Weitere ähnliche Inhalte Ähnlich wie Welcome to a new reality: HR in an age of digital disruption (20) Mehr von Talking Heads (14) Kürzlich hochgeladen (20) Welcome to a new reality: HR in an age of digital disruption1. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
W E L C O M E T O A N E W R E A L I T Y
S O C I A L M E D I A & H R
#H RS M D H R S O C I A L M ED I A D AY 2 0 1 4
3. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
✓ Gents social media agency, °2009
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✓ Sociale media strategie & implementatie: marketing, coaching & communicatie
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✓ Deel van het Heaven Can Wait agency ecosysteem. We delen een passie voor all things digital
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Ta lk i n g H e a d s
4. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
Referenties
5. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
WE LEVEN IN EEN WERELD IN
CONSTANTE VERANDERING
6. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
Organisatie
Maatschappij
POlitiek/economie
technologie
individu
verantwoord
duurzaamheid globaal
lokaal big &small data
Cloud computing social
mobile
transparantie
samenwerken burgerinitiatief
social capital flexibiliteit
geconnecteerd zingeving
authenticiteit
7. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
V ER A N D ER I N G O N D ER I M P U LS VA N D I G I TA LE
T E C H N O LO G I E
8. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
d i g i ta a l v er a n d ert d e c o n s u m en t
9. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
d i g i ta a l vo r m t d e K I N D ER EN VA N
VA N D A A G…
10. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
e n d u s D e w e r k n e m e rs va n m o rg e n
11. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
Wat i s w e r k ?
Peter Hinssen - The new normal
’ Work ’ =
That brief period during the day
where I have to use old technolog y
12. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
V ER A N D ER I N G O N D ER I M P U LS VA N S O C I A L E
M ED I A
13. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
De essentie van sociale media
broadcasten netwerkdenken
14. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
V ER A N D ER I N G M ET I M PACT O P H R
15. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
“29% van HR dep a r temen ten
gebruike n s o ci a le m edi a”
- Alt i me ter -
“89% van o rga n i sa t i e s gebrui ken
social med i a o m te recruter en ”
- E x ac t Ta rge t -
i n t e r n at i o n a a l:
“6 1% van a lle werkn emers zijn
aa nwezi g op soc ia le media”
- SD Worx -
“3 4% van organi saties gebruiken
s oc i al me dia om te recruteren”
- Acer ta -
n at i o n a a l
E n k e l e c ij f e rs
16. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
DE OPLOSSING VOOR DISRUPTIE?
17. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
“CHANGE OR DIE”
18. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
“DIE”
21. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
C H A N G E
22. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
C H A N G E T H E RU LES
26. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
HOE VERANDEREN?
27. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
ANDERS WERKEN…
28. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
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Corp
Com
Int
Com
HR IT …
Social
Media
Aan-
koop
Admin-
istratie
Ext
Com
Socialstartpunt
29. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
ANDERS (SAMEN) WERKEN
30. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
Social
Media
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Corp
Com
Int
Com
HR IT …
Aan-
koop
Admin-
istratie
Ext
Com
Social media kernteam
31. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
Social business & socialgovernment
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Social
Media
Corp
Com
Int
Com
HR IT …
Aan-
koop
Admin-
istratie
Ext
Com
32. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
hiërarchie v s collaboratie
© HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
33. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
conversatie,collaboratie&co-creatie
I N T E R N E X T E RI N &
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INTERNAL & EXTERNAL COLLABORATION
BENEFITS YOUR BUSINESS
RESEARCH AND DEVELOPMENT
INNOVATIVE INSIGHTS (NEW TRENDS)
DISCOVER SUGGESTIONS OF CLIENTS/PROSPECTS
REALTIME INNOVATION AND FEEDBACK
(=CROWDSOURCED RESEARCH AND DEVELOPMENT)
MARKETING & COMMUNICATIONS
MARKETING INSIGHTS
DIRECT RESPONSE
CAMPAIGN TRACKING
EVENT MANAGEMENT THROUGH EVENT-EXPERIENCE AND
FOLLOW UP (LEADS)
CUSTOMER CARE
IMMEDIATE MONITORING AND DETECTION
FOLLOW UP FASTER
MAINTAIN AMBASSADORS
REWARDS LOYAL CUSTOMERS
SALES
SALES INSIGHTS
CATCHING THE LEAD
PROACTIVE LEAD GENERATION THROUGH
REFERRALS AND TESTIMONIALS
© HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
35. !
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HAVE IMPACT ON
COMPANY
DECISIONS
HELP BUILD
COMPANY CULTURE
GET TO KNOW YOUR
COLLEAGUES
1
2
3
INTERNAL & EXTERNAL COLLABORATION
BENEFITS YOUR EMPLOYEES
WORK MORE
EFFICIENTLY
INCREASE YOUR
EXPERTISE
CONTINUOUS
LEARNING FROM
COLLEAGUES
IMPROVE YOUR PM
SKILLS
WORK AGILE AND
REMOTELY
BRAINSTORM WITH
BROADER
AUDIENCE
BOOST YOUR
CAREER
SHOW OFF OWN
WORK
SHARE YOUR
TEAM’S SUCCESSES
GAIN NEW
INSIGHTS VIA
FEEDBACK
CROWD SOURCE
R&D
4
5
6
7
8
9
10
11
12
13
14
© HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
36. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
DIT DOE JE TOCH AL?
37. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
recrutering&selectie
38. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
Focus op werknemers en employer value proposition
Employer branding
39. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
Deel kennis! Zoek je ambassadeurs!
interne communicatie
http://www.hrmagazine.be/sites/default/files/uploads/de_gele_draad_hr_magazine_def_versie.pdf
40. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
Ze doen het nu toch al…
e n l a at h e n o o k p r at e n
41. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
C H A N G E T H E RU L E S
45. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
T H E N EW R EA LI TY?
46. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014© HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
47. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
MEER WETEN?
48. © HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014
NAJAAR 2 0 14
“SOCIAL ME DI A & H R”
WHITE PAP ER
D OOR H UB & TALKING HEA DS
50. ✓ ONZE BLOG VOOR ALL THINGS SOCIAL
✓ TWITTER VOOR SNELLE SOCIAL MEDIA ACTUA EN FEITEN
✓ SLIDESHARE OM SLIMMER AAN DE SLAG TE GAAN MET SOCIAL
✓ FACEBOOK OM DE MENSEN ÀCHTER HET BEDRIJF TE ZIEN
✓ LINKEDIN OM PROFESSIONEEL TE CONNECTEN
✓ SCHRIJF JE IN OP ONZE NIEUWSBRIEF
Op de hoogte blijven van Talking Heads?
© HR SOCIAL MEDIA DAY | HRMAGAZINE | 24 JUNI 2014