A presentation at Social South that is uploaded and covers the philosophy of how and why church should use social media - what it will have to sacrifice and change to do so successfully.
3. Social Media + Church
Does Church really need social media, I
mean... really?
Apex
4. Social Media + Church
Does Church really need social media, I
mean... really?
There are an estimated 2,000,000 Christians
who will not __________________
Apex
5. Social Media + Church
Does Church really need social media, I
mean... really?
Attend Church
Apex
6. Social Media + Church
Does Church really need social media, I
mean... really?
64% say they are “completely open to carrying out and pursuing
your faith in an environment or structure that differs from that of a
typical church.”
Two out of three adults contend that they are not tied to a conventional
church setting as they seek to experience and express their faith. This
openness to new contexts, processes and structures is especially
common among Baby Boomers (68%). Interest in pursuing faith is similar
in all areas of the nation with the exception of the Northeast (56%).
Apex
7. Social Media + Church
Does Church really need social media, I
mean... really?
50% say “a growing number of people I know are tired of the usual
type of church experience.”
It is not just the survey respondents who indicated their willingness to
change churches or to consider different forms of church experience.
Half of all adults said they are aware of such a willingness to experiment
on the part of people they know because those individuals are tired of
the common church experience. This awareness was especially acute
among blacks (59%) and Hispanics (58%).
Apex
8. Social Media + Church
Does Church really need social media, I
mean... really?
71% say they are “more likely to develop my religious beliefs on my
own, rather than to accept an entire set of beliefs that a particular
church teaches.”
Levels of distrust toward churches, church leaders and organized
Christianity have been growing over the past two decades. That concern
– along with the heightened independence of Americans and the
profound access to information that has characterized the past decade –
may have led to the emergence of a large majority of adults feeling
responsible for their own theological and spiritual development. Other
studies have shown an inclination for people to view a local church as a
supplier of useful guidance and support, but not necessarily a reliable
source of a comprehensive slate of beliefs that they must adopt.
Apex
12. Social Media + Church
By age - how is the computer used?
Apex
13. Social Media + Church
By age - how is the computer used?
Apex
14. Social Media + Church
By age - how is the computer used?
In fact, because Boomers and Busters represent about two-thirds of the
adult population, they are far more numerous users of technology than
are adults under the age of 25.
Apex
15. Social Media + Church
By age - how is the computer used?
For church leaders, it is notable that a minority of churchgoing Mosaics
and Busters are accessing their congregation’s podcasts and website.
Apex
17. Social Media + Church
Why is it the people most comfortable
with the internet, are least likely to
check out the church website?
Apex
18. Social Media + Church
Why is it the people most comfortable
with the internet, are least likely to
check out the church website?
It does not facilitate conversations, network the
people or add any other feature besides
“talking at the user” or telling them when they
can come and be talked at. . .
Apex
19. Social Media + Church
Why is it the people most comfortable
with the internet, are least likely to
check out the church website?
It does not facilitate conversations, network the
people or add any other feature besides
“talking at the user” or telling them when they
can come and be talked at. . .
50% say “a growing number of people I know are tired of the usual
type of church experience.”
Apex
21. Social Media + Church
So where does a church start if it wants
to get in the game?
Apex
22. Social Media + Church
So where does a church start if it wants
to get in the game?
Exchange Lipstick for Scalpels
Apex
23. Social Media + Church
So where does a church start if it wants
to get in the game?
Exchange Lipstick for Scalpels
Stop Chasing X Church
Apex
24. Social Media + Church
So where does a church start if it wants
to get in the game?
Exchange Lipstick for Scalpels
Stop Chasing X Church
Lose Control
Apex
25. Social Media + Church
So where does a church start if it wants
to get in the game?
Exchange Lipstick for Scalpels
Stop Chasing X Church
Lose Control
Rewind To The Beginning
Apex
26. Social Media + Church
What can be accomplished if we were so
brave?
Apex
27. Social Media + Church
What can be accomplished if we were so
brave?
Create Healthy Dialogue
Apex
28. Social Media + Church
What can be accomplished if we were so
brave?
Apex
29. Social Media + Church
What can be accomplished if we were so
brave?
Give Study Tools
Apex
30. Social Media + Church
What can be accomplished if we were so
brave?
Apex
31. Social Media + Church
What can be accomplished if we were so
brave?
Change Peoples Minds
Apex
32. Social Media + Church
What can be accomplished if we were so
brave?
Apex
33. Social Media + Church
What can be accomplished if we were so
brave?
Rally People Towards Change They Care About
Apex
34. Social Media + Church
If you fear where this would take the
Church, look where we started...
Apex
36. Social Media + Church
We started with...
Church buildings were initially constructed under the Roman
emperor Constantine, around 327.
Apex
37. Social Media + Church
We started with...
Church buildings were initially constructed under the Roman
emperor Constantine, around 327.
The pulpit was a piece of stagecraft borrowed from Greek
culture in which professional speakers delivered monologues
in public debates. There is no evidence that Jesus, the
apostles, or other leaders in the early Church used a pulpit; it
seems to have been introduced into Christian circles in the
mid-third century.
Apex
39. Social Media + Church
We started with...
The order of worship originated in the Roman Catholic Mass
under the leadership of Pope Gregory in the sixth century.
Apex
40. Social Media + Church
We started with...
The order of worship originated in the Roman Catholic Mass
under the leadership of Pope Gregory in the sixth century.
Preaching a sermon to an audience was ushered into the
church world late in the second century. Sermons were an
extension of the activity of the Greek sophists, who had
mastered the art of rhetorical oratory.
Apex
41. Social Media + Church
We started with...
The order of worship originated in the Roman Catholic Mass
under the leadership of Pope Gregory in the sixth century.
Preaching a sermon to an audience was ushered into the
church world late in the second century. Sermons were an
extension of the activity of the Greek sophists, who had
mastered the art of rhetorical oratory.
There were no pastors, as an official or director of a group of
believers, until sometime in the second century. That was
eventually furthered by the practice of ordination, which was
based upon the prevailing Roman custom of appointing men
to public office.
Apex
42. Social Media + Church
Coming together for “church” feels so
inherently right because...
Apex
43. Social Media + Church
Coming together for “church” feels so
inherently right because...
It’s what we know, it’s what we were taught... it’s our tradition.
Apex
46. Social Media + Church
Glean From DELL...
75% Trust Their Piers, Not Advertising
Apex
47. Social Media + Church
Glean From DELL...
75% Trust Their Piers, Not Advertising
Humanize Your Church To The Outside World
Apex
48. Social Media + Church
Glean From DELL...
75% Trust Their Piers, Not Advertising
Humanize Your Church To The Outside World
Become Part of Your Audiences World, Not Reverse
Apex
49. Social Media + Church
Glean From DELL...
75% Trust Their Piers, Not Advertising
Humanize Your Church To The Outside World
Become Part of Your Audiences World, Not Reverse
Let People Connect Based On Their Preference
Apex
50. Social Media + Church
Glean From DELL...
75% Trust Their Piers, Not Advertising
Humanize Your Church To The Outside World
Become Part of Your Audiences World, Not Reverse
Let People Connect Based On Their Preference
Have Conversations (Even With People Who Don’t Like You)
Apex
51. Social Media + Church
Glean From DELL...
75% Trust Their Piers, Not Advertising
Humanize Your Church To The Outside World
Become Part of Your Audiences World, Not Reverse
Let People Connect Based On Their Preference
Have Conversations (Even With People Who Don’t Like You)
Create Partnerships With Local Good Doers
Apex
52. Social Media + Church
Glean From DELL...
75% Trust Their Piers, Not Advertising
Humanize Your Church To The Outside World
Become Part of Your Audiences World, Not Reverse
Let People Connect Based On Their Preference
Have Conversations (Even With People Who Don’t Like You)
Create Partnerships With Local Good Doers
Be Humble And Listen To Your Audience
Apex
53. How To | Connect With Me
Twitter | @garrett98
Email | garrett@microfitgroup.com
Co. Website | www.microfitgroup.com
Personal Site | www.johnegarrett.com
Apex