Mobile solutions allow retailers to move beyond simple transactions to more meaningful interactions with customers. Shoppers now control their shopping experiences and are more informed than ever due to smartphones. Retailers need to provide consistent, personalized service across channels to engage these digitally savvy customers. One way to do so is by giving sales associates mobile tools that provide access to deeper product and customer data right on the sales floor. This allows associates to better assist customers in their purchasing decisions.

1. Moving Beyond Transactions to Interactions with Mobile Solutions Jerry Rightmer, President & CTO

2. More than 50% of respondents who entered a store knowing what they wanted to buy left empty handed because they couldn’t find what they were looking for. Kurt Salmon Associates’ Consumer Outlook Survey

3. Just yesterday we were asking ourselves how to make our websites as good as our stores, and now we’re working hard to get parts of our stores’ experience as good as our website. Glenn Senk, CEO, Urban Outfitters ©2011 Starmount Confidential

4. The Way We Shop Has Changed Too… Shoppers Are Social Shoppers Are Mobile Shoppers Are Smarter Consumers, not retailers, are now in control of their shopping experiences

5. Customers know more than your store associates

6. 45% of customers with smartphones used them to perform due diligence on a store's prices. Phone-Wielding Shoppers Strike Fear Into Retailers Wall Street Journal, IDC Survey, December 15, 2010

7. Retailer Toolbox Consumer Toolbox

8. Mobile Price Comparison

9. Mobile Couponing & Reward Applications

10. Mobile-Enabled Social Shopping

11. Google Everywhere

12. Responding to the Digital Saavy Shopper A MULTI-CHANNEL WORLD. 78% of consumers today use two or more channels for a single transaction. RSR and ATG, 2010 EVOLUTION OF POINT-OF-SALE. Nearly 20% of specialty retailers plan to replace traditional POS with mobile check-out in the next two years. IHL Group/RetailConnections 2010 Smartphone Study IT’S ABOUT RETAIL TOUCHPOINTS. More than 30% of retailers are planning to spend on mobile, clienteling, kiosk and self-service applications. Aberdeen, The Automated and Connected Store: Next Generation Shopping Experience, Nov. 2009

13. Native Apps & Mobile Commerce

14. Mobile Self-Checkout

15. Extending the “Apple Store” Experience

18. Interact With Your Customers

19. Mobile Is NOT Just and Extension to POSor the web… CRM Product Suggestions Location Master Ratings and Reviews POS Controller Perpetual Inventory Product Master Digital Content Your eCommerce Site Online Ordering