2. Lisa Daniels, CAE, MPA
Executive Director
International Association of Assessing Officers
Trevor Mitchell, CAE
Executive Director, Membership & Technology
ARMA International
3. Today’s Topics
The “good old days” Maybe??
Association management issues: “Once upon a time,
we had a captive audience” . . . and other concerns
4. Times are Changing…and
Changing…and Changing…
Starting an association TODAY
What wouldn’t you do? Send? Start?
Started on emotion, transitioned to more business-like
models
How did your association get started?
What are we already doing differently?
5. The Major Technology Shift
Role shift from support to collaborative
Manage 2 sets of systems
Internal Infrastructure
Customer Experience
Corporate Innovation Pushes Demands
24/7 World is the New Normal
Association
TechnologyCustomer
6. The Major Publishing Shift
Changed nature of content development and info sharing
Co-creation
Do you need a publisher?
What are today’s trends?
Relationship Marketing
Membership models of tomorrow
7. Keeping your finger on the Pulse
How do we keep our finger on the pulse?
Implications for budgeting, staffing, infrastructure
How do YOU? If you aren’t now, how do you begin?
8. Thank you and good luck in your career
Resources:
• CIO Magazine - http://www.cio.com/
• Road to Relevance and Race to Relevance (Amazon and
ASAE)
• Your association management colleagues!
Lisa Daniels: daniels@iaao.org
Trevor Mitchell: trevor.mitchell@armaintl.org
Hinweis der Redaktion
We are going to talk about Managing and Recruiting and maximizing your volunteers.
We are going to talk about Managing and Recruiting and maximizing your volunteers.
We are going to talk about Managing and Recruiting and maximizing your volunteers.
We are going to talk about Managing and Recruiting and maximizing your volunteers.
We are going to talk about Managing and Recruiting and maximizing your volunteers.
We are going to talk about Managing and Recruiting and maximizing your volunteers.
We are going to talk about Managing and Recruiting and maximizing your volunteers.