Apple iCloud Privacy Issues

1. Privacy Under the Cloud
By Sam Zaduk

2. The Issue
• iCloud Security Breach
• High profile celebrities
private data
compromised
• Pictures containing
nudity leaked

3. Reaction
• Social Media Reactions
• Media Coverage
• Security and privacy
issues dominating
conversation
• FBI investigation ongoing

4. Apple Under the Spotlight
• Statement released yesterday
• Emphasizing that it was not a security
compromise
• Fault of bad security maintenance by users
• No iCloud security vulnerabilities present
• “Targeted Attack”
• “Brute Force”

5. Public Concern

6. 6
Business Implications
• Worldwide Developer’s Conference - July 2014
• iOS 8
• iCloud Drive (Apple’s answer to Dropbox)
• CloudKit (tools for developers to create 3rd party apps on top of
iCloud)
• Convergence between devices (iPad, iPhone, Macbook) through
iCloud

7. Timing Couldn’t be Worse

8. Work Cited
• http://www.nytimes.com/2014/09/03/technology/trove-of-nude-photos-sparks-debate-over-online-behavio
• http://www.businessinsider.com/apple-statement-on-icloud-hack-2014-9
• http://www.wired.com/2014/09/the-celebrity-photo-hacks-couldnt-have-come-at-a-worse-time-for-apple
/
• http://online.wsj.com/articles/amazon-to-buy-video-site-twitch-for-more-than-1-billion-
1408988885#printMode