Here's a detailed analysis of top #BusinessModels in Retail rebrand.ly/b3jdz2d Get these reports for any #PracticeArea of your interest delivered to your mailbox for free! Subscribe @ https://rb.gy/cx2upn

1. TRACXN TOP BUSINESS MODELS REPORT
August 19, 2021
RETAIL

2. Retail - Top Business Models Report Copyright © 2021, Tracxn Private Limited. All rights reserved.
Contents
Retail Funding - Overview 3
Top Funded Business Models 4
One pagers 9
Appendix 59
2

3. Retail - Top Business Models Report Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Funding in last 1 year
3
E-Commerce Enablers $15.2B
Horizontal E-Commerce $8.9B
Brands Tech $6.7B
In Store Retail Tech $4.8B
B2B E-Commerce $4.7B
Fashion Tech $4.5B
Y-o-Y Funding
Top Investors by Funding Rounds
Seed
Stage
Y Combinator
Venture Catalysts
AngelList
47
15
13
Early
Stage
FJ Labs
Sequoia Capital
Y Combinator
17
12
11
Late
Stage
Tiger Global Management
Sequoia Capital
SoftBank Vision Fund
24
20
18
Funding by Geography
Top Feeds by $ Funding
Top Funding Rounds
United States (39%)
India (14%)
China (9%)
United Kingdom (6%)
Sweden (5%)
Germany (3%)
Turkey (3%)
Others (22%)
$ Funding # Rounds
Flipkart
(2007, India)
$3.6B - Series J
Trendyol
(2009, Turkey)
$1.5B - Series D
Lalamove
(2013, China)
$1.3B - Series F
cinch
(2019, United Kingdom)
$1.3B - PE
Klarna
(2005, Sweden)
$1.0B - Series H
Perch
(2019, United States)
$775M - Series A
Thrasio
(2018, United States)
$750M - Series C
Klarna
(2005, Sweden)
$650M - Series G
Trax
(2010, Singapore)
$640M - Series E
Klarna
(2005, Sweden)
$639M - Series H
Kajabi
(2009, United States)
$550M - Series A
Lalamove
(2013, China)
$515M - Series E

4. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Top Funded Business Models - last 1 year (1/5)
4
Rank Business Model $ Funding # Rounds Top Funding Round Details
1▲1 Multi Products Marketplaces $4.9B 32 Flipkart | $3.6B | Series J Link
2▲3 Amazon Seller Acquirers $2.2B 24 Thrasio | $750M | Series C Link
3▲28 Online Multi Products Retailers $1.6B 27 Trendyol | $1.5B | Series D Link
4▲19 Ecommerce Storefronts $1.5B 25 Tiendanube | $500M | Series E Link
5-- Licensed Sports Merchandise E-Commerce $995M 4 Fanatics | $350M | Series D Link
6▲207 Ecommerce Retailers Acquirers $979M 28 Perch | $775M | Series A Link
7▲12 Ecommerce Marketing Software $978M 18 Klaviyo | $320M | Series D Link
8▲8 Ecommerce Own Fleet Delivery Services $860M 10 Delhivery | $277M | Series H Link
9▼8 B2B E-Commerce > Horizontal > Marketplace $846M 26 udaan | $280M | Series D Link
10▲31 Ecommerce SMS marketing software $811M 4 Attentive | $470M | Series E Link
* Rank is based on $Invested in last 1 year in the Business Model. ▲- Indicates change in Rank from previous 1 year.

5. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Top Funded Business Models - last 1 year (2/5)
5
Rank Business Model $ Funding # Rounds Top Funding Round Details
11▲73 CPG Brands Analytics Software $703M 4 Trax | $640M | Series E Link
12▼4 P2P Second Hand Goods Marketplaces $681M 4 Zhuan Zhuan | $390M | Series C Link
13▲27 Super Apps Software Suite $600M 2 Rapyd | $300M | Series E Link
14▼5 Home Furnishing Products Marketplaces $562M 6 ManoMano | $355M | Series F Link
15<> 0 Ecommerce Software Suite $552M 63 Mirakl | $300M | Series D Link
16-- Online Courses Ecommerce Software Suite $550M 1 Kajabi | $550M | Series A Link
17▲1 Ecommerce Shipping and Fulfillment Software $452M 50 Gelato | $240M | Series D Link
18▼1 Ecommerce Marketplace Software Suite $399M 7 Mirakl | $300M | Series D Link
19▼15 Online Eyewear Retailer $383M 5 Lenskart | $220M | Series G Link
20▲52 Salons Software Suite $374M 8 Zenoti | $160M | Series D Link
* Rank is based on $Invested in last 1 year in the Business Model. ▲- Indicates change in Rank from previous 1 year.

6. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Top Funded Business Models - last 1 year (3/5)
6
Rank Business Model $ Funding # Rounds Top Funding Round Details
21▲96 O2O Rewards and Cashback Apps $308M 4 Fetch Rewards | $211M | Series D Link
22▼12 Online Cross Border Retailer $300M 1 KKguan | $300M | Series F Link
23▲86
B2B E-Commerce > Industrial Goods > Heavy
Machinery > Rental
$295M 3 EquipmentShare | $230M | Series D Link
24▲3
B2B E-Commerce > Food & Beverages > Groceries >
Farm Products > Marketplace
$284M 15 TaniHub | $65.5M | Series B Link
25-- Ecommerce Last Mile Delivery $270M 3 SiCepat | $170M | Series B Link
26--
Brands Tech > Operations Management > Logistics >
End to End Logistics
$268M 2 ShipBob | $200M | Series E Link
27▼7 Brands Ecommerce Software $266M 13 ReCharge | $227M | Series B Link
28▼22 Online Mom and Baby Care Products Retailer $260M 11 PatPat | $160M | Series D Link
29▲73 Internet First Eyewear Brands $258M 6 Warby Parker | $245M | Series F Link
30▲67 Subscription based Online Flower Retailer $253M 7 Bloom & Wild | $102M | Series D Link
* Rank is based on $Invested in last 1 year in the Business Model. ▲- Indicates change in Rank from previous 1 year.

7. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Top Funded Business Models - last 1 year (4/5)
7
Rank Business Model $ Funding # Rounds Top Funding Round Details
31▲24
B2B E-Commerce > Technology Enablers >
Marketing
$251M 4 Bluecore | $125M | Series E Link
32▲15 Second Hand Luxury Fashion Ecommerce $247M 4 Vestiaire Col.. | $216M | Series F Link
33▲52 Ecommerce Personalized Marketing Software $231M 8 Attentive | $470M | Series E Link
34▲36 Autonomous Store Platform $230M 6 Standard | $150M | Series C Link
35▲47 Brands Subscription Ecommerce Software $227M 1 ReCharge | $227M | Series B Link
36▼7 Brands Collaborative Ecommerce Software $226M 2 VTEX | $225M | Series D Link
37▲25
B2B E-Commerce > Food & Beverages > Groceries >
Farm Products > E-Distributor
$198M 11 Yonghui Caish.. | $153M | Series D Link
38▲33
B2B E-Commerce > Services > Manufacturing >
Marketplace
$195M 2 Zetwerk | $120M | Series D Link
39▲15 Ecommerce Website Optimization $191M 2 Contentful | $175M | Series F Link
40▲74 Internet First Fashion Brands $190M 9 Bombas | $150M | Series A Link
* Rank is based on $Invested in last 1 year in the Business Model. ▲- Indicates change in Rank from previous 1 year.

8. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Top Funded Business Models - last 1 year (5/5)
8
Rank Business Model $ Funding # Rounds Top Funding Round Details
41▼38 P2P Second Hand Goods Listings $186M 2 Daangn Market | $162M | Series D Link
42▼29 Online Fashion Retailer $186M 7 Otrium | $120M | Series C Link
43-- Online Collectibles Auctions $185M 1 Catawiki | $185M | Series D Link
44▲128 B2B E Commerce Analytics $180M 2 Stackline | $130M | Series B Link
45▲126 Salon Booking Platforms $179M 4 Fresha | $100M | Series C Link
46▼10
B2B E-Commerce > Food & Beverages > Groceries >
Processed Products > Diversified > Marketplace
$178M 12 Choco | $100M | Series B Link
47▲13 Retail Stores Software Suite $176M 13 Paystone | $54.4M | Series C Link
48▲152 Ecommerce POS Financing $174M 5 Pledg | $98.3M | Series A Link
49▲4 Tech First Ecommerce Brand Acquirers $167M 31 Perch | $775M | Series A Link
50▲126 Social Deal Sharing Platforms $165M 4 DealShare | $144M | Series D Link
* Rank is based on $Invested in last 1 year in the Business Model. ▲- Indicates change in Rank from previous 1 year.

9. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Multi Products Marketplaces
01
9
Back to index
Horizontal E-Commerce (Flipkart)
(# Cos: 5179 | $46.7B)
Marketplace (Amazon)
(# Cos: 1390 | $29.5B)
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$4.9B (▲439%)
32(▲10.3%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
72
$29.5B
365
18
1390
26
Amazon
(1994, United States, $8.0M)
Flipkart
(2007, India, $10.8B)
Ozon
(1998, Russia, $592M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Flipkart (2007, India)
$3.6B - Series J - Jul 2021
Tokopedia (2009, Indonesia)
$350M - Series H - Oct 2020
Bukalapak (2010, Indonesia)
$234M - Series G - Apr 2021
Bukalapak (2010, Indonesia)
$200M - Series G - Jan 2021
Ankorstore (2019, France)
$102M - Series B - May 2021
Tiki (2010, Vietnam)
$100M - Series E - Jul 2021
Bukalapak (2010, Indonesia)
$100M - Series G - Nov 2020
View all 32 Funding Rounds on Tracxn Platform

10. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Amazon Seller Acquirers
02
10
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$2.2B (▲518%)
24(▲500%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
2
$2.7B
25
-
27
10
E-Commerce Enablers (Shopify)
(# Cos: 8384 | $35.3B)
E-Commerce Sellers (Jungle Scout)
(# Cos: 414 | $4.0B)
Tech First Acquirers (Perch)
(# Cos: 30 | $3.7B)
Amazon (Heyday)
(# Cos: 27 | $2.7B)
Heyday
(2020, United States, $245M)
Thrasio
(2018, United States, $1.4B)
SellerX
(2020, Germany, $266M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Thrasio (2018, United States)
$750M - Series C - Feb 2021
Heyday (2020, United States)
$175M - Series A - Nov 2020
Moonshot Brands (2020, United States)
$160M - Series D - Jun 2021
Acquco (2020, United States)
$160M - Series A - May 2021
Branded E-Commerce .. (2020,
Germany)
$150M - Series D - Feb 2021
SellerX (2020, Germany)
$118M - Seed - Nov 2020
SellerX (2020, Germany)
$117M - Series B - Aug 2021
View all 24 Funding Rounds on Tracxn Platform

11. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Online Multi Products Retailers
03
11
Back to index
Horizontal E-Commerce (Amazon)
(# Cos: 5179 | $46.7B)
Retailer (JD.com)
(# Cos: 2025 | $10.3B)
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$1.6B (▲1109%)
27(▲92.9%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
72
$10.3B
345
20
2025
23
JD.com
(1998, China, $2.8B)
Trendyol
(2009, Turkey, $1.5B)
Gilt
(2007, United States, $300M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Trendyol (2009, Turkey)
$1.5B - Series D - Aug 2021
Saks Fifth Av.. (1867, United States)
$500M - PE - Mar 2021
Tmon (2010, South Korea)
$337M - PE - Sep 2020
Jubo (1998, United Kingdom)
$46.3M - Series C - Aug 2021
Jane.com (2011, United States)
$40.0M - Series C - Dec 2020
LOOP (2011, United States)
$25.0M - Series A - Dec 2020
Carewell (2016, United States)
$25.0M - Series A - May 2021
View all 27 Funding Rounds on Tracxn Platform

12. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Tiendanube (2010, Argentina)
$500M - Series E - Aug 2021
Nuvemshop (2011, Brazil)
$500M - Series E - Aug 2021
Spryker Systems (2014, Germany)
$130M - Series C - Dec 2020
Nuvemshop (2011, Brazil)
$90.0M - Series D - Mar 2021
Tiendanube (2010, Argentina)
$89.0M - Series D - Mar 2021
Shogun (2015, United States)
$67.5M - Series C - Jun 2021
Duda (2009, United States)
$50.0M - Series D - Jun 2021
View all 25 Funding Rounds on Tracxn Platform
Ecommerce Storefronts
04
12
Back to index
E-Commerce Enablers (Shopify)
(# Cos: 8384 | $35.3B)
Storefronts (Squarespace)
(# Cos: 1503 | $3.5B)
Diversified (BigCommerce)
(# Cos: 1153 | $3.1B)
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$1.5B (▲907%)
25(▲8.7%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
48
$3.1B
185
6
1153
22
BigCommerce
(2009, United States, $233M)
Squarespace
(2003, United States, $279M)
Ecwid
(2009, United States, $48.5M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.

13. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Fanatics (1995, United States)
$350M - Series D - Aug 2020
Fanatics (1995, United States)
$325M - Series D - Aug 2021
Fanatics (1995, United States)
$320M - Series D - Mar 2021
Goldin Auctions (2012, United States)
$40.0M - Series C - Feb 2021
Licensed Sports Merchandise E-
Commerce
05
13
Back to index
Licensed Merchandise E-Commerce (Genies)
(# Cos: 227 | $2.9B)
Sports (Goldin Auctions)
(# Cos: 71 | $2.7B)
Multi Category (Fanatics)
(# Cos: 37 | $2.7B)
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$995M ( -- )
4( -- )
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
3
$2.7B
9
-
37
2
Fanatics
(1995, United States, $2.6B)
Goldin Auctions
(2012, United States, $40.0M)
Topps
(1938, United States)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.

14. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Perch (2019, United States)
$775M - Series A - May 2021
Thrasio (2018, United States)
$750M - Series C - Feb 2021
Heyday (2020, United States)
$175M - Series A - Nov 2020
Moonshot Brands (2020, United States)
$160M - Series D - Jun 2021
Acquco (2020, United States)
$160M - Series A - May 2021
Branded E-Commerce .. (2020,
Germany)
$150M - Series D - Feb 2021
Perch (2019, United States)
$124M - Series A - Oct 2020
View all 28 Funding Rounds on Tracxn Platform
Ecommerce Retailers Acquirers
06
14
Back to index
E-Commerce Enablers (Shopify)
(# Cos: 8384 | $35.3B)
E-Commerce Sellers (Jungle Scout)
(# Cos: 414 | $4.0B)
Tech First Acquirers (Perch)
(# Cos: 30 | $3.7B)
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$979M (▲ >10K%)
28(▲460%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
2
$3.7B
27
-
30
12
Perch
(2019, United States, $907M)
Heyday
(2020, United States, $245M)
Thrasio
(2018, United States, $1.4B)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.

15. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Klaviyo (2012, United States)
$320M - Series D - May 2021
Yotpo (2011, United States)
$230M - Series F - Feb 2021
Klaviyo (2012, United States)
$200M - Series C - Nov 2020
Bluecore (2013, United States)
$125M - Series E - Aug 2021
Blueshift (2014, United States)
$30.0M - Series C - Feb 2021
Springbot (2012, United States)
$14.0M - Series B - Jan 2021
Reflektion (2012, United States)
$13.5M - Series C - Nov 2020
View all 18 Funding Rounds on Tracxn Platform
Ecommerce Marketing Software
07
15
Back to index
E-Commerce Enablers (Shopify)
(# Cos: 8384 | $35.3B)
Marketing (BloomReach)
(# Cos: 820 | $5.6B)
Diversified (Klaviyo)
(# Cos: 584 | $3.6B)
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$978M (▲359%)
18(▼10%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
93
$3.6B
284
7
584
34
Klaviyo
(2012, United States, $679M)
Como
(1996, Israel, $110M)
CallidusCloud
(1996, United States, $89.3M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.

16. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Ecommerce Own Fleet Delivery Services
08
16
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$860M (▲276%)
10(▲100%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
2
$2.1B
8
-
11
5
E-Commerce Enablers (Shopify)
(# Cos: 8384 | $35.3B)
Operations Management (ShipBob)
(# Cos: 1509 | $8.6B)
Logistics Management (ShipRocket)
(# Cos: 852 | $7.2B)
End to End Delivery Services (Ecom
Express)
(# Cos: 17 | $2.6B)
Own Fleet (Delhivery)
(# Cos: 11 | $2.1B)
Delhivery
(2011, India, $1.2B)
Ecom Express
(2012, India, $261M)
ShipBob
(2014, United States, $332M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Delhivery (2011, India)
$277M - Series H - May 2021
ShipBob (2014, United States)
$200M - Series E - Jun 2021
Deliverr (2017, United States)
$170M - Series D - Mar 2021
Delhivery (2011, India)
$100M - Series H - Jul 2021
ShipBob (2014, United States)
$68.0M - Series D - Sep 2020
Ecom Express (2012, India)
$44.0M - Series C - Feb 2021
QuickShift (2015, India)
$770K - Seed - Aug 2021
View all 10 Funding Rounds on Tracxn Platform

17. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
udaan (2016, India)
$280M - Series D - Jan 2021
Faire (2016, United States)
$260M - Series F - Jun 2021
Faire (2016, United States)
$170M - Series E - Oct 2020
Zilingo Trade (2015, Singapore)
$35.0M - Series C - Jun 2021
Sary (2018, Saudi Arabia)
$30.5M - Series B - May 2021
Ula (2019, Indonesia)
$20.0M - Series A - Jan 2021
Orderchamp (2018, Netherlands)
$19.8M - Series A - May 2021
View all 26 Funding Rounds on Tracxn Platform
B2B E-Commerce > Horizontal >
Marketplace
09
17
Back to index
B2B E-Commerce (WayCool)
(# Cos: 5612 | $31.7B)
Horizontal (IndiaMART)
(# Cos: 788 | $9.7B)
Marketplace (Alibaba Group)
(# Cos: 375 | $9.1B)
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$846M (▼21.7%)
26(▲62.5%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
8
$9.1B
135
5
375
17
Alibaba Group
(1999, China, $5.2B)
IndiaMART
(1996, India, $35.3M)
Alibaba
(1999, United States)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.

18. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Ecommerce SMS marketing software
10
18
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$811M (▲587%)
4( <> 0% )
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
2
$1.0B
8
-
14
3
E-Commerce Enablers (Shopify)
(# Cos: 8384 | $35.3B)
Marketing (Klaviyo)
(# Cos: 820 | $5.6B)
Personalized (BloomReach)
(# Cos: 131 | $1.8B)
SMS (Attentive)
(# Cos: 14 | $1.0B)
Attentive
(2016, United States, $922M)
ManyChat
(2015, United States, $18.1M)
Chatitive
(2016, United States, $1.0M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Attentive (2016, United States)
$470M - Series E - Mar 2021
Attentive (2016, United States)
$230M - Series D - Sep 2020
Attentive (2016, United States)
$59.0M - Series E - Jun 2021
Emotive (2018, United States)
$51.5M - Series B - Feb 2021

19. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Trax (2010, Singapore)
$640M - Series E - Apr 2021
RetailNext (2007, United States)
$42.0M - Series E - Jun 2021
Peak (2014, United Kingdom)
$21.0M - Series B - Feb 2021
SPINS (1995, United States)
Undisclosed - Series B - Jan 2021
CPG Brands Analytics Software
11
19
Back to index
Brands Tech (The Hut Group)
(# Cos: 665 | $12.6B)
Analytics (BeMyEye)
(# Cos: 109 | $1.9B)
Diversified (Trax)
(# Cos: 37 | $1.5B)
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$703M (▲1362%)
4(▼33.3%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
6
$1.5B
26
-
37
6
Trax
(2010, Singapore, $1.0B)
RetailNext
(2007, United States, $232M)
Peak
(2014, United Kingdom, $48.5M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.

20. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
P2P Second Hand Goods Marketplaces
12
20
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$681M (▲127%)
4(▲100%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
13
$1.8B
55
1
152
4
Horizontal E-Commerce (Amazon)
(# Cos: 5179 | $46.7B)
Second Hand (Avito)
(# Cos: 688 | $5.5B)
Marketplace (eBay)
(# Cos: 192 | $2.3B)
P2P (Mercari)
(# Cos: 152 | $1.8B)
Mercari
(2013, United States, $114M)
Wallapop
(2013, Spain, $262M)
Catawiki
(2008, Netherlands, $280M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Zhuan Zhuan (2015, China)
$390M - Series C - Apr 2021
Wallapop (2013, Spain)
$191M - Series G - Feb 2021
Catawiki (2008, Netherlands)
$185M - Series D - Dec 2020
Zhuan Zhuan (2015, China)
$100M - Series D - Jun 2021

21. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Rapyd (2016, United States)
$300M - Series E - Aug 2021
Rapyd (2016, United States)
$300M - Series D - Jan 2021
Super Apps Software Suite
13
21
Back to index
E-Commerce Enablers (Delhivery)
(# Cos: 8384 | $35.3B)
Ecommerce Software Suite (Shopify)
(# Cos: 1430 | $5.0B)
Super Apps (Rapyd)
(# Cos: 7 | $766M)
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$600M (▲400%)
2( <> 0% )
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
-
$766M
4
-
7
2
Rapyd
(2016, United States, $760M)
Picniic
(2015, Canada, $2.0M)
TORO
(2008, Spain, $4.0M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.

22. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Home Furnishing Products Marketplaces
14
22
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$562M (▲89.8%)
6(▼25%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
7
$1.7B
49
1
132
11
Home Improvements (LivSpace)
(# Cos: 5005 | $11.4B)
B2C Commerce (MADE)
(# Cos: 3725 | $7.4B)
Horizontal (Wayfair)
(# Cos: 1107 | $4.0B)
Marketplace (Pepperfry)
(# Cos: 132 | $1.7B)
Pepperfry
(2011, India, $239M)
Home24
(2009, Germany, $173M)
ManoMano
(2013, France, $725M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
ManoMano (2013, France)
$355M - Series F - Jul 2021
MadeiraMadeira (2009, Brazil)
$190M - Series E - Jan 2021
Quan (2016, China)
$15.3M - Series B - Dec 2020
Homzmart (2018, Egypt)
$15.0M - Series A - May 2021
GOODEE (2018, Canada)
$1.5M - Seed - Oct 2020
Zaozuo (2014, China)
Undisclosed - Series C - Aug 2020

23. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Ecommerce Software Suite
15
23
Back to index
E-Commerce Enablers (Delhivery)
(# Cos: 8384 | $35.3B)
Ecommerce Software Suite (Shopify)
(# Cos: 1430 | $5.0B)
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$552M (▲134%)
63(▲28.6%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
69
$5.0B
308
15
1430
46
Shopify
(2006, Canada, $122M)
Magento
(2008, United States, $250M)
Olist
(2015, Brazil, $114M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Mirakl (2012, France)
$300M - Series D - Sep 2020
Rapyd (2016, United States)
$300M - Series E - Aug 2021
Rapyd (2016, United States)
$300M - Series D - Jan 2021
ReCharge (2014, United States)
$227M - Series B - May 2021
VTEX (2000, United States)
$225M - Series D - Sep 2020
Hotmart (2011, Brazil)
$130M - Series C - Mar 2021
Stackline (2015, United States)
$130M - Series B - Jun 2021
View all 63 Funding Rounds on Tracxn Platform

24. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Online Courses Ecommerce Software
Suite
16
24
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$550M ( -- )
1( -- )
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
-
$550M
1
-
1
1
E-Commerce Enablers (Shopify)
(# Cos: 8384 | $35.3B)
Category specific Ecommerce Software Suite
(EverCommerce)
(# Cos: 283 | $932M)
Digital Products (Carnival Shop)
(# Cos: 5 | $550M)
Online Courses (Kajabi)
(# Cos: 1 | $550M)
Kajabi
(2009, United States, $550M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Kajabi (2009, United States)
$550M - Series A - May 2021

25. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Ecommerce Shipping and Fulfillment
Software
17
25
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$452M (▲107%)
50(▲22%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
54
$2.9B
245
11
735
44
E-Commerce Enablers (Shopify)
(# Cos: 8384 | $35.3B)
Operations Management (Ecom Express)
(# Cos: 1509 | $8.6B)
Logistics Management (Delhivery)
(# Cos: 852 | $7.2B)
Shipping and Fulfillment Enablers
(ShipRocket)
(# Cos: 735 | $2.9B)
ShipRocket
(2012, India, $102M)
AfterShip
(2011, China, $67.0M)
Front
(2013, United States, $138M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Gelato (2007, Norway)
$240M - Series D - Aug 2021
Printful (2013, United States)
$130M - PE - May 2021
AfterShip (2011, China)
$66.0M - Series B - Apr 2021
ShipHero (2013, United States)
$50.0M - Series C - Jun 2021
Shippo (2013, United States)
$50.0M - Series D - Jun 2021
Shippo (2013, United States)
$45.0M - Series D - Feb 2021
NewStore (2015, United States)
$45.0M - Series B - Jul 2021
View all 50 Funding Rounds on Tracxn Platform

26. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Mirakl (2012, France)
$300M - Series D - Sep 2020
Olist (2015, Brazil)
$58.2M - Series D - Nov 2020
Olist (2015, Brazil)
$23.0M - Series D - Apr 2021
Convictional (2017, Canada)
$8.9M - Series A - May 2021
ChannelEngine (2013, Netherlands)
$6.0M - Series A - Jan 2021
Omnyfy (2012, Australia)
$3.3M - Series A - Aug 2021
Marketplacer (2007, Australia)
Undisclosed - Series B - Apr 2021
Ecommerce Marketplace Software Suite
18
26
Back to index
E-Commerce Enablers (Delhivery)
(# Cos: 8384 | $35.3B)
Ecommerce Software Suite (Shopify)
(# Cos: 1430 | $5.0B)
Marketplaces (Olist)
(# Cos: 290 | $936M)
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$399M (▲77.7%)
7(▼30%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
19
$936M
67
2
290
8
Olist
(2015, Brazil, $114M)
Mirakl
(2012, France, $400M)
Ideoclick
(2008, United States, $13.1M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.

27. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Online Eyewear Retailer
19
27
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$383M (▼20.5%)
5(▼37.5%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
16
$1.4B
47
3
269
5
Fashion Tech (Poshmark)
(# Cos: 20547 | $31.6B)
B2C Commerce (ThredUP)
(# Cos: 19087 | $27.3B)
Accessories (BlueStone)
(# Cos: 4161 | $4.8B)
Eyewear (Warby Parker)
(# Cos: 524 | $2.4B)
Inventory-led (eyewa)
(# Cos: 271 | $1.4B)
Retailer (Lenskart)
(# Cos: 269 | $1.4B)
Lenskart
(2010, India, $793M)
eyewa
(2017, United Arab Emi.., $32.1M)
Mister Spex
(2007, Germany, $142M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Lenskart (2010, India)
$220M - Series G - Jul 2021
Lenskart (2010, India)
$95.0M - Series G - May 2021
GlassesUSA (2008, United States)
$45.0M - Series C - Jan 2021
eyewa (2017, United Arab Emirates)
$21.0M - Series B - Jun 2021
EyeMyEye (2021, India)
$1.5M - Seed - Jun 2021

28. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Salons Software Suite
20
28
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$374M (▲534%)
8(▲100%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
9
$665M
36
-
407
4
Beauty Tech (Nykaa)
(# Cos: 7470 | $9.4B)
Tech Enablers (ModiFace)
(# Cos: 581 | $809M)
Salons IT (Zenoti)
(# Cos: 516 | $678M)
Suite (Booker)
(# Cos: 407 | $665M)
Booker
(2007, United States, $93.5M)
Zenoti
(2010, United States, $331M)
Squire
(2015, United States, $140M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Zenoti (2010, United States)
$160M - Series D - Dec 2020
Zenoti (2010, United States)
$80.0M - Series D - Jun 2021
Squire (2015, United States)
$60.0M - Series D - Jul 2021
Squire (2015, United States)
$45.0M - Series C - Dec 2020
Boulevard (2016, United States)
$27.0M - Series B - Nov 2020
Slick (2015, United Kingdom)
$1.7M - Seed - Mar 2021
Glamplus (2020, India)
$274K - Seed - May 2021
View all 8 Funding Rounds on Tracxn Platform

29. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
O2O Rewards and Cashback Apps
21
29
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$308M (▲1094%)
4(▲33.3%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
4
$549M
37
-
125
4
Coupons and Deals (LivingSocial)
(# Cos: 2735 | $20.5B)
Rewards & Cashback (Rakuten)
(# Cos: 654 | $1.3B)
O2O (Shopkick)
(# Cos: 209 | $716M)
Horizontal (Fetch Rewards)
(# Cos: 161 | $677M)
Mobile (Ibotta)
(# Cos: 125 | $549M)
Ibotta
(2011, United States, $94.6M)
Fetch Rewards
(2013, United States, $340M)
Shopkick
(2009, United States, $20.0M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Fetch Rewards (2013, United States)
$211M - Series D - Mar 2021
Fetch Rewards (2013, United States)
$80.0M - Series C - Nov 2020
Bumped (2017, United States)
$16.0M - Series B - Nov 2020
ChomCHOB (2015, Thailand)
$1.6M - Series A - Oct 2020

30. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
KKguan (2015, China)
$300M - Series F - Jul 2021
Online Cross Border Retailer
22
30
Back to index
Cross Border Commerce (Club Factory)
(# Cos: 352 | $4.1B)
Horizontal (Alibaba)
(# Cos: 166 | $2.3B)
Retailer (JollyChic)
(# Cos: 81 | $1.1B)
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$300M (▲3.5%)
1(▼66.7%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
1
$1.1B
37
-
81
4
JollyChic
(2013, Saudi Arabia, $111M)
Banggood
(2006, China)
KKguan
(2015, China, $614M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.

31. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
B2B E-Commerce > Industrial Goods >
Heavy Machinery > Rental
23
31
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$295M (▲898%)
3( <> 0% )
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
14
$703M
39
3
104
10
B2B E-Commerce (Alibaba Group)
(# Cos: 5612 | $31.7B)
Industrial Goods (Moglix)
(# Cos: 925 | $3.5B)
Heavy Machinery (Ritchie Bros.
Auctioneers)
(# Cos: 247 | $1.0B)
Rental (United Rentals)
(# Cos: 104 | $703M)
United Rentals
(1997, United States)
Riwal
(1998, Netherlands)
Cramo
(1950, Sweden)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
EquipmentShare (2014, United States)
$230M - Series D - Apr 2021
EquipmentShare (2014, United States)
$65.3M - Series C - Jan 2021
Yardz (2000, United States)
$25.0K - Seed - Aug 2020

32. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
B2B E-Commerce > Food & Beverages >
Groceries > Farm Products > Marketplace
24
32
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$284M (▲101%)
15(▼25%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
7
$922M
128
-
272
16
B2B E-Commerce (Alibaba Group)
(# Cos: 5612 | $31.7B)
Food & Beverages (Parts Town)
(# Cos: 677 | $4.7B)
Groceries (ShopKirana)
(# Cos: 595 | $4.0B)
Farm Products (WayCool)
(# Cos: 444 | $2.8B)
Marketplace (Ninjacart)
(# Cos: 272 | $922M)
Ninjacart
(2015, India, $223M)
TaniHub
(2015, Indonesia, $94.0M)
Bijak
(2019, India, $14.8M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
TaniHub (2015, Indonesia)
$65.5M - Series B - May 2021
Frubana (2018, Colombia)
$65.0M - Series B - Jun 2021
Tridge (2014, South Korea)
$60.0M - Series C - Jul 2021
Ninjacart (2015, India)
$49.7M - Series C - Oct 2020
Ninjacart (2015, India)
$9.5M - Series C - May 2021
Silo (2017, United States)
$9.0M - Series A - Sep 2020
Notch (2015, Canada)
$8.0M - Series A - Jul 2021
View all 15 Funding Rounds on Tracxn Platform

33. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Ecommerce Last Mile Delivery
25
33
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$270M ( -- )
3( -- )
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
-
$330M
6
-
6
1
E-Commerce Enablers (Shopify)
(# Cos: 8384 | $35.3B)
Operations Management (ShipRocket)
(# Cos: 1509 | $8.6B)
Logistics Management (Delhivery)
(# Cos: 852 | $7.2B)
Last Mile (SiCepat)
(# Cos: 6 | $330M)
SiCepat
(2014, Indonesia, $324M)
DOT
(2015, India, $253K)
TUYA
(2015, United States, $6.0M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
SiCepat (2014, Indonesia)
$170M - Series B - Mar 2021
SiCepat (2014, Indonesia)
$100M - Series B - Dec 2020
Hangzhou Kuaixiang Ne.. (2018, China)
Undisclosed - Series A - Jan 2021

34. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Brands Tech > Operations Management >
Logistics > End to End Logistics
26
34
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$268M ( -- )
2( -- )
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
-
$332M
3
-
3
1
Brands Tech (The Hut Group)
(# Cos: 665 | $12.6B)
Operations Management (Digimarc)
(# Cos: 172 | $1.9B)
Logistics (Peel-Works)
(# Cos: 25 | $646M)
End to End Logistics (ShipBob)
(# Cos: 3 | $332M)
ShipBob
(2014, United States, $332M)
Creando Associates
(2015, India)
Grow Simplee
(2020, India)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
ShipBob (2014, United States)
$200M - Series E - Jun 2021
ShipBob (2014, United States)
$68.0M - Series D - Sep 2020

35. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Brands Ecommerce Software
27
35
Back to index
Brands Tech (The Hut Group)
(# Cos: 665 | $12.6B)
ECommerce Software (ChannelAdvisor)
(# Cos: 101 | $1.6B)
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$266M (▲29.3%)
13(▼18.8%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
12
$1.6B
53
5
101
17
ChannelAdvisor
(2001, United States, $80.7M)
VTEX
(2000, United States, $365M)
Elastic Path Software
(2000, Canada, $64.0M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
ReCharge (2014, United States)
$227M - Series B - May 2021
VTEX (2000, United States)
$225M - Series D - Sep 2020
Stackline (2015, United States)
$130M - Series B - Jun 2021
Stackline (2015, United States)
$50.0M - Series A - Nov 2020
SIRCLO (2013, Indonesia)
$45.0M - Series B - May 2021
Tradeswell (2019, United States)
$15.5M - Series A - Jan 2021
Hive (2020, Germany)
$7.9M - Seed - Apr 2021
View all 13 Funding Rounds on Tracxn Platform

36. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Online Mom and Baby Care Products
Retailer
28
36
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$260M (▼14.6%)
11(▲450%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
19
$2.5B
100
3
858
15
Mom & Baby Care (Brightwheel)
(# Cos: 5998 | $9.1B)
Commerce (Zulily)
(# Cos: 3508 | $5.0B)
Multi Category (PatPat)
(# Cos: 1308 | $2.9B)
Retailer (FirstCry)
(# Cos: 858 | $2.5B)
FirstCry
(2010, India, $564M)
PatPat
(2014, United States, $558M)
Hopscotch
(2011, India, $51.0M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
PatPat (2014, United States)
$160M - Series D - Aug 2021
Maisonette (2016, United States)
$30.0M - Series B - Feb 2021
Yahaal (2017, Kuwait)
$27.0M - Series A - Nov 2020
Hopscotch (2011, India)
$25.0M - Series D - Sep 2020
FirstCry (2010, India)
$13.1M - Series E - Mar 2021
Edamama (2019, Philippines)
$5.0M - Seed - Jul 2021
thenestery (2017, India)
$280K - Angel - Mar 2021
View all 11 Funding Rounds on Tracxn Platform

37. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Internet First Eyewear Brands
29
37
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$258M (▲669%)
6(▼25%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
6
$1.0B
70
1
240
7
Fashion Tech (Poshmark)
(# Cos: 20546 | $31.6B)
B2C Commerce (ThredUP)
(# Cos: 19086 | $27.3B)
Accessories (BlueStone)
(# Cos: 4161 | $4.8B)
Eyewear (Lenskart)
(# Cos: 524 | $2.4B)
Internet First Brands (Warby Parker)
(# Cos: 240 | $1.0B)
Warby Parker
(2010, United States, $573M)
Glasses Direct
(2004, United Kingdom, $13.0M)
Pair
(2017, United States, $13.5M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Warby Parker (2010, United States)
$245M - Series F - Aug 2020
Pair (2017, United States)
$12.0M - Series A - Apr 2021
VIU (2013, Switzerland)
$3.3M - Series A - Nov 2020
AjnaLens (2014, India)
$1.0M - Seed - Sep 2020
LNKO (2020, Morocco)
$335K - Seed - Jul 2021
SATURDAYS (2016, Indonesia)
Undisclosed - Seed - Feb 2021

38. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Subscription based Online Flower
Retailer
30
38
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$253M (▲559%)
7(▲40%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
3
$490M
21
-
50
9
Online Gifting (Zola)
(# Cos: 4160 | $2.5B)
Ecommerce (JibJab)
(# Cos: 3559 | $1.8B)
Florists (UrbanStems)
(# Cos: 806 | $814M)
B2C (Colvin)
(# Cos: 788 | $813M)
Retail (1-800-Flowers.com)
(# Cos: 698 | $779M)
Subscription (Bloom & Wild)
(# Cos: 50 | $490M)
Bloom & Wild
(2013, United Kingdom, $174M)
bloomon
(2014, Netherlands, $35.4M)
Floward
(2006, Kuwait, $30.3M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Bloom & Wild (2013, United Kingdom)
$102M - Series D - Jan 2021
Freddie's Fl.. (2014, United Kingdom)
$60.0M - Series B - Jul 2021
Bloom & Wild (2013, United Kingdom)
$41.5M - Series D - Jul 2021
Floward (2006, Kuwait)
$27.5M - Series B - Jun 2021
reflower.com.cn (2015, China)
$15.5M - Series C - Feb 2021
Freddie's Fl.. (2014, United Kingdom)
$4.3M - Series A - Nov 2020
Floward (2006, Kuwait)
$2.8M - Seed - Oct 2020

39. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Bluecore (2013, United States)
$125M - Series E - Aug 2021
6sense (2013, United States)
$125M - Series D - Mar 2021
CustomFit (2019, India)
$1.3M - Seed - Sep 2020
Kliken (2014, United States)
Undisclosed - Seed - Jan 2021
B2B E-Commerce > Technology Enablers
> Marketing
31
39
Back to index
B2B E-Commerce (Alibaba Group)
(# Cos: 5612 | $31.7B)
Technology Enablers (VTEX)
(# Cos: 876 | $3.5B)
Marketing (6sense)
(# Cos: 77 | $648M)
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$251M (▲166%)
4(▲33.3%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
18
$648M
40
2
77
4
6sense
(2013, United States, $225M)
Bluecore
(2013, United States, $238M)
Bizible
(2011, United States, $18.6M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.

40. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Second Hand Luxury Fashion Ecommerce
32
40
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$247M (▲143%)
4( <> 0% )
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
2
$963M
21
2
66
6
Fashion Tech (Stitch Fix)
(# Cos: 20546 | $31.6B)
B2C Commerce (Gilt)
(# Cos: 19086 | $27.3B)
Multi Category (Myntra)
(# Cos: 6061 | $15.3B)
Second Hand (Poshmark)
(# Cos: 339 | $2.4B)
Consignment (ThredUP)
(# Cos: 100 | $1.4B)
Luxury (The RealReal)
(# Cos: 66 | $963M)
The RealReal
(2011, United States, $288M)
Vestiaire Collective
(2009, France, $457M)
Reebonz
(2009, Singapore, $84.7M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Vestiaire Collective (2009, France)
$216M - Series F - Mar 2021
The Lu.. (2011, United Arab Emirates)
$14.0M - Series D - Jun 2021
The Lu.. (2011, United Arab Emirates)
$11.0M - Series B - Sep 2020
Cudoni (2015, United Kingdom)
$6.0M - Series A - Oct 2020

41. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Attentive (2016, United States)
$470M - Series E - Mar 2021
Attentive (2016, United States)
$230M - Series D - Sep 2020
BloomReach (2009, United States)
$150M - Series E - Jan 2021
Rokt (2012, United States)
$80.0M - Series D - Oct 2020
Attentive (2016, United States)
$59.0M - Series E - Jun 2021
Emotive (2018, United States)
$51.5M - Series B - Feb 2021
Recart (2016, Hungary)
$3.4M - Series A - Jun 2021
View all 8 Funding Rounds on Tracxn Platform
Ecommerce Personalized Marketing
Software
33
41
Back to index
E-Commerce Enablers (Shopify)
(# Cos: 8384 | $35.3B)
Marketing (Klaviyo)
(# Cos: 820 | $5.6B)
Personalized (BloomReach)
(# Cos: 131 | $1.8B)
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$231M (▲382%)
8(▲60%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
25
$1.8B
85
1
131
13
BloomReach
(2009, United States, $247M)
Evergage
(2010, United States, $29.4M)
Attentive
(2016, United States, $922M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.

42. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Autonomous Store Platform
34
42
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$230M (▲259%)
6(▲100%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
2
$398M
15
1
21
4
Autonomous Retail (Stockwell)
(# Cos: 287 | $2.9B)
Physical Stores (Accel Robotics)
(# Cos: 176 | $1.0B)
Technology Enablers (Grabango)
(# Cos: 149 | $646M)
Autonomous Store Platform
(Standard)
(# Cos: 21 | $398M)
Standard
(2017, United States, $231M)
Accel Robotics
(2015, United States, $37.0M)
GetZippin
(2018, United States, $15.0M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Standard (2017, United States)
$150M - Series C - Feb 2021
Trigo (2018, Israel)
$60.0M - Series B - Dec 2020
Trigo (2018, Israel)
$10.0M - Series B - Jun 2021
Sensei (2015, Portugal)
$6.5M - Seed - Apr 2021
V7 (2018, United Kingdom)
$3.0M - Seed - Dec 2020
GetZippin (2018, United States)
Undisclosed - Series B - May 2021

43. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
ReCharge (2014, United States)
$227M - Series B - May 2021
Brands Subscription Ecommerce
Software
35
43
Back to index
Brands Tech (The Hut Group)
(# Cos: 665 | $12.6B)
ECommerce Software (ChannelAdvisor)
(# Cos: 101 | $1.6B)
Subscription (ReCharge)
(# Cos: 5 | $314M)
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$227M (▲354%)
1(▼50%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
-
$314M
4
-
5
3
ReCharge
(2014, United States, $277M)
OrderGroove
(2008, United States, $37.0M)
sticky.io
(2008, United States)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.

44. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
VTEX (2000, United States)
$225M - Series D - Sep 2020
Techsembly (2019, Singapore)
$1.4M - Seed - Apr 2021
Brands Collaborative Ecommerce
Software
36
44
Back to index
Brands Tech (The Hut Group)
(# Cos: 665 | $12.6B)
ECommerce Software (ChannelAdvisor)
(# Cos: 101 | $1.6B)
Collaborative Commerce (VTEX)
(# Cos: 4 | $373M)
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$226M (▲61.7%)
2(▲100%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
1
$373M
3
1
4
0
VTEX
(2000, United States, $365M)
Trace One
(2001, United States, $6.4M)
Techsembly
(2019, Singapore, $1.4M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.

45. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
B2B E-Commerce > Food & Beverages >
Groceries > Farm Products > E-Distributor
37
45
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$198M (▲162%)
11(▲10%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
5
$1.8B
69
1
143
9
B2B E-Commerce (Alibaba Group)
(# Cos: 5612 | $31.7B)
Food & Beverages (Parts Town)
(# Cos: 677 | $4.7B)
Groceries (ShopKirana)
(# Cos: 595 | $4.0B)
Farm Products (Ninjacart)
(# Cos: 444 | $2.8B)
E-Distributor (WayCool)
(# Cos: 143 | $1.8B)
WayCool
(2015, India, $86.4M)
VnF
(2018, India, $13.4M)
Garten
(2014, United States, $20.0M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Yonghui Caishixian De.. (2015, China)
$153M - Series D - Dec 2020
WayCool (2015, India)
$20.6M - Series C - Mar 2021
VnF (2018, India)
$10.3M - Series A - Jun 2021
Crofarm (2016, India)
$10.2M - Series A - Jan 2021
FreshoKartz (2016, India)
$1.4M - Seed - Oct 2020
VnF (2018, India)
$1.1M - Seed - Sep 2020
Crofarm (2016, India)
$1.0M - Seed - Aug 2020
View all 11 Funding Rounds on Tracxn Platform

46. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
B2B E-Commerce > Services >
Manufacturing > Marketplace
38
46
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$195M (▲209%)
2(▼50%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
1
$453M
12
1
15
3
B2B E-Commerce (Alibaba Group)
(# Cos: 5612 | $31.7B)
Services (ezCater)
(# Cos: 356 | $1.2B)
Manufacturing (Zetwerk)
(# Cos: 23 | $456M)
Marketplace (Xometry)
(# Cos: 15 | $453M)
Xometry
(2013, United States, $200M)
Zetwerk
(2018, India, $194M)
KREATIZE
(2015, Germany, $4.5M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Zetwerk (2018, India)
$120M - Series D - Feb 2021
Xometry (2013, United States)
$75.0M - Series E - Sep 2020

47. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Ecommerce Website Optimization
39
47
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$191M (▲99%)
2(▼50%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
6
$595M
23
-
41
6
E-Commerce Enablers (Shopify)
(# Cos: 8384 | $35.3B)
Operations Management (Delhivery)
(# Cos: 1509 | $8.6B)
Website Management (Yottaa)
(# Cos: 57 | $600M)
Website Optimization (Contentful)
(# Cos: 41 | $595M)
Contentful
(2013, Germany, $333M)
Yottaa
(2009, United States, $63.8M)
Amplience
(2008, United Kingdom, $65.3M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Contentful (2013, Germany)
$175M - Series F - Jul 2021
Commerce Layer (2017, Italy)
$16.0M - Series B - May 2021

48. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Internet First Fashion Brands
40
48
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$190M (▲576%)
9( <> 0% )
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
33
$1.2B
130
9
907
5
Fashion Tech (Myntra)
(# Cos: 20546 | $31.6B)
B2C Commerce (Poshmark)
(# Cos: 19086 | $27.3B)
Multi Category (ThredUP)
(# Cos: 6061 | $15.3B)
Internet First Brand (SheIn)
(# Cos: 1585 | $1.7B)
Conventional Fabrics (Pomelo)
(# Cos: 1517 | $1.6B)
Men & Women (Boohoo)
(# Cos: 907 | $1.2B)
Boohoo
(2006, United Kingdom)
Moncler
(2003, Italy, $612M)
Bewakoof.com
(2011, India, $24.5M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Bombas (2013, United States)
$150M - Series A - Mar 2021
Bombas (2013, United States)
$28.9M - Series A - May 2021
Atterley (2012, United Kingdom)
$4.2M - Series A - Apr 2021
Bewakoof.com (2011, India)
$4.1M - Series B - Mar 2021
Clare V (2008, United States)
$1.3M - Seed - Jan 2021
Chumbak (2009, India)
$1.0M - Series D - Nov 2020
The House of .. (2020, United States)
$350K - Seed - May 2021
View all 9 Funding Rounds on Tracxn Platform

49. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
P2P Second Hand Goods Listings
41
49
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$186M (▼63.4%)
2(▼50%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
35
$3.2B
121
2
483
7
Horizontal E-Commerce (Amazon)
(# Cos: 5179 | $46.7B)
Second Hand (Mercari)
(# Cos: 688 | $5.5B)
Listings (Olx)
(# Cos: 489 | $3.2B)
P2P (Avito)
(# Cos: 483 | $3.2B)
Avito
(2007, Russia, $161M)
Olx
(2006, Netherlands, $28.5M)
Letgo
(2015, United States, $975M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Daangn Market (2015, South Korea)
$162M - Series D - Aug 2021
OpenSooq (2008, Jordan)
$24.0M - Series B - Jun 2021

50. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Online Fashion Retailer
42
50
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$186M (▼25.3%)
7(▼12.5%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
71
$3.2B
236
15
1939
20
Fashion Tech (Myntra)
(# Cos: 20547 | $31.6B)
B2C Commerce (Poshmark)
(# Cos: 19087 | $27.3B)
Multi Category (ThredUP)
(# Cos: 6062 | $15.3B)
Inventory-led (Gilt)
(# Cos: 2525 | $7.3B)
Retailer (Farfetch)
(# Cos: 2356 | $5.9B)
Multi-brand (Zalando)
(# Cos: 1939 | $3.2B)
Zalando
(2008, Germany, $191M)
THE ICONIC
(2011, Australia, $92.0M)
Spartoo
(2006, France, $58.7M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Otrium (2015, Netherlands)
$120M - Series C - Mar 2021
NA-KD (2015, Sweden)
$47.9M - Series C - Apr 2021
Nejree (2016, Saudi Arabia)
$15.0M - Series A - Jul 2021
The Lobby (2018, United States)
$2.6M - Series A - Apr 2021
Perfect Fit F.. (2014, United States)
$325K - Unattributed - Apr 2021
Orangebag.nl (2005, Netherlands)
Undisclosed - Seed - Jul 2021
BRANTU (2016, Sweden)
Undisclosed - Series A - Nov 2020

51. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Online Collectibles Auctions
43
51
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$185M ( -- )
1( -- )
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
-
$378M
3
-
6
1
Art E-Commerce (NETGEAR)
(# Cos: 825 | $1.7B)
Collectibles (Auctionata)
(# Cos: 42 | $476M)
Diversified (hobbyDB)
(# Cos: 35 | $476M)
Marketplace (Whatnot)
(# Cos: 25 | $476M)
Auction (Catawiki)
(# Cos: 6 | $378M)
Catawiki
(2008, Netherlands, $280M)
Auctionata
(2012, Germany, $98.2M)
Auctionet
(2011, Sweden)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Catawiki (2008, Netherlands)
$185M - Series D - Dec 2020

52. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Stackline (2015, United States)
$130M - Series B - Jun 2021
Stackline (2015, United States)
$50.0M - Series A - Nov 2020
B2B E Commerce Analytics
44
52
Back to index
B2B E-Commerce (Alibaba Group)
(# Cos: 5612 | $31.7B)
Technology Enablers (VTEX)
(# Cos: 876 | $3.5B)
Analytics (InsightSquared)
(# Cos: 68 | $286M)
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$180M (▲1326%)
2(▼33.3%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
10
$286M
37
-
68
4
InsightSquared
(2010, United States, $56.8M)
Stackline
(2015, United States, $180M)
SalesPredict
(2012, Israel, $5.3M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.

53. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Salon Booking Platforms
45
53
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$179M (▲1307%)
4(▲33.3%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
25
$560M
135
-
730
13
Beauty Tech (Nykaa)
(# Cos: 7470 | $9.4B)
Beauty Services (Booksy)
(# Cos: 1348 | $1.0B)
Appointment Booking (Wahanda)
(# Cos: 1213 | $898M)
Salon Booking (Uala)
(# Cos: 730 | $560M)
Uala
(2013, Italy, $22.5M)
Wahanda
(2008, United Kingdom, $34.5M)
StyleSeat
(2011, United States, $40.7M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Fresha (2018, United Kingdom)
$100M - Series C - Jun 2021
kakaohairshop.co.kr
$35.8M - Series B - Jun 2021
Planity (2015, France)
$35.4M - Series B - Jul 2021
Salonkee (2016, Luxembourg)
$7.3M - Series A - Jul 2021

54. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
B2B E-Commerce > Food & Beverages > Groceries >
Processed Products > Diversified > Marketplace
46
54
Back to index
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$178M (▲39.5%)
12(▲20%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
2
$653M
44
1
96
13
B2B E-Commerce (Alibaba Group)
(# Cos: 5612 | $31.7B)
Food & Beverages (Ninjacart)
(# Cos: 677 | $4.7B)
Groceries (WayCool)
(# Cos: 595 | $4.0B)
Processed Products (Cheetah)
(# Cos: 151 | $1.2B)
Diversified (MaxWholesale)
(# Cos: 150 | $1.2B)
Marketplace (ShopKirana)
(# Cos: 96 | $653M)
ShopKirana
(2015, India, $12.5M)
MaxWholesale
(2016, India, $4.2M)
Cheetah
(2015, United States, $66.0M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Choco (2018, Germany)
$100M - Series B - Jul 2021
Tajir (2018, Pakistan)
$17.0M - Series A - Jun 2021
Collectiv Food (2017, United Kingdom)
$16.4M - Series A - Jul 2021
Jumbotail (2015, India)
$14.2M - Series B - Jan 2021
Jumbotail (2015, India)
$11.0M - Series B - Oct 2020
Magaloop (2018, Germany)
$7.1M - Series A - Mar 2021
Kamereo (2018, Vietnam)
$4.6M - Series A - Jul 2021
View all 12 Funding Rounds on Tracxn Platform

55. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Retail Stores Software Suite
47
55
Back to index
In Store Retail Tech (Klarna)
(# Cos: 5686 | $16.0B)
Suite (Lightspeed)
(# Cos: 600 | $939M)
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$176M (▲125%)
13(▲8.3%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
52
$939M
118
13
600
12
Lightspeed
(2005, Canada, $292M)
CallidusCloud
(1996, United States, $89.3M)
Yoobic
(2014, United Kingdom, $97.2M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Paystone (2009, Canada)
$54.4M - Series C - Jan 2021
Yoobic (2014, United Kingdom)
$50.0M - Series C - Jul 2021
Paystone (2009, Canada)
$23.9M - Series C - Jul 2021
Shenzhen Kemai Techno.. (2000, China)
$15.5M - Series B - Feb 2021
Promenade (2020, United States)
$11.0M - Series B - Feb 2021
Gongxiang Technology (2017, China)
$10.0M - Series A - Sep 2020
Shanghai Zhuizhi Netw.. (2018, China)
$7.7M - Series A - Jan 2021
View all 13 Funding Rounds on Tracxn Platform

56. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Pledg (2015, France)
$98.3M - Series A - Mar 2021
Tabby (2019, Saudi Arabia)
$50.0M - Series B - Aug 2021
Tabby (2019, Saudi Arabia)
$23.0M - Series A - Dec 2020
Montonio (2018, Estonia)
$3.0M - Series A - Aug 2021
Pace (2020, Singapore)
Undisclosed - Seed - Jan 2021
Ecommerce POS Financing
48
56
Back to index
E-Commerce Enablers (Shopify)
(# Cos: 8384 | $35.3B)
Payments (Tyro)
(# Cos: 236 | $2.8B)
Point of Sale Financing (Afterpay)
(# Cos: 16 | $263M)
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$174M (▲1719%)
5(▲66.7%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
2
$263M
9
2
16
4
Afterpay
(2014, Australia, $35.4M)
Sezzle
(2016, United States, $17.5M)
Tabby
(2019, Saudi Arabia, $82.0M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.

57. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Tech First Ecommerce Brand Acquirers
49
57
Back to index
Brands Tech (Klaviyo)
(# Cos: 665 | $12.6B)
Tech First Ecommerce Brand Acquirers (The
Hut Group)
(# Cos: 34 | $5.2B)
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$167M (▲73%)
31(▲343%)
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
1
$5.2B
32
2
34
14
The Hut Group
(2004, United Kingdom, $1.0B)
Mohawk Group
(2014, United States, $65.1M)
Perch
(2019, United States, $907M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
Perch (2019, United States)
$775M - Series A - May 2021
Thrasio (2018, United States)
$750M - Series C - Feb 2021
Heyday (2020, United States)
$175M - Series A - Nov 2020
Moonshot Brands (2020, United States)
$160M - Series D - Jun 2021
Acquco (2020, United States)
$160M - Series A - May 2021
Branded E-Commerce .. (2020,
Germany)
$150M - Series D - Feb 2021
Perch (2019, United States)
$124M - Series A - Oct 2020
View all 31 Funding Rounds on Tracxn Platform

58. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Recent Funding Rounds
Social Deal Sharing Platforms
50
58
Back to index
Social Commerce (Poshmark)
(# Cos: 603 | $6.5B)
Social Deal Sharing (DealShare)
(# Cos: 10 | $288M)
Taxonomy
$ Invested in last 1 year
Key Stats
# Funding Rounds in last 1 year
$165M (▲1259%)
4( <> 0% )
Funded Companies
Companies
Acquisitions
Total $ Invested
IPOs
Soonicorn Club
-
$288M
9
-
10
2
DealShare
(2018, India, $183M)
Rapidbox
(2017, India, $2.1M)
Snackpass
(2017, United States, $95.1M)
Note: The last node in the Taxonomy represents the Business Model addressed in the title of the slide.
DealShare (2018, India)
$144M - Series D - Apr 2021
Snackpass (2017, United States)
$70.1M - Series B - Jun 2021
DealShare (2018, India)
$21.0M - Series C - Dec 2020
yamuntu (2018, Germany)
Undisclosed - Angel - Jul 2021

59. Retail - Top Business Models Report Copyright © 2021, Tracxn Private Limited. All rights reserved.
Recent funding rounds
Investment Trends
Most Active Investors
Top Funded Business Models
Explore more on Tracxn
All Tech Companies
US Tech Companies
Online Travel Companies
Companies using AI in Healthcare
Companies founded by Stanford GSB Alumni
Soonicorn club in Fintech
Analyst Picks in Israel Tech
Key News in FinTech
Events in Bay Area
Angel Investors in United States
Bluebox
Companies Investment Activity
Miscellaneous
Company Detail Page of DoorDash
Competitors of Freshworks
Cap Table for TransferWise
Financials for Ola
Employee Count for Revolut
Company Due Diligence Exits
Public Companies
Acquired Companies
Most Active Acquirers
Reports
Delhivery - Company Report
Novel Foods - Business Model Report
HRTech - Feed Report
FinTech - Top Business Models Report
US Tech - Top Business Models Report
US Tech - Monthly Report
59

60. Retail - Top Business Models Report Copyright © 2021, Tracxn Private Limited. All rights reserved.
Explore other Reports on Tracxn
HRTech
InsurTech
Food Tech
Novel Foods
Blockchain Network
P2P Remittance
Business Model Reports
FinTech Europe
Consumer Digital SEA
HiTech US
Feed Geo Reports
Company Reports
Monthly Unicorn Report
Unicorn Reports
Transferwise
Coursera
BigBasket
Feed Reports Top Business Models in PA
FinTech
Enterprise Applications
Artificial Intelligence
Geo Monthly Reports
US Tech
Europe Tech
China Tech
Top Business Models in Geo
India Tech
Israel Tech
UK & Ireland Tech
60

61. Copyright © 2021, Tracxn Private Limited. All rights reserved.
Retail - Top Business Models Report
Any and all information either accessed from the website www.tracxn.com or having otherwise originated from Tracxn Technologies Private Limited including but not limited to the
information contained herein ("Data") is the sole property of Tracxn Technologies Private Limited (hereinafter "Tracxn"). You shall not recirculate, distribute, transmit, publish, or
sell the Data or any portion thereof in any form or by any means, either for commercial or non-commercial use, or permit any third party to use or distribute the Data or any
portion thereof; to any other party, except with the prior written consent of Tracxn. You may however incorporate insubstantial portions, extracts, abstracts or summaries from the
Data into analysis, presentations or tools for your customers or for your internal use, so long as Tracxn is clearly and visibly identified as the source of information.
For further information please refer to our Terms of Use at www.tracxn.com