1. If you have their eps
file of their logo use it
here. If you do
not, do not copy and
paste a low res logo.
Use a back ground that is
personalized to their industry
2.
3.
4.
5.
6.
7. HOW DO I CUT COST?
Increase Productivity?
Eliminate Vendors?
Improve Quality?
Faster Service?
Faster Delivery?
8.
9.
10.
11.
•We specialize in offering an array of valuable, time-
We provide a service, not just a saving, money making services.
product •Partnering with us will allow you to build successful
programs and reach your ROI goals
•We work with you to understand each project and then
We can get the best products, price offer recommendation on how to produce and finish
and delivery combination products while still remaining within your budget
•We go above and beyond to do exactly what our
customers want. This includes providing customized
We are true business partners inventory reports and invoices designed the way you
prefer them, meeting with them as often as
necessary, and shipping item the way you like!
•We have experience working with local start-ups, mid-
We specialize in helping businesses sized companies and national corporations with
of all sizes multiple locations.
•As a partner, we become an extension of your
company. We help avoid inventory shortages and
work with you through all emergency situations. We
We can help out in a crisis have the network and expertise to assist you with
rush orders, emergency consultations and trouble-
shooting.
12.
13.
14.
15.
16.
17. Database
Sales &
Marketing
Email Alert to Postcard &/or
Sales email campaign
Campaign Leads
Thank you email to Personalized
url
Personalized
Profile Page
Survey Page
18. Campaign Development Designing for VDP
and Design (Personalized Printing)
Campaign Tracking Tools Training
and Web Reporting List and Asset
Design Services Management
Database Integration
VDP!
profits
Watch
19. Encourage New Loan Campaign
Objectives of Campaign
Obtain New Loan Customers
Establish a direct marketing baseline for future campaigns.
Compare variable data marketing to traditional static methods
20. List segments into 3 groups- 25-35, 36-45 & 46-55
Personalized Messaging & Images designed to each segment
Tracked PURLs and toll-free #, contact forms and click-throughs
21. Static Variable
Number of 7500 7500
pieces mailed
Response Rate Less than 1% 3.67
New Loans 29.73% 59.46%
22. Campaigns that utilize relevant
graphics and text commonly see a
3-5X lift in response rates
– PODi, The Digital Printing
Initiative
1 in 3 direct mail recipients prefer
to respond online
– The DMA
23.
24.
25. Needs Analysis
–Pricing &
Sourcing
Follow – up
Web
reviews after
Development
each order
Field Training & Select “Go
Activations Live” Date