10. How were you hiring
people in the early days of business?
• How did your hiring practices change over
time?
• How were those changes entwined with your
own development?
17. Firm Growth
Founder
Development
Environment
• Customers
• Competitors
• Investors
Contributes elements
• Creates new tasks
• Adds specialists
• Changes relative position
Practice
Transforms founder
• Makes a context-specific resource
• Attunes to others’ expertise
• Deposits dispositions
Enacts growth
• Maintains growth trajectory
• Alters growth trajectory
Contributes elements
• Performs practice
• Corrects or creates deviations
• Improvises according to dispositions
Contributes
elements
Changes
practiceTransformative integration
of Interconnected Elements
Model
19. Toward Answers
• How do some tech firms succeed spectacularly
despite unexperienced founders?
• How do some newbie tech founders somehow
become the leaders their firms need?
• How do the rest of us prepare new founders
for long term success?
• What is the nature of entrepreneurial
leadership?
20. Follow up: Research
• Prior micro and macro research leaves the paradox
unresolved due to its limiting assumptions
• My research makes several contributions
• My theory needs to be understood as propositions for
further research
• Builds a theory of coevolution
• Accounts for contextual factors in founder
development
• Explains founder influence on firm
• Reframes entrepreneurial leadership
• Builds theory using habitus change
• Uses autoethnography
The traits perspective: Entrepreneurs are born with certain traits
Criticism: (1) They come in all shapes and sizes (2) Level of entrepreneurship varies within life
The assumption: Leaders influence organizations, therefore entrepreneurs have leadership
Criticism: What about inexperienced ones?
How do some tech firms succeed spectacularly despite unexperienced founders?
How do some newbie tech founders somehow become the leaders their firms need? Founder’s apparent MAKEOVER into the CEO their firms need
Just how critical is prior experience of founding teams?
Cognitive – focus on traits, competencies
Mutual constitution: A gun at a museum, A gun in the hands of a person
Practice – bundles of human activity
How organization through its practices shapes habitus – a system of dispositions: nurses and doctors
How habitus informs practices that shape the contours of organizational life: woman carries a load, man has hands free
A street becomes a playground when no traffic.
David’s self-interpretation as a flexible resource : Engineer manager deal closer CTO
Vikas develops his understanding of sales by working with professional salespeople and channel partners: relational transformation
Example of disposition: Peter’s optimism for and openness to outside investment changes, David need for autonomy and control + risk limiting
Founders were transformed ontologically
This went beyond ‘you do what it takes’
Produced lasting habitual transformations
Founders became attuned to other people’s expertise
Founders acquired a variety of dispositions
Dispositional changes were unique to founders
Startups keep placing founders in ever-changing social order, re-shaping dispositions
Example of disposition: Peter’s optimism for and openness to outside investment changes, David need for autonomy and control + risk limiting
Recognition by industry, Financing growth
Founders were transformed ontologically
This went beyond ‘you do what it takes’
Produced lasting habitual transformations
Founders became attuned to other people’s expertise
Founders acquired a variety of dispositions
Dispositional changes were unique to founders
Interactivity builder improvisation growth trajectory was altered
ACD System growth maintained according to biz model
Founders carry around this dispositional toolkit. (Example: AA finds analogies: cognitive. BB tells stories: relational. Peter loved control: emotional)
Now this toolkit is not fixed – it is capable of evolving as we experience social life. (Example: With a 22m debt, Peter was open to VC control )
Our startups keep placing us in ever-changing social order, and that in turn re-shapes our dispositions. (Example: With a Inc 500 award, David put down $2m)
These dispositions get activated by situational cues, leading to improvisation. (Example: Customer-centric relational disposition activated when a customer wanted a part of Elicitus, Raptivity was born)
Improvisation alters or maintains firm growth trajectory (Diffidence in VC funding which led to SaaS model, led to significant growth)
Founders’ improvisations influenced firm growth
Altered or maintained growth trajectory
Habitus shaped improvisation
Founders improvised differently as dispositions evolved
Product-centered to customer-centered attention
Sensing environmental cues
Allowing users to shape innovation
Pride, motivation and identification
Product-Market Fit
Witness usage scenarios: Customer-centered attention
Discover target customer: Sensitivity to environment
Make changes in product: Allowing users to shape innovation
Refine value proposition: Pride, motivation, identification
Growth models were not helpful
Coevolution temporality of mutual constitution
Resourcing
Attract talent
Assign new work roles
Develop people
Education: Disposition
Startup founder: Resourcing
Board member: Understand mutual constitution
Successful founders: Leadership reframed
Dismiss the notion that founders have a one-way influence on the firm
Pay attention to mutual constitution: The founder’s effectiveness changes with contextual factors
Understand the role of dispositions: How they evolve and the role they play in regulating improvisation
Example of mutual constitution
Example of disposition – improvisation nexus