Example Website Business Plan

1. BUSINESS PLAN
TOPIC : MGV.COM
GROUP WORK ASSIGNMENT
GROUP MEMBERS:
TANUSIA
SANAZ
CHIANN
HODA

2. SANAZ TANUSIA CHIANN HODA
To be leading
To offer the BEST
ONLINE
ONLINE
DOWNLOADING
DOWNLOADING
SERVICES &
SERVICE to valued
Indulge in TRADE
subscribers
Business

3. T

4. T

5. An Online Downloading Portal for All Subscribers.
- One stop hub for downloading variety entertainment.
Cost Saving for CitiBank Credit Card Holders.
- Subscribers can Save on Cost 10% on All Items Purchased.
Interactive Online Services for All Subscribers.
- Can Personalized Profile and Change the Avatar.
Easy Navigation & Latest Advertisement
- Subscribers can easily Search for Items to be Purchased as
well as Special Discount on Selected Items.

6. Create Edit &
Online Online
1 an 2 Manage 3 Network
4 Advertisement 5 Customer
Account Avatar
Creates Value Creates Value Creates Value Creates Value
Through Facilitating Through Through Through
Subscribers Facilitating Display/ Facilitating Errors
Communication Transaction Networking (Providing fast &
(Online Networking) (Providing a Credibility Effective
Platform) (Reputable Solutions)
Companies)

7. Download
Buyers Sellers
B2B
B2C
Collaborations

8. Capital Structure
SANAZ CHIANN TANU HODA Name of Investment
Shareholders
15% Sanaz RM 45,000
45% Khasehkhan
20% Tanusia RM 20,000
Arumugam
20% Toh Yeong RM 20,000
Chiann
Hoda Safari RM 15,000

9. Revenue Year 1 Year 2 Year 3 Year 4 Year 5
Sales 80,000 128,000 145,000 180,000 235,000
Advertising 20,000 32,000 40,000 62,000 85,000
Total 100,000 160,000 185,000 242,000 320,000

10. 235000
250000
200000 180000
145000
150000 128000
80000 85000
100000
62000
32000 40000
50000 20000
0
YEAR 1 YEAR 2 YEAR 3 YEAR 4 YEAR 5
SALES ADVERTISING

11. License Fees
Website Design 3% Renovation Rental Deposit
Office 8% 4% 12%
Equipment
2% Security System
15%
Server Computer
16%
40%
CAPITAL
EXPENDITURES TOTAL COST = RM 45,500

12. OPEX Year 1 Year 2 Year 3 Year 4 Year 5
Office Rental 6,600 6,600 6,600 6,600 6,600
Salary 84,000 115,000 135,000 138,000 140,000
Advertising Cost 10,000 10,000 7,000 7,000 5,000
Utilities 1,200 1,400 2,350 2,850 3,500
Web Master 2,000 2,000 2,000 2,000 2,000
Web Hosting Fees 2,000 2,000 2,000 2,000 2,000
Streamyx (internet fees) 2,200 2,200 2,200 2,200 2,200
Server Maintenance 3,500 3,500 3,500 3,500 3,500
Anti-Virus (Kaspersky) 999 999 999 999 999
TOTAL ANNUAL COST 112,499 143,699 161,649 165,149 165,799

13. 160000
140000
O.Rental
120000 Salary
100000 Advert.Cost
Utility
80000
Web Master
60000 Web Host
40000 Streamyx
Server
20000
Anti-Virus
0
Year 1 Year 2 Year 3 Year 4 Year 5

14. Year 1 Year 2 Year 3 Year 4 Year 5
Revenue 100,000 160,000 185,000 242,000 320,000
Operating 112,499 143,699 161,649 165,149 165,799
Expenses
Net Income (12,499) 16,301 23,351 76,851 154,201

15. 350,000
300,000
250,000
200,000
Revenue
150,000
OpEx
100,000
50,000
0
Year 1 Year 2 Year 3 Year 4 Year 5

16. Cash Bank-In
Credit Card
Debit Card
Payment Method

17. Strengths Weaknesses
*Low operating cost *Limited exposure
*Time saving *Limited advertising online
*Efficient *Lack of technology
Opportunities
Threats
*Positive market perceptions
*Competition
about online marketing
*Governmental regulation
*Lifestyle changes
*Economic downturn
*Changing trends of business
industry

18. Name of Company iTunes Store Facebook
Domain name (URL) http://www.apple.com/ https://www.facebook.com/pa
itunes/affiliates/downlo yvment#!/pages/Onarama-
ad/ Records-Barcelona-Online-
music-store/202895743078897
Target market Individual Individual
Similarity Product Medium Medium
E-catalog /Playlists Provide Provide
Cost leadership High Cost Low Cost
Innovation concept High Medium
Privilege Non Non

19. Target Market
(Who?)
• Youngster
Geographic Strategy
• Working adult
( Where?) ( What?)
• Globally • Planning
• Develop
• Strategize
SUCCESS

20. Latest Information and
In the ever challenging
advertising
MGV.com is a business business
opportunities in
whereby it is a online environment, MGV.com
marketing strategies
network base company has to compete against
plays an important role
which provides various other indirect
for MGV.com to gain
kinds of entertainment companies that provide
success in sales figures.
services such as similar services but
Other than that, having
Music, Movies and MGV.com has an upper
a good customer service
Games to its hand because of its
could increase
subscribers. uniqueness of all in one
subscribers’ loyalties
business concept.
towards MGV.com.

21. DEATH DISABILITY
* Death of a Shareholder * No Profit & High Cost
during Start-Up of Business * Financial Strain impacts
* Insurance Claim & Company’s Business and Family who
Worth depends on Income
DIVORCE DEPARTURE
* Agency Problem * Other Opportunities
* Finance Problem * Found Better Business
* Split Partnership * Merger & Acquisition

22. Digital
Connect, Search, Downloading,
Download & Up –to-Date
Interact Actively Technology &
Environmentally
Savvy
Online Save on Overall
Business Made Cost, Time &
Easy Money