How should you deal with online reviews? Danika takes you through prioritizing reviews based on urgency, traction, and other factors, as well as leveraging reviews as customer service opportunities.

1. How to Make Everyone Love Your Small
Business
By Danika Atkins
Account Executive, Zone 5

2. How to Make Everyone Love Your Small
Business
By Danika Atkins
Account Executive, Zone 5

3. How to Make Everyone Say Nice Things
About You Online
By Danika Atkins
Account Executive, Zone 5

4. How to Make Everyone Say Nice Things
About You Online
By Danika Atkins
Account Executive, Zone 5

5. How to Make Bad Reviews Disappear
the “Legal” Way
By Danika Atkins
Account Executive, Zone 5

6. How to Make Bad Reviews Disappear
the “Legal” Way
By Danika Atkins
Account Executive, Zone 5

7. How to Learn to Stop Worrying and Love
Reviews*
By Danika Atkins
Account Executive, Zone 5
+10 points if you get the reference

8. Opportunities
How Reviews Make Us Feel

9. The Good

12. The Bad

15. The Ugly

18. Opportunities
Do Reviews Even Matter?

19. 70%US Internet Users who compare prices or read
reviews before visiting a brick-and-mortar store

20. 72%US consumers who trust online reviews as much
as personal recommendations

21. 52%Consumers who are more likely to use a local
business with positive online reviews

22. 1★é
Leads to 5 to 9 percent increase in revenue

23. Opportunities
Sources of Reviews

24. Yelp

25. Google+

26. TripAdvisor

27. Blogs

28. And the dreaded Word of Mouth

29. Opportunities
Monitor

30. Create a Response Policy

31. Tools - Tweet Alarm

32. Claim Your Business Dashboards

33. Make the Time

34. Opportunities
Creating a Response Plan

36. Take Your Temperature
Impact
Time

37. Act

38. Consider

39. Ignore

40. Opportunities
Keep Calm and Carry On