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1. Online Store
BUILDER PROPOSAL
Client – (client name)
Delivered on – (submission date)
Submitted by – (user assigned)

2. Cover Letter for Online Store Builder
2
Dear (Client_name),
Thanks for reaching to us for the ecommerce website needs. We understand to thrive highly competitive
market, (Client_name) needs an attractive digital platform. The visitors can get more insights about
(client_name) offerings and buy them. The firm can get more visitor’s attention by customizing ecommerce
store. Chances of them becoming lead and customers is more.
We are confident that by our experience your firm will be able to achieve your goals mentioned as below –
• Improving conversion and client engagement by providing beautiful and logical shopping experience
• Revenue generation through cross- selling, strategic selling up, and product recommendation
• Automating of inventory management process
• Add text here
We will prepare the initial design phase of the project to provide you with appropriate look and feel of the
brand and design hierarchy.
Feel free to contact in case of any issue.
Sincerely,
(company_name)
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3. 3
Table of Contents
Our Process
▪ Plan of Action
▪ Scope of Services
▪ Time frame
▪ Additional Service Offerings
Our Past Experience
▪ Client Testimonials
▪ Case Study
Statement of Work & Contract
Next Steps
Project Context & Objectives
Your Investment
Company Overview
▪ Why Us
▪ About Us
▪ Our Team

4. 4
Table of Contents
Our Process
▪ Plan of Action
▪ Scope of Services
▪ Time frame
▪ Additional Service Offerings
Our Past Experience
▪ Client Testimonials
▪ Case Study
Statement of Work & Contract
Next Steps
Project Context & Objectives
Your Investment
Company Overview
▪ Why Us
▪ About Us
▪ Our Team

5. Project Context and Objectives for Online Store Builder
5
▪ We have identified that your firm (client_name) is facing
Ecommerce challenges due to which their client engagement has
been hampered
▪ The firm is also facing issue regarding revenue as the revenue
generation is not up to the mark
Project Context
Create customize online store to cater (client_name)’s unique needs – In competitive scenario, to grab customer’s attention and conveying unique
offerings to them is crucial. Unlike others, we design from scratch, allowing client to have complete flexibility at end product with unique and engaging look
Developing Revenue generating solution – We offer turnkey ecommerce solution. We design a fully functional store which will be ready to
process sales
Streamlining (client name)’s online store for convenient usability & updates – Deign a store that is easy to use and modify with firm’s growth.
Managing and keeping track of ever changing inventory.
Project Objectives
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6. 6
Table of Contents
Our Process
▪ Plan of Action
▪ Scope of Services
▪ Time frame
▪ Additional Service Offerings
Our Past Experience
▪ Client Testimonials
▪ Case Study
Statement of Work & Contract
Next Steps
Project Context & Objectives
Your Investment
Company Overview
▪ Why Us
▪ About Us
▪ Our Team

7. Plan of Action for Online Store Builder
7
▪ Sitemap plan for pages for ecommerce site
and product categories
▪ Add text here
Sitemap (2-3 week)
▪ Compelling product description
▪ New content for landing pages
▪ Add text here
Content ( 4-6 week)
▪ Enhancing customer experience and brand image
▪ Responsive site compatible for
▪ all devices
▪ Add text here
Visual Design (6-8 week)
▪ Coding and testing at various
browsers and devices
▪ Add text here
Development (8-10 week)
▪ Website going live
▪ Add text here
Launch (12-13 week)
▪ Understanding of product and customers
▪ Payment gateway selection
▪ Add text here
Project Kickoff (1-2 week )
▪ Training to client’s employee
▪ Add text here
Training (10-11 week )

8. Plan of Action for Online Store Builder
8
▪ Understanding of product
and customers
▪ Payment gateway selection
▪ Add text here
Project Kickoff (1-2 week )
▪ Sitemap plan for pages for ecommerce
site and product categories
▪ Add text here
Sitemap (2-3 week)
▪ Compelling product description
▪ New content for landing pages
▪ Add text here
Content ( 4-6 week)
▪ Enhancing customer experience and
brand image
▪ Responsive site compatible for
▪ all devices
▪ Add text here
Visual Design (6-8 week)
▪ Coding and testing at various browsers
and devices
▪ Add text here
Development (8-10 week)
▪ Training to client’s employee
▪ Add text here
Training (10-11 week )
▪ Website going live
▪ Add text here
Launch (12-13 week)

9. Scope for Online Store Builder
9
▪ Specification finalize
▪ Target market research
▪ Setting up strategies for client goals
▪ In depth scope of project
Research
▪ Determining main goals
▪ Preparing wireframes
▪ Determining website flow
Planning
▪ Determining and finalizing
graphical theme of website and
web application
▪ Layout and structural design
▪ Creating all graphical elements
Web Design
▪ Integration of databases
▪ Integration of ecommerce
features like checkout, shopping
cart and checkout
▪ Application programming
Back end Development
▪ Configuration and setup
▪ Testing to ensure no errors
▪ Migration to live server
Quality Assurance
▪ Coding of web pages
▪ Integration of front end
technologies
▪ Add text here
Front end Development
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10. Timeframe for Online Store Builder
10
Stages Duration in weeks
Research 2
Planning 2-4
Web Design 4-6
Front end Development 6-9
Back end Development 9-12
Quality Assurance 12-13

11. Additional Service Offerings for Online Store Builder
11
▪ On call assistance
▪ Design enhancement
▪ Bugs fixation
Web Support Retainer
▪ Configuring analytics platform
▪ Information regarding highest traffic
Setting Up Advanced Analytics
▪ Professional photographs of
product impacting purchasing
decision of user
Product Photography
▪ Publishing content at regular basis
▪ Prospective customer engagement
Inbound Marketing
▪ Persuasive sales copy
▪ Add text here
Copywriting
▪ Your text here
▪ Your text here
Your Text Here

12. 12
Table of Contents
Our Process
▪ Plan of Action
▪ Scope of Services
▪ Time frame
▪ Additional Service Offerings
Our Past Experience
▪ Client Testimonials
▪ Case Study
Statement of Work & Contract
Next Steps
Project Context & Objectives
Your Investment
Company Overview
▪ Why Us
▪ About Us
▪ Our Team

13. Your Investment for Online Store Builder (1/2)
13
Additional services Price
Web Support Retainer $500
Advanced Analytics Setup $500
Product Photography $500
Inbound Marketing $500
Copy Writing $500
Total $2,500
Stages Price
Research $500
Planning $500
Web Design $4,500
Front end Development $2,500
Back end Development $3,500
Quality Assurance $1,200
Total (before tax) $12,700
Taxation Rate, 5% $635
Total $13,335

14. Your Investment for Online Store Builder (2/2)
14
Stages Activities Duration in Week Estimated Cost
Research
▪ Specification finalize
▪ Target market research
▪ Setting up strategies for client goals
▪ In depth scope of project
2 $500
Planning
▪ Determining main goals
▪ Preparing wireframes
▪ Determining website flow
2-4 $500
Web Design
▪ Determining and finalizing graphical theme of website
and web application
▪ Layout and structural design
▪ Creating all graphical elements
4-6 $4500
Front end Development
▪ Coding of web pages
▪ Integration of front end technologies
▪ Add text here
6-9 $2500
Back end Development
▪ Integration of databases
▪ Integration of ecommerce features like checkout,
shopping cart and checkout
▪ Application programming
9-12 $3500
Quality Assurance
▪ Configuration and setup
▪ Testing to ensure no errors
▪ Migration to live server
12-13 $1200
(Designer_name) will perform different activities in different phases:

15. 15
Table of Contents
Our Process
▪ Plan of Action
▪ Scope of Services
▪ Time frame
▪ Additional Service Offerings
Our Past Experience
▪ Client Testimonials
▪ Case Study
Statement of Work & Contract
Next Steps
Project Context & Objectives
Your Investment
Company Overview
▪ Why Us
▪ About Us
▪ Our Team

16. Why Us for Online Store Builder
16
We promise to create an online shopping
experience which will be easy to handle, use,
appealing to customers and will match
client(client_name)’s vision.
Our Client (client_name) requires a compelling digital
platform for client engagement, lead generation and
conversion. Necessities like developing, designing and
launching of online store can be fulfilled by hiring us
The online store is designed in keeping in mind the long run of client (company_name). The designs are based on the facts of being easy to use
and intuitive
Ecommerce store is developed on open source and free software in order to lower down costs
Our company (company_name)’s design will work and look great at every platform in order to provide a remarkable impression on visitors. Responsive
and mobile friendly designs to enhance shopping experience
Add text here
Add text here
Strengths that will add to your firm:
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17. 17
About Us for
Online Store Builder
Vision
We offer cathartic growth through digital excellence
Mission
Growth of customer by digital disruption
Core Values
▪ Trusted partner
▪ Digital excellence
WHO WE ARE
Founded in 2002, we are a firm that provide and implement digital marketing
strategy and online applications for customer engagement
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18. Our Team (1/2)
18
Katherine
Reynolds
Ecommerce Solutions
Morgan Ryan
Technology Director
Marquis Salazar
Marketing Director
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audience's attention.
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audience's attention.
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audience's attention.
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19. Our Team (2/2)
19
Dexter Murphy
Technology Director
Aniyah Peters
Ecommerce Solutions
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your audience's attention.
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your audience's attention.
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20. 20
Table of Contents
Our Process
▪ Plan of Action
▪ Scope of Services
▪ Time frame
▪ Additional Service Offerings
Our Past Experience
▪ Client Testimonials
▪ Case Study
Statement of Work & Contract
Next Steps
Project Context & Objectives
Your Investment
Company Overview
▪ Why Us
▪ About Us
▪ Our Team

21. Client Testimonials (1/2)
21
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Lewis Spencer
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Rowan Hooper
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Designation
Company Name
Designation
Company Name

22. Client Testimonials (2/2)
22
Dexter Turner
Company name
Ben Watts
Company name
Isabella Owen
Company name
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23. Case Study for Online Store Builder
23
“(company_name) has done a remarkable job
by redesigning our project. It was amazing to
work with such knowledgeable and dedicated
professionals. Our sales increased by 12%
after successful launch.”– Joseph Fletcher
(XYZ Solutions)
Firm wanted to expand customer reach on online platform. They wanted
to increase relevant traffic at website to increase revenue. Customized
experience to customers for their retention. The need to make website
more responsive.
Project Goals
Developing online store customize to cater unique needs of customers.
When client engagement is improved then the conversion rate enhanced
lead to increased revenue generated. Fully functional online store which is
easy to use in long run.
Our Solution
Add Text Here
Achieved 40%
more conversions
Boost sales
by 12%
Results

24. 24
Table of Contents
Our Process
▪ Plan of Action
▪ Scope of Services
▪ Time frame
▪ Additional Service Offerings
Our Past Experience
▪ Client Testimonials
▪ Case Study
Statement of Work & Contract
Next Steps
Project Context & Objectives
Your Investment
Company Overview
▪ Why Us
▪ About Us
▪ Our Team

25. CONTRACT
25
Date: {date_submitted}
Between "us", {company_name}, and "you", {client_name}
You {client_name}, located at {client_address} are hiring {company_name} located at (address) to develop and
design a website for the estimated total cost of $XXXX as outlined
Statement of Work and Contract for Online Store Builder
Terms and Termination
▪ This agreement should commence from (date) and shall continue till termination by either party by not less
than 60 days notice given in writing
Services Rendered
▪ 3 week opportunity to review our week and provide feedback
▪ Not liable to the firm and third party for damages
Mutual Cooperation
▪ We agree to put our best efforts in return we expect your cooperation in providing needed information
regarding to website
Terms of payment
▪ Fifty percent of initial fees at the point of contract signing and it will act as deposit
▪ Remaining 50% has to be submitted after project completion
Plans Cancellation
▪ Right modify, reject, cancel or stop at any point processes but are imbibed to reimburse us all costs and
expenses
Confidentiality
▪ All efforts to preserve confidentiality of information

26. 26
Table of Contents
Our Process
▪ Plan of Action
▪ Scope of Services
▪ Time frame
▪ Additional Service Offerings
Our Past Experience
▪ Client Testimonials
▪ Case Study
Statement of Work & Contract
Next Steps
Project Context & Objectives
Your Investment
Company Overview
▪ Why Us
▪ About Us
▪ Our Team

27. Next Steps for Online Store Builder
27
It is requested to read the contract to get the understanding of the details involved
in working with us. Everything should be fair, transparent and easily understandable
at the beginning in order to lay a solid foundation for better work relationship
Signature
Proposed Lead
{ user_assigned }, { user_title }
Signature
Default Contact
{ client_contact_first }, { client_contact_last }
{ client_name }
Feel free to contact
Discuss the desired changes
Sign and finalize the proposal
Submit an initial payment of 50% of total fee of project
Accept the proposal
Add Text Here
Once we get the notification of your proposal acceptance, we will send you the separate
copy of the signed contract for your record
Add Text Here
We firmly believe in clarifying things and sorting out the issues in order to find
the most suitable way to work together

28. 28
Contact Us
# street number, city, state
Address
0123456789
Contact Numbers
emailaddress123@gmail.com
Email Address

29. 29
Additional Slides

30. 30
About Us
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audience's attention.
Target Audience
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audience's attention.
Preferred by Many
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audience's attention.
Value Clients

31. Our Mission
31
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audience's attention.
Vision
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audience's attention.
Mission
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audience's attention.
Goal

32. Roadmap for Process Flow
32
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33. 30 60 90 Days Plan
33
30 Days
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60 Days
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90 Days
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34. Timeline
34
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Monday
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Wednesday
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Thursday
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Friday
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Saturday
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Tuesday