This is a brief 1 slider I just put together today that explains measuring your online media campaigns. Still need to add some further explanation to truly be a comprehensive "basics of online display advertising measurement" deck - like I'm still missing CPI/E (Cost per Interaction / Engagement). But, hopefully useful for you, your colleagues, and your clients.

1. Measuring Your Online Media Apples to Apples August 2010 Author: Tiwa York, Managing Director, Admax Network (Thailand)

2. What are you measuring?

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