Slides from week 13 of MIS5101: Business Intelligence taught by Prof. Steven L. Johnson at Temple University Fox School of Business.

1. MIS5101: Business Intelligence
Week 13 – Security, Privacy and Data Mining
PROF. STEVEN L. JOHNSON
Twitter: @StevenLJohnson
http://stevenljohnson.org
http://community.mis.temple.edu/mis5101fall10/

2. Today’s Agenda
 Case Discussion
 Group Project Discussion
 Final Exam Review
 Reading + Blog Discussion
 Student Evaluation Forms
 Group Project Work

3. Case Analysis Discussion Questions
 What business is deCODE in?
 Why Iceland?
 Why was the database project opposed?
 What could deCODE have done differently?
 What does IFA/ShopSense propose to do?
 What can they learn from deCODE?
 What are expert advice do you agree with? Which
do you disagree with?

4. 100 Second Reflection
1. What was your favorite case study this semester?
Why?
• Balancing Access with Accuracy for Infant HIV Diagnostics in
Tanzania
• SKOLAR, M.D.: Is There a Business for Web-Based
Information for Doctors?
• Intermountain Health Care
• Global Knowledge Management at Danone
• Data.gov
• In-Vitro Fertilization (IVF): Outcomes Measurement
• deCODE Genetics: Hunting for Genes to Develop Drugs
• Dark Side of Customer Analytics
2. Any other comments?

5. Group Project Presentations
 Convince an audience making project funding decision:
 (A) What business problem are you solving?
 (B) How do you propose solving it?
 (C) How will the solution provide business value?
 Format
 9-12 minutes + 2-4 minutes for questions
 Evaluation forms
 Content: Clear description of business problem
 Content: Effective justification of business value
 Content: Convincing discussion of project feasibility
 Presentation: Delivery and pacing
 Presentation: Connection with audience
 Overall Impression: Assessment of project

6. Exam Review: Format
 Take-home: 5PM posted to class website, 8PM due via
email
 Open-note: no outside assistance or Internet assistance
 4 short answer questions (~ 60% of grade (4 x 15% each)
 Multiple bullet point answer or up to 1 paragraph answer
 Ex.: “What are 3 pros and 3 cons of giving ad-hoc SQL query access?
 1 essay question (~ 40% of grade)
 Multi-part question or more involved question with a multi-
paragraph answer required
 Pick from 2 or 3 choices
 Ex.: “Temple University is looking for new revenue streams. They
want your advice: should they offer to sell marketers the list of
student email addresses? Why or why not?”

7. Reading
 Why I'm releasing my genetic data online
 Agree or disagree?

8. Blog Discussion
 Personal backups and disaster recovery
 Cloud computing
 Device proliferation
 Role of operating systems

9. For More Information
PROF. STEVEN L. JOHNSON
EMAIL: STEVEN@TEMPLE.EDU
Twitter: @StevenLJohnson
http://stevenljohnson.org
http://community.mis.temple.edu/mis5001fall10johnson/