1. INDIAN INSTITUTE OF TECHNOLOGY ROORKEE
Book Review On:
Presented By:
Akanksha Gautam (16810007)
Pooja Dhaka()
Bhilware Nikita()
K Suryakumari()
Suman Mandal()
LEADING DIGITAL
Turning Technology into Business Transformation
3. 3
Whether the
organization is
mobilized enough
for the digital
transformation
Signaling
Earning
the right
to engage
Setting
new
behavior
Three aspects of
measuring
4. 4
Signaling the organization effectively
Whether the ambition and benefits of digital transformation is
communicated clearly enough within the organization or not.
Send signals
• Signals can be
performance driven
• Signals can be
organizational
• Signals relate to
visible branding of
the transformation
Explain benefits
clearly
• Only sending the
signal is not enough
• Have to take care
about what the
employee and the
stakeholders are
understanding.
• Have to make them
understand why it
is beneficial for the
ease of the work
Use all available
communication
channel
• Usage of all
available digital
platform within the
organization
• video
• enterprise social
networks
• webcasts
• intranets
5. 5
Earn the right to engage
Encourage the leadership to become role
model
Design a detailed implementation plan with
the people responsible for its success
Identify and engage the people in the
organization who are willing to take the risks
for the changes
Find some early quick win to motivate the
people inside or outside the organization
6. 6
Setting new behavior for the organization
• Digital technologies are changing the ways of collaborating,
communicating in other words the moral contract between
companies and employees.
• The cultures and work practices within organizations
basically the functionality and structure of organization are
changing.
• Digital technology allows for different and more transparent
ways of sharing information within an organization.
• Executives must make visible changes to work practices,
encourage adoption, institutionalize new work practices, and
learn from failures as they gain more knowledge.
8. 8
Make visible changes to work practices
• Make sure that the most important managerial decisions
taken are based on the data and analytics.
• Lead from behind i.e. let the self-organizing team to solve all
the problems.
• Be the customer oriented. Make a platform where the
customers can easily communicate with the organization.
• Accept the risks to advance the culture within the
organization. Something like having an internal social
network for the employees to show their frustration.
9. 9
Encourage adoption, not deployment:
• Organizations should adopt the new technology rather than
deploying it.
• When anything new digital transformation is being introduced
inside the organization make sure that the employees are
actually using the technology in order to have improvement
rather than just talking about the digital transformation.
Learn to fall:
• Not everything which has been tried will succeed. Whenever
something new is being introduced there will be a risk of
being failed. Organization should be courageous enough to
take the risks. The organizations should learn from their
mistakes and come up with something new.
10. 10
Institutionalize the new work practices:
• Use the power of digital tool to the limit of capability.
Encourage the new ways of operation to be the new routine
of the organization.
• To make the new changes routine the organization have to
find suitable and capable people who will lead the role in
transformation.
11. 11
Index
• Mobilizing: Make (something) movable or capable of movement.
• Transformation: A marked change in form, nature, or appearance.
• Stakeholder: A party that has an interest in a company, and can either
affect or be affected by the business.
• Digital roadmap: A strategic document and a canvas that helps to
visualize the future.
• Adoption: choose to take up or follow
• Deployment: the action of bringing resources into effective action.
13. 13
• It is very easy to propose change but it is very difficult to
maintain the momentum of the change.
• It often happens that the skill gap makes the rapid change
impossible for the organization.
• New digital practices are needed to be rooted into the
customer experience, operation and the way of working.
14. 14
Ways of sustaining digital transformation
Building foundation capabilities
Aligning reward structure
Measuring, monitoring and iterating
15. 15
Building foundation capabilities
It is very much necessary to build or reconstruct the organization to cope
with the digital transformation.
Digital skill
Well-structured digital platform
Strong IT-business relationship
16. 16
Building of Digital Skill
• A strong and relevant skillset is required for any operation. At the
time of digital transformation one need to understand their skill
gap.
• Organization also need to make their top level employees well
aware of the technology.
• Organization need to bring innovation in their recruitment strategy.
If needed one has to look outside the organization or make pact
with educational institution to get the early exposure to the
valuable skill.
• Well-structured training program:
– Only by the training we can increase the digital awareness among the
employees, make the comfortable into some digital technology.
– Setup their own digital university to train the existing employee and
make technologically skilled future employees.
– Employee exchange program with the partners to improve digital
skills.
17. 17
• Partnership with the capable organization in order to have
technological advancement.
• Acquiring the small but technologically advance
organization.
• Incubation is another way of making the organization
technologically advance. Building strong digital is essential
to secure the sustainability of the digital transformation
program.
18. 18
Building of well-structured Digital Platform
• A well-defined digital platform is required as it provides the
information needed for making decisions and the
coordination needed to power the process.
• Digital platform is a coherent set of business processes
along with supporting infrastructure, applications and data.
• It should be well defined and well managed.
19. 19
Developing a strong IT-business relationship
• IT-business relationship is important in order have the
constant supply of the technology which is required for the
business.
• Understanding between IT and business is very much
essential.
• More the IT is aware of the business more they will provide
digitally advance solution to the business problems.
20. 20
Reward
• Reward is thing which binds the organizational goals to the
goals of the employees. It is required to motivate them
towards the change for the betterment.
– To align the structure organization have to start from the top level of
employee such as the board members.
• Smooth operation throughout the all level of employees is
very much required.
– There should not be any kind of conflicts in reward program.
• Always the financial reward program doesn’t work as a
motivation to the employees.
– Intangible incentives such as status, reputation, recognition, expertise
and privileges are more important.
21. 21
Measuring and monitoring
It is very important to keep progressing in the field of digital
transformation because the world doesn’t stop in case of
development. If any organization stops the development after
sometime then it will be outdated in a matter of time.
Organization need to take several measures in order to track
and measure the progress:
• strategic scorecard
• initiative level business case
• review process
22. 22
Index
• Sustaining: strengthen or support physically or mentally.
• Skill gap: A gap between what employers want or need their employees
to be able to do, and what those employees can actually do when they
walk into work.
• Reward: give something to (someone) in recognition of their services,
efforts, or achievements.
• Orchestrate: plan or coordinate the elements of (a situation) to produce
a desired effect
• Reverse mentoring: refers to an initiative in which older executives are
paired with and mentored by younger employees on topics such as
technology, social media and current trends.
